Apple Just Increased Prices on MacBooks, iPads, and More

[adamlbiscuit]

iPad Pro pricing, especially the 13-inch.... £1499 GBP. This device makes even less sense now (spoken as someone who has bought many in the past).

& the HomePod mini, exactly the same hardware since 2020, is now £129 in 2026 vs. £99 at release.

Apple TV w/ ethernet is now £80 more expensive too.

 

[chuckles235]

Beginning of the end of the Apple ecosystem.

 

[Polaroid]

Well that’s disgusting. Was ready to upgrade all my devices but will wait now. Yikes.

 

[neuropsychguy]

The education price for the base model 13" Air used to be $1000, now it is $1200; it looks like education prices have accordingly increased.

Edit: added a few words for clarification.

 

[Blackstick]

They really should have fought to keep the Neo at $599 (and the entry iPad at $349). They didn’t have a gob of RAM/flash to even pay for and they’re absolutely the gateway drugs.

Professionals (and frankly Disney) who have $2000 for a Studio have $2500 for a Studio. That’s not always the case for a kid working all summer to buy their first MacBook Neo.

 

[ghostface147]

Guess I'll keep my 16" M4 Max for a little longer then.

 

[Anaxarxes]

ohhhh ****.....i need to decide to buy the 17 pro, base 17 512 gb now or wait for 18 pro....wtf this is so shocking to actually see

Shocking? Are you following the news?

 

[krspkbl]

Well that’s disgusting. Was ready to upgrade all my devices but will wait now. Yikes.

hate to break it to you but prices aren't going to stay the same or go back down.

the time to buy was yesterday. the time to buy is now.

 

[DoctorMesmer]

I suspect that some of the increases will be a move in advance of new products, so they can say at the launch event that prices won’t increase or will only increase by x.
If so, some people might call that cynical.

 

[Itsedstech]

these base prices are here to stay even after the chip shortage ends unfortunately

 

[jclardy]

This is smart of Apple - in that now for any next product launch they don't have to add a downer of a price increase.

 

[rwilliams]

The good news is that iPhone prices have not gone up. My 17 Pro Max purchased last year was $1999. Same price as of today.

Not sure, but it looks like the only products affected are Mac’s

I have a feeling that's coming in September.

 

[Rychiar]

glad I randomly ordered a Mac Studio late last night...

 

[gimmesomemo]

wait.... they really increased the price of the Vision Pro? 🤡

 

[Mr. Heckles]

Homepod mini price is ridiculous.

It hasn't changed since it came out, I think 5 years ago? That is a joke.

 

[swester]

Wow. SO glad I picked up my M5 Air for $899 from Amazon last month. Won't see those prices ever again, clearly.

Also, HomePod Mini's for $129? Come on, that's ridiculous unless they are announcing the refresh...tomorrow. And Vision Pro jump is just outright comical.

 

[ersan191]

Seems like we all are paying for AI whether we use it or not. Don't worry, in a couple years if it ever becomes useful they'll start charging subscriptions for it, too.

 

[TravelsInBlue]

So glad I pulled the trigger on a 16” MBP w/ M5 Pro with 48gb of RAM last week. Upgrading from base 16” MBP with M1 Pro.

Got Best Buy to price match Amazon at about $2800, no tax since it was in Oregon.

Just checked, same configuration now $3600 MSRP

 

[krspkbl]

these base prices are here to stay even after the chip shortage ends unfortunately

of course. apple could easily absorb the cost. they already make enough profits on their products. they decided it's not worth it anymore so raising prices to protect their precious profits.

if prices come down then yeah they'll just keep selling it at the same price and happily absorb the extra profits.

 

[dmr727]

I don't blame Apple for the price increases, but I think this will ultimately hurt their bottom line. The professionals are gonna do what they need to do, but so much of Apple's customer base are tech enthusiasts (like me) that upgrade at a regular cadence just to have shiny new stuff. This is going to cause of lot of us to rethink our spending habits.

 

[crsh1976]

The base 16-inch MBP M5 Max went from CA$5300 to an eye-watering CA$6000 - the base 16-inch M1 Max I'm still using cost ~CA$4300 5 years ago.

It's the standard issue notebook where I work, but I wouldn't be surprised they will just stop buying them at this point and move folks to less powerful models.

 

[progx]

Yeah. These component manufacturers for memory and storage are happily giving their lots at better prices for these AI data center machines. Consumer devices, yeah, they don't care about us at all right now.

 

[rwilliams]

I had to laugh at the old ass HomePod Minis going up in price. The new ones coming later this year, sure.

 

[peanutbutter47]

These prices are wild. almost $1K for a custom 16" pro I've been customizing. And the refurbs are up as well. almost 20%

 

[krspkbl]

people conveniently forgetting that apple has been ripping people off when it comes to RAM prices for years now.

now their pricing looks sane so they are "losing" money.