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Apple Lays Off 600+ Employees After Canceling Car Project
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Ah it must be the Chinese doing shady “unofficial” agreements.
Definitely not because their EV tech is better and cheaper so Tesla buys from them.
Definitely not because US bans Chinese companies after they gain market share in the US for “national security” reasons.
Which Chinese CEO in the right mind would even bother to spend the resources and money to try and enter the US market?
I believe they were, but the market suddenly shifted to Economy EVs because of China so what they were planning was becoming unsupportable. Do keep in mind that the iPad was originally being worked on but the technology for the concept was years away, so they took what they had and spent 5 years working on the iphone. 3 years and 3 versions after its release the original project was released.
It is possible the car will return in some form when the pricing and technology makes sense.
I find it completely unnacceptable that you are spouting off with such an uninformed and illogical take.
First: The team had over 2,000 members, 2/3 of them have already found other jobs in Apple and I imagine some of the remaining 600 still might.
Second: If you’re an automotive engineer and Apple cancels its automotive project where are they supposed to place you? You can’t just randomly add someone with a particular skill set to a project that’s completely outside their area of expertise. That’s like taking a musician and telling them to go paint a portrait. Different skill sets.
Three: Apple spent a decade on this. It didn’t work out. That happens. Throwing more money and people at it just to appease someone who doesn’t have a clue what they are talking about would be a terrible decision.
It’s clear why Tim Cook is in charge of Apple and you are not.
Why can’t a cello player perform open heart surgery?
Why can’t an airline pilot practice law?
Why can’t a botanist fix your car engine?
Building a car and building an AI assistant aren’t even remotely similar. You can’t just randomly throw people from one project onto another and expect good results.
I assume you base this on your years of working in tech and extensive knowledge of patent law?
It just gets worse for Apple. MR not long ago reported about Apple cancelling the car project after spending 10yrs and billions of $$$ and nothing tangible to show for it. Now we see from the article that there was approximately 2000 employee's working on the car project. So to cap it off, 2000 employee's, 10 years and billions of $$$ and nothing tangible to show for it. That is a massive massive failure by Tim Cook. I wonder how many of the employee's that were poached/head hunted from other car manufacturers are now regretting their decision to accept the move to Apple.
Apple fires 600 engineers after cancelling car project. Apple hires 600 engineers after starting home robotics project.
This is hilarious because:
1. I know a surgeon who is also a violinist.
2. I know a botanist who is eternally fixing his car.
3. I know a pilot. He has nothing to do with law though.
On my commercial team, I have a mechanical engineer, one former doctor, one hairdresser, myself an EE and mathematician and one guy who is the best of all of us: a former McDonalds manager with no qualifications at all.
YMMV. It depends not on just what you are qualified to do but what you can do and that is somewhat fluid over the decades.
Of course! It's Macrumors. Every poster has extensive industry knowledge and direct insider info. Every single one.
Yes, but at the same time they have to radically innovate, because all their products are in a mature market. What can you really do with another slightly updated iPhone or Macbook?
Apple probably decided they couldn't compete with Chinese EV makers (BYD et al.). They've really come into their own recently and, as a byproduct, showed that Tesla's high margin approach (which is probably what got them interested in the first place) probably isn't sustainable for a car manufacturer. Apple have no interest in low margin products.
Never really understood the Apple Car thing. What was it going to be, a super expensive version of something expensive that already exist in a totally over crowded marketplace.
This is normal in the course of business. Hopefully these employees have been highly paid and coming out with a good severance package. On the whole, they should be able to easily find new employment.
For Apple, nothing ventured nothing gained. This shows that they are still daring enough to try big new things. Onward and upward.
For Apple, nothing ventured nothing gained. This shows that they are still daring enough to try big new things. Onward and upward.
It’s an opinion… Even though I doubt you know any of the (so called) great engineers or Apple Management. What's your opinion based on?
And they would have learned massive amounts on LiDAR, AI and I’m am sure, a lot more tech.
Not knowing, because we’re all just guessing, that there would be far more than a single layer of employees no longer required.