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Apple Just Increased Prices on MacBooks, iPads, and More
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uacd
macrumors 68000
Oof I can't believe they've decided to tax customers just because of tech bros wasting money on useless clankers.
Do they really think a new computer is such a necessity?
On the other hand maybe that's for good: bigger prices will hold people from upgrading so often, which means developers will finally invest their time and resources into optimizing software. Less upgrades=less carbon footprint, can't see the reason why Apple shouldn't be happy! After all they are the ones making everything from recycled soda cans. /s
I still can't believe how we got from "perfectly fine" 4 and 8 gb to minimum of 16 for just browsing. Maybe Apple needs to finally stop their computations! My 17 Pro literally overheats from taking boring photos, way too much AI. Back in the days best cameras had a processor from calculator and 40 megabytes of RAM, all of which was used for taking photos, and that was enough. Now we have 12 GB monstrocities that cannot take a shot without tonemapping into oblivion
Do they really think a new computer is such a necessity?
On the other hand maybe that's for good: bigger prices will hold people from upgrading so often, which means developers will finally invest their time and resources into optimizing software. Less upgrades=less carbon footprint, can't see the reason why Apple shouldn't be happy! After all they are the ones making everything from recycled soda cans. /s
I still can't believe how we got from "perfectly fine" 4 and 8 gb to minimum of 16 for just browsing. Maybe Apple needs to finally stop their computations! My 17 Pro literally overheats from taking boring photos, way too much AI. Back in the days best cameras had a processor from calculator and 40 megabytes of RAM, all of which was used for taking photos, and that was enough. Now we have 12 GB monstrocities that cannot take a shot without tonemapping into oblivion
Abazigal
Contributor
Oof. Maybe I should have upgraded to the M5 MBA in hindsight.
Oh well. You snooze, you lose.
Oh well. You snooze, you lose.
User 6502
macrumors 65816
The neo is even more of a joke now. Completely pointless product.
Kriss_De_Valnor
macrumors regular
Stop buying and I assure you that prices will come down.
I really doubt most people will stop buying though.
I really doubt most people will stop buying though.
At least now people won’t buy new tech so often and use their perfectly fine devices for longer. Only positive thing.
dmr727
macrumors G4
I'm not saying Apple is going to lose sales to competitors, but someone that upgrades every three years might start waiting five years, etc...it just changes the math for folks that tend to upgrade before they really need to. And yeah, this is an industry problem. I'm sure gamers are hanging onto their rigs a lot longer these days too.
richpjr
macrumors 601
I believe it was already reported that the prices are going up on those as well.
yeah that's my fear too for them thinking we will just forget about it....I dont want this kind of pricing to become norm because for us canadians..when i say this i do mean it honestly...its unaffordable...i can already feel empty apple stores incoming lol
Current Prime Day deals suddenly looking a lot more attractive.
Le Big Mac
macrumors 68030
Right? A product that is 6 years old.
Completely get why these things need to happen.
But increasing the price of the Vision Pro is bold.
My guess is this move will drop the Vision Pros sales for the year down from 5 to 2, maybe 3... 😄
It's still on sale at the old price at third-party retailers...for now. I'd bet they will be sold out by end of day.
dmccombs
macrumors 65816
I'm glad I did my Macbook upgrade 5 weeks ago. I got a 16" Macbook Pro M5 Max from BestBuy (Open Box Excellent) for $2986. It is now $4399 at Apple. That's almost a 50% price difference.
They increased homepod mini price?! It’s not even getting New Siri. It was already a ripoff at $99. They should have just discontinued it.
SmugMaverick
macrumors 65816
They're saving that for later or September to soften the blow.
that $200-300 increase on iPhone Pro LOOKS MORE LIKELY NOW.
Happy_John
macrumors 68000
Yes, price increases are never popular, but this is Apple matching price increases across the industry. A 30+% price hike is going to be the new normal across the whole of the consumer tech industry of the next months.
Apple's smart enough to keep within this increase bracket, or slightly lower in some cases.
The bar's been set, and it won't be possible to single out any one brand or company.
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jlc1978
macrumors 604
Apple TV at $200? I picked one up last week and glad I did. I was planning to upgrade mine when a new one comes out, but at that price unless it has some amazing new features I'll pass. Or, I'll take a second look at Amazon's Firesticks. All I need is a decent consistent interface that streams the shows I want.
At least the Apple TV has a pretty long useful life, as long as it streams the things I want there is no need to upgrade; and streaming services have a vested interest in maintaining compatibility with older versions lest they risk losing subscribers.
Alternatively, users will learn that running a slim local model can do a lot of what they want and forgo the all powerful cloud versions; and new companies will make local model apps to make the process easier for users.
I suspect much of what passes for AI for the average user is just glorified search, a local model designed to efficiently analyze search results would likely meet that need; with the added advantage of privacy. For example, provide the details of what type of movie you want to see or what TV specs you want and let the app get the results. As a bonus, it could store locally past requests and build on that.
Such specialized apps also strike at the big AI factories as users will not share information to feed their insatiable appetite for information.
At least the Apple TV has a pretty long useful life, as long as it streams the things I want there is no need to upgrade; and streaming services have a vested interest in maintaining compatibility with older versions lest they risk losing subscribers.
Alternatively, users will learn that running a slim local model can do a lot of what they want and forgo the all powerful cloud versions; and new companies will make local model apps to make the process easier for users.
I suspect much of what passes for AI for the average user is just glorified search, a local model designed to efficiently analyze search results would likely meet that need; with the added advantage of privacy. For example, provide the details of what type of movie you want to see or what TV specs you want and let the app get the results. As a bonus, it could store locally past requests and build on that.
Such specialized apps also strike at the big AI factories as users will not share information to feed their insatiable appetite for information.
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I’m super happy I have my 64GB M2 Max macbook pro now and don’t plan on replacing it for a LONG time. But I’m starting to regret trying to wait for the M5 based Studio…
Last Friday I was talked out of upgrading my M1Max to an M5Max MBPro. Today I’m talked out of upgrading it for a few years yet. A fully loaded MBPro increased by well over $4,000 CAD
krspkbl
macrumors 68030
I’d say it is shocking. Apple ain’t a poor company
Yikes! Upgraded our first gen 4K TV boxes last year. One WiFi only (£169) and one with Ethernet (£169). WiFi only is a ~17% increase, the Ethernet one though is a whacking ~47% increase, dwarfing the 30% increase of the base iPad - a ~17% increase would have taken it to £199.
I’m assuming Apple has calculated the likely hit on sales and figured they’re still coming our ahead & covering increased component costs.
With production reputedly having stopped on Vision Pro and the production costs already accounted for, the price increase there vs an even greater hit on weak sales is baffling.