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I just spent another few hours with a new MacBook (cleaning off AdWare mostly. Watch it everyone, I went years and years without seeing a single piece of Mac malware; now it is actually *rare* for me to work on one that doesn't have some form of adware installed.)

If the new machines actually have that MacBook keyboard that's a total non-starter for me. It's truly ghastly. I suppose if you aren't a good touch typist it might not make a big difference, but it's the single most important part of a computer's productivity for anyone that types well. I've never, ever, typed on anything as bad as that keyboard apart from really cheap membrane-style keyboards. It's really just that bad. Putting a keyboard like that into a piece of "pro" equipment would be a travesty. (At a guess the fastest I could *ever* type on it would be, maybe, 75% as fast as on the current MBPro keyboards).

Removing the Magsafe charging plug is also a mistake, from a consumer point of view. I'm sure it works great for Apple though; "Oh, you tripped over the cord and pulled it off the desk? That will be $2000 please....) I can't express enough how many laptops that MagSafe adaptor has saved in the Education sector.


Waiting to buy a new Macbook for eldest daughter's birthday present to replace her 2012 model (my 15'' hand-me-down to her). After an hour in the London Apple store we settled on the MacBook Pro form factor as the MacBook Air sacrifices too much (speed, Retina and ports) to be a bit lighter but virtually the same size. I totally agreed with her loathing of the 12" MacBook keyboard, so if the new models use that it guarantees she gets the current version. I am not only concerned about the keyboard but also the loss of Magsafe and SD card slot, and the inconvenience of dongles to use USB - there are too many current uses for USB to get rid of it yet.
 
This invite graphic really creeps me out. It looks like something straight out of a horror movie about clowns (I'm not saying evil, assuming all clowns are evil ;)
 
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Waiting to buy a new Macbook for eldest daughter's birthday present to replace her 2012 model (my 15'' hand-me-down to her). After an hour in the London Apple store we settled on the MacBook Pro form factor as the MacBook Air sacrifices too much (speed, Retina and ports) to be a bit lighter but virtually the same size. I totally agreed with her loathing of the 12" MacBook keyboard, so if the new models use that it guarantees she gets the current version. I am not only concerned about the keyboard but also the loss of Magsafe and SD card slot, and the inconvenience of dongles to use USB - there are too many current uses for USB to get rid of it yet.
The keyboard is a real concern. But fact is, Apple is too big and successful to fail. Customers will buy anything because the product is considered cool, trendy, fashionable. It comes in colors for Westerners Egos.
 
The 'hello' tag has been used to mark significant product shifts.

With the iOS chalk-dust wallpaper and the 'hello', we can be sure that Steve is going to get his way over Apple "owning the silicon in order to make really great products”.

ARM Macs for certain.
 
It looks more like one of the "chalkburst" wallpapers included with iOS 10 suggesting that alongside the new macs there will be an 12 in iPad Pro 2 and possibly an A9x iPad Pro mini.

People read far too much into these invitation images. It happens every time and in all cases of the past 8-10 years 90% of the speculation about the invitations and their hidden messages were just wrong.
 
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YES, it's finally happening!! :D I'm gonna retire my 2010 13" MBP and either get the new 2016 MBP or last year's MBP, which ever suits my needs and wants more...

six years is a long time in a computer's life. I'm seriously impressed by the life cycle of an Apple laptop. Kinda weird to finally move on after spending 2 191+ days with this little machine <3


My 2005 PowerBook G4 is still going, and still running 'Tiger', so not very good for updates, but what a machine!
 
I'm excited but dubious.

I'm after a new laptop (currently have a 2013 15" rmbp) and it's going to be between this and the dell xps. I'm also worried about the possible price rise because of brexit.
 
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The 'hello' tag has been used to mark significant product shifts.

With the iOS chalk-dust wallpaper and the 'hello', we can be sure that Steve is going to get his way over Apple "owning the silicon in order to make really great products”.

ARM Macs for certain.
I've heard all the arguments against ARM Macs, but at this point, I think the advantages outweigh the negatives. [For most users.]

I say bring it!
 
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Yayyy!!! Another MBP with a 2 year old GPU & CPU on the way since the last upgrade #slowas****
Macbooks were great when they used to keep up with the current gen tech, not anymore.... and certainly not after switching back to AMD. I guess they forgot what happened when they had done it the last time. #epicfail
 
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Darn right. No watch bands. No rhetoric. No 3rd party demos. No dancing. No Eddy Cue!

It's just going to be 2 hours of Phil and Craig demoing new Macs which demolish the competition.

You wish. We are gonna hear a lot of talk how the dual camera on iPhone 7+ is changing the way people take pics and all that sort of stuff.... before they even begin talking Macs :)
 
I'm starting to chafe with the "most people" line of reasoning presented here and there. Granted, most people don't need or care about dGPUs, SSDs above 1TB, I/O speeds, RAM of 32GB or above, gen 7 i7 CPUs etc on their laptop. Well guess what: MacBook Pros ARE NOT MEANT FOR MOST PEOPLE.

If Tim & co decide to dumb down the MBP to pander to the masses as he has with the rest of Apple's product portfolio, I expect not even ecosystem lock-in will be enough to keep the professional niche from fleeing to greener technological pastures.

Patience has its limits.
 
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"helo again"... Apple has some nerves. It should say "We're sorry but we finally made it".
Definitely! I hope they'll come with good explanation why they waited so long and speak out their commitment to the computer platform or not.
Apple should serve pro and average users. That's why every brands make ranges. For pro prices you expect to be served as a pro.
 
'Hello Again' - With its call-back to 1984 seems to definitely point to an iMac refresh.

If no mention of the seriously neglected Mac Pro, then we can assume it is dead.
 
Hope they drop iMac out of the line. Instead, they could introduce a 27'' inch display that connects instantly to your MB or MBP via the thunderbold 3/USB-C cable and you are good to go. Why spend money for a laptop and a desktop machine when you can have the best of both worlds in one device? The cinema display could be equipped with integrated desktop class GPU so when you come back home from work you just plug the cable and have all the graphic power you need for gaming, video editing, etc. on a big ass retina display. The thunderbolt 3 offers enough bandwidth to support both the display and the external GPU within.

They may also drop Macbook Air out the line. You already have super portable, super thin MacBook for casual working, internet, photos, movies. If they update the current MacBook with more powerful CPU you already have a MacBook Air but thinner, lighter, with better display, thin bezel, etc. The MacBook Air was cool some years ago when the ultrabooks where rare. Now, it is standard for every new laptop.

Additionally, the Retina Macbook Pro would become just the MacBook Pro which would be the as in the old time for the Pro users. Drop the "Retina" tagline, because everything now is Retina, even the basic MacBook.

How I see the Mac lineup:

MacBook 12inch
MacBook Pro 13inch
MacBook Pro 15inch
MacMini
MacPro
Cinema Display with integrated GPU compatible with all of the above.

End of story.
 
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I may upgrade from my 2011 MacBook Pro, depending on what they announce. The OLED Touchbar could be interesting and Touc ID on the Mac would be great for Apple Pay and signing into my Mac.
 
"The best Port/Feature is one that has been removed" - Apple post Steve Jobs

Like many lines of thought, that one by Steve Jobs was great ... to a point. It's when it becomes the overriding philosophy of a product line and it obliterates everything else, that can be a problem.

Consider: Cutting fat out of the diet is great, to a point ... then you have the anorexic ... not so great.
 
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