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Apple Launches New Twitter-Based Ad Series Promoting iPad Pro

MH01 said:
Having watched them, viruses ? Promoting MS word.....hmmm
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Apple is clearly looking to leave application development by and large. More they get people to M$ for this...faster they have to worry less, if at all, about pages and such. Which tbh I am not seeing why they just kill them off now. Its not like they have a strong market saying we need this. Even the die hard zealots...don't go batcrap crazy for these apple offerings really.

Unlike aperture which did have a market and fan base...and that was dropped just like that (edit: hell it was even a paid for application, not the free work pages and such is).
 
hiddenmarkov said:
Apple is clearly looking to leave application development by and large. More they get people to M$ for this...faster they have to worry less, if at all, about pages and such. Which tbh I am not seeing why they just kill them off now. Its not like they have a strong market saying we need this. Even the die hard zealots...don't go batcrap crazy for these apple offerings really.

Unlike aperture which did have a market and fan base...and that was dropped just like that (edit: hell it was even a paid for application, not the free work pages and such is).
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Yeah I agree with the apps, I myself still use aperture at times. Photos is junk :(

Though the reference to viruses .....cute in the days of I'm a Mac ads though silly scare mongering today. The iPad Pro can run macOS and still not worry about viruses ..... :)
 
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Apple should release a Mac tablet. iOS is a limited jailed-sandboxed toy without an accesible file system and lacking USB port among other shocking limitations.
 
Let the iPad Pro overwhelm you with quiet. No fan = no noise = best selling feature of all! And it doesn't get hot on your lap. Fan-less laptops with ATOM processors should be the only comparison with the iPad (no comparison btw esp. graphics). Forget noisy, heavy and hot laptops that most software developers have yet to wean themselves from, as they don't compare to the day to day comfort of an iPad Pro.
 
Derekuda said:
So Apple is using a dead platform (Twitter) to promote a dead product (iPad Pro).
Meh, it won't matter. Pretty soon Apple will end up being a dead brand too. You can't keep a company alive off of overpriced watch bands.
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Twitter is dead? Lol. People say the stupidest stuff
 
Freddie, I just realized that I have only ever managed to use Zoom for screen sharing on iPad when there is another PC on the same wi-if network hosting the meeting. I'm not sure if you can host a meeting on iPad and also screen share from that iPad.
 
keysofanxiety said:
That's really not true. The ARM chips in Apple products are ludicrously powerful. Doubling the benchmarks of their nearest mobile competitor. Benchmarks comparable, or exceeding, a lot of laptops.

Yes, you can say benchmarks don't matter; and sure, you can argue that as iOS is less resource intensive, the benchmarks will look higher anyway. But surely there has to be a point when you'll say that ARM chips are comparable. Maybe it's when Microsoft ship W10 for ARM (hopefully later this year) and the real-world performance speaks for itself. Perhaps it's when Apple ship their own chips in their Macs. Regardless, saying that Apple's chips can't lick the boot of anything less than the worst mobile Intel chip is completely disingenuous.

Besides, most of the recent mobile Intel Celeron line doesn't even outperform an 8-year-old Core 2 Duo. Passmark scores of under 1000. CPU maxed just when copying a large folder. Intel are shipping a lot of junk recently.
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There may well be a point where an ARM chip beats what Intel put out but it will be absolutely meaningless as it pertains to Apple until devices like the iPad aren't running a mobile operating system and are able to run full software or ARM chips are able to run x86 software efficiently in emulation. Sure Microsoft is talking about it but we'll see what happens.


Dave245 said:
From reading some of these posts I really think some people are missing the point. The iPad Pro is a computer replacement for the AVERAGE user, it's not meant to replace a Mac for the video editor who uses Final Cut Pro everyday (for example. The average computer user, checks their emails, surfs the internet, maybe a little word processing and plays the odd game, all of which the iPad Pro can do. Add in the Apple Pencil and the iPad Pro is very good for drawing and taking notes with, it's response and lack of lag is excellent. I use mine daily and it's a great device.
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Whenever this debate crops up people come up with this theory and although there is some truth in it honestly in reality these people hardly exist. When I say they hardly exist I mean the kind of people who are going to spend iPad Pro prices to perform functions that can be done fairly comfortably on a smartphone, they are few and far between. The upshot is plummeting iPad sales.

I'm sure I read somewhere recently that iPad sales are now falling at a faster rate than the tablet market in general, it makes sense because the fact is the iPad, when positioned between real computers and the smartphone, is just too expensive for what it offers. Apples answer to that was to make the iPad even more expensive.

Apple have all the data they know that generally speaking consumers are really not all that interested in paying high end PC prices for a device that merely replicates what their phone can do. This is exactly why they have started trying to market the iPad to professional users.
 
pgiguere1 said:
Bad ads. The humor isn't very funny and the selling points are pretty weak.

Better Than A Computer:
About speed: It's faster than most laptops if you compare it to a laptop that's either cheap or old. Make a valid comparison (a new laptop in a similar price range) and the iPad Pro is not very powerful.
About LTE: Doesn't come standard, and considering it's $130 upfront, requires a separate data plan and you can easily tether from your phone's LTE for free, the LTE version isn't very attractive for consumers (who these ads are targeted at).
About it having a touchscreen: almost all devices besides Macs have one nowadays. And Apple is trying to steal sales from buyers of relatively cheap Windows laptops, not Mac buyers. Those usually have touchscreens as well.

Don't hunt for Wi-Fi:
Again, no mention that LTE is a $130 optional feature. I'd figure a student would just use tethering from its phone rather than buy a new device + the extra $130 option + a second data plan.

Do more with Word:
Word is on iPad, cool. Now how exactly do you "do more" on an iPad Pro vs Word for Windows? Let's be honest, Microsoft Office is better used on a Windows laptop than on an iPad Pro, even if you bought the Apple Pencil and Smart Keyboard.

No PC viruses:
The one is probably the most valid selling point of the bunch, but then again it's not a very exclusive feature considering a bunch of other devices (iPhones, Macs, Android devices, Chromebooks) don't either. What if someone already does his content consumption on an iPhone and real work on a Mac?

I own an iPad Pro 9.7" and love it. But those ads are really far from depicting the reasons why I do. Apple tries really hard to promote the iPad Pro as something it's not.
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Exactly this. Guess what. PC’s don’t get iPad viruses either.
 
The only real advantage I see is the last one. No PC viruses. But if you can probably achieve a similar effect on a PC by exclusively using Windows Store, etc.
 
Those ads are horrible, they get downvoted on YouTube like crazy as it seems and Apple disabled comments on YT.

And btw. an ad that says that an iPad Pro is superior because it cannot have PC Viruses would be the same thing as advertising Windows cannot have OSX Viruses.
 
Grailman said:
Let the iPad Pro overwhelm you with quiet. No fan = no noise = best selling feature of all! And it doesn't get hot on your lap. Fan-less laptops with ATOM processors should be the only comparison with the iPad (no comparison btw esp. graphics). Forget noisy, heavy and hot laptops that most software developers have yet to wean themselves from, as they don't compare to the day to day comfort of an iPad Pro.
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Same with Surface Pro 4 M3... and a real PRO computer.... feel free to compare my computer with Ipad pro... lets start with 5 concurrent apps and go from there. Then how about a files system? Keyboard? Oh lets just stop its a silly comparison. I admit fanless is heavenly. Billet Magnesium body devine.
 
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If it's truly possible to be infected with malware on the iPad, then it might be misleading to make a blanket statement that you can't get "PC viruses" on an iPad.
 
I was wondering why I haven't seen any ads on Twitter and then I remembered, I block all ads in the Twitter app using nopromostwitter on my jailbroken iPads and iPhones.

:)
 
Sean4123 said:
Twitter is dead? Lol. People say the stupidest stuff
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Articles in the past have mentioned its backers have tried to sell it off...and failed. If memory serves its startup funds came from a fair amount of capital venturists. for those not familiar with how that works....the nutshell is these people invest money with the sole intent of one day.....selling off the asset for profit hopefully.

Its main offering to the table is the meme status of #some_tag. Its imo the only thing it has. meme's...not great selling material.

its backers can't get the price it wants, nor even potential buyers to look at it. Which is sad. because you see in most acquisitions, particularly overtly hostile ones, you have 2 things.

1. You have interested buyers lined up real easy.

2. said buyers are actively engaged in FUD campaigns to lower stock prices. ergo make buyout price better for them. Which is funny...they spend money on fear uncertainty and doubt marketing (lots of it) . They make out better spending money on FUD work than actually just paying the company.

twitter has none of this. People say nah. And they can't even get a potential buyer to even FUD them.
 
Michael Goff said:
It's almost like Intel chips don't come with integrated modems or something.
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I'm not sure I even understand what you're trying to say here. Just because its an iPad it doesn't come automatically with cellular data access either. Even if you got an iPad Pro you need the +cellular wireless model anyway. So its not integrated that makes no sense at all.

Other computer makers have made sim card slots with cellular data access for years in their laptops:

http://www.gottabemobile.com/lenovo-thinkpad-x1-carbon-2016-review-flawless-execution/

How about instead of a stupid light up bar / function key replacement, they like join the year 2017 and get the Mac on the cellular network for goodness sakes. Its about time they had that feature and I shouldn't only be able to access it with a consumption device iPad "Pro".
 
I always laugh at how the nerds on tech sites (think comic-store guy in the Simpsons) somehow always believe that they are typical computer users, and that stories like these somehow are directed at them personally. At least 90% of the computer-using population want email, web-browsing and social media and that's it, for which purposes the iPad Pro is more than capable. As a rule, people don't create content, on iPads or on laptops/desktops.

As for some guy's misguided belief that no-one wants the iPad Pro because you can't share it's screen... :rolleyes:

This thread is like having a group of Nascar drivers commenting that Ford's latest SUV is useless because they can't use it for their day jobs. And those drivers somehow not realising that the car isn't meant for them...
 
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SvenSvenson said:
This thread is like having a group of Nascar drivers commenting that Ford's latest SUV is useless because they can't use it for their day jobs. And those drivers somehow not realising that the car isn't meant for them...
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No.. This is like Ford saying they've created a great Nascar perfect for 90% of Nascar drivers and then getting some righteous flak when said Nascar drivers call them up on their BS.
 
SvenSvenson said:
And here's confirmation.
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Uh huh.. Apple - iPad Pro = super computer..

Going by that the iPad Air = super computer. The iPhone = super computer. Sorry if I expected something a little more from a Pro name and a heavy price tag.. It baffles me that people think we shouldn't expect something more from what used to be the most important computer company on the planet. :rolleyes:
 
niun said:
Uh huh.. Apple - iPad Pro = super computer..

Going by that the iPad Air = super computer. The iPhone = super computer. Sorry if I expected something a little more from a Pro name and a heavy price tag.. It baffles me that people think we shouldn't expect something more from what used to be the most important computer company on the planet. :rolleyes:
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You don't seem to get it - for 90% (95%?) of people, the iPad Pro is more than enough computer, because all they want to do is browse the web, email, and use Facebook and other social media.
 
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