Considering I can hire any movie on DVD or BD for $6.50 why would I bother? Additionally, if I need it quicker and decent quality, just torrent it for free. The movie studios should be using Torrents for distribution as its de-centralised, but they don't like not controlling for profit.
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Apple Negotiating to Offer Rentals for Movies Still in Theaters, but at a Price
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You think that is expensive? Then check out the at home, studio backed system http://www.primacinema.com/
Sometimes I think people on this site believe movies and TV shows cost pennies to make.
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There, i fixed it for you.
Make it $25-30, and include the preorder, and I could see this taking off.
Based on the first few pages of comments, people with kids who need to hire babysitters so that they can go to the movies, seem to be into it at the $50 price. Obviously, the math makes sense.
But for those who don't have kids, or don't want to watch a movie with a big group of people at their house, $50 is ludicrous. My wife and I can go to a matinee of a first-run movie for less than $20, and then go out for lunch after, and still keep it under $50.
Granted, I may end up purchasing it on iTunes when it comes out, but I'll preorder and typically get it for $15. But that's assuming I like the movie enough to want to watch it again, which isn't all that often.
I see this as one of those things that, if it's priced right, they'll be able to capture a huge chunk of business. But price it too high and their target demographic will shrink dramatically.
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$50 price point...ha! Even with a nice setup, 4k and all that I don't think there would be many takers. Around the $20 price point and you have interest. Keep the price too high and I think people, at least I know I will, opt for the experience a theatre provides. The view, the sound...that's not easily replicated unless you have spent some $$$$.
I've never understood why it takes 90 days to get to rental status. I know there is some reason behind it but with digital, it seems like it would be more beneficial to let consumers get their hands on it quicker while the trailers and all other promotion material is still fresh in their minds.
Oh, and when will the Apple TV support 4K to truly experience a movie experience at home? We have larger screens 65" plus and it would be nice for those. Smaller than that, meh. Upscaling works nice but curious when the 4k will truly happen. I also have Cat5e running to all my devices. Helped my Apple TV tremendously screen sharing, iTunes, etc.
I've never understood why it takes 90 days to get to rental status. I know there is some reason behind it but with digital, it seems like it would be more beneficial to let consumers get their hands on it quicker while the trailers and all other promotion material is still fresh in their minds.
Oh, and when will the Apple TV support 4K to truly experience a movie experience at home? We have larger screens 65" plus and it would be nice for those. Smaller than that, meh. Upscaling works nice but curious when the 4k will truly happen. I also have Cat5e running to all my devices. Helped my Apple TV tremendously screen sharing, iTunes, etc.
Yeah right! That will get a piece of tape on it real quick like! On a serious note, I wish they would do this for FaceTime. This would really screw people like Cisco and there thousands of dollars proprietary equipment.
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People who are doing all these calculations to justify the price aren't seeing the point. Going to the movie theatre is an experience and that is what you are paying for. You buy the popcorn, dump loads of butter on it, find seats, and watch your kids enjoy the same experience you did 20 years ago.
I have a very busy schedule and have 2 kids less than 4. Over my dead body am I going to pay $50 to sit in my living room watching Moana with them. If I'm going to pay $50, you bet I'm going to the theatre, meltdowns and all. What's next, $50 awkward first dates in some dude's parents living room? How many out there wish you saw the original Star Wars in your patent's living room?
I have a very busy schedule and have 2 kids less than 4. Over my dead body am I going to pay $50 to sit in my living room watching Moana with them. If I'm going to pay $50, you bet I'm going to the theatre, meltdowns and all. What's next, $50 awkward first dates in some dude's parents living room? How many out there wish you saw the original Star Wars in your patent's living room?
Doesn't matter what the alternate costs, nor what movies cost to make. $50 is still too high for most people. And it isn't necessarily an affordability thing.
I can afford to pay $50 to watch a movie. But I never would.
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I would love this. I intentionally avoid certain movies in the theater b.c I would rather watch it at my "home theater". This would actually be great. Granted streaming audio would still probably cause me to wait for the physical media.
I agree. Lots of people can but I believe would choose to go to the theatre instead.
I can agree some here but at the same time I feel the average consumer looks at the lifestyles the hollywood elites live and say $50, yeah right!
I do not discount the work that goes into making a film but some salaries for the people involved as well as athletes are a bit ludicrous. I use my dollar to vote.
$50 is a bit high. If it were in the $25 - $40 dollar range I'd do it for the 2 or 3 movies a year I really want to see when they are in theaters. The closest movie theater is about a 25 minute drive now. You have to drive there, it's always crowded, wait in line to buy a ticket, potentially way overpay for concessions, try and find a good seat, deal with idiots who won't shut up during the movie then get back to the car and spend another 25 minutes driving back home. As a result I've seen one movie in the theater this year.
There used to be a movie theater in the town where I both live and work. It was right next to my old office building. I used to go to movies all the time because it was so convienent. Prices were dirt cheap during the week before 5 PM. I could go over on my lunch break, get a great seat, catch a cheap flick, leave after an hour when the lunch break was over then go back the next day but time it so I'd pick back up where I left off. I could do that for $10 total if the movie was under two hours in length.
I'd definitely pay $40 for a movie I really want to see if I could watch it at home. No drive, no crowds, no wait, good seats, cheap snacks if I'm hungry and no drive home afterward.
There used to be a movie theater in the town where I both live and work. It was right next to my old office building. I used to go to movies all the time because it was so convienent. Prices were dirt cheap during the week before 5 PM. I could go over on my lunch break, get a great seat, catch a cheap flick, leave after an hour when the lunch break was over then go back the next day but time it so I'd pick back up where I left off. I could do that for $10 total if the movie was under two hours in length.
I'd definitely pay $40 for a movie I really want to see if I could watch it at home. No drive, no crowds, no wait, good seats, cheap snacks if I'm hungry and no drive home afterward.
For me to buy into this, both the Apple TV and the streaming need to support 4K at least, and preferably also high dynamic range color. If I'm paying premium prices, I damn well want premium quality.
I believe you are being robbed, sir. Go to the police station and get yourself a blanket.
Look at the studio's point of view though. At that price they're only going to rent 2-3 copies before it's on all the major torrents. They have to make their money when they can.
This is fantastic news for families that find it difficult to get to the cinemas due to disabilities.
Our local Cineworld has 'autistic friendly' screenings 1st Sunday morning of the month https://www.dimensions-uk.org/famil.../cineworld-autism-friendly-cinema-screenings/ where the movie isn't as loud and the lights are not dimmed as much.
I see this as a great choice to have as even 'autistic friendly' screening can prove too much for some with autistic spectrum.
Our local Cineworld has 'autistic friendly' screenings 1st Sunday morning of the month https://www.dimensions-uk.org/famil.../cineworld-autism-friendly-cinema-screenings/ where the movie isn't as loud and the lights are not dimmed as much.
I see this as a great choice to have as even 'autistic friendly' screening can prove too much for some with autistic spectrum.
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Long story short, the release windows (theater, VOD, rental, streaming, cable, b'cast TV, etc.,) are staggered so the various distributors involved have time to make back the money they paid for the distribution rights.
So is going to restaurant yet take and delivery are pretty popular. Some people swear the only way to enjoy a sporting event is to be there in person, some people like to relax in their home and watch it on TV. Some people like going to concerts, some people don't. I fail to see what's wrong with having options...
Or that waiting 6 months and paying 5$ is a better investment.
Sometimes I think people in media think movies and tv shows are essential items and should make billions of profit.
Here in Canada (where we get ripped off on everything), a regular admission is $15 at the only major chain we've got. Nobody I know pays that though.
- Costco sells a bundle of 2 tickets, 2 drinks, and a popcorn for $30.
- Every year, the cereal companies have a 4-month promo where you buy a box of cereal and some months get a 2-for-1 coupon other months it's a no-catch free admission and free snacks. It seems like every month they have 2-for-1 coupons available somewhere.
- Every Christmas they have a coupon booklet given for free when you buy a $40 gift card. It includes 2-for-1 admissions, free admissions, free popcorn, etc.
- with their promo credit card, every $200 I spend with the theatre is a free admission.
- $2.50 worth of airmiles will buy me a 2-for-1 admission coupon.
- CAA members get $9 admission
- the Entertainment coupon books have several 2-for-1 coupons in them.
I would like to take this opportunity to thank my library
for their extensive collection of tens of thousands of new and old movies,
documentaries and tv series that they have on DVD and Blu-ray.
for their extensive collection of tens of thousands of new and old movies,
documentaries and tv series that they have on DVD and Blu-ray.
I cant remember when I went to a theatre to watch a movie. Jerks kicking the back of your seat, cellphones ringing, babies crying and people coming in as the movie's starting...etc
Good riddence!
As someone who doesn't go to theaters (can't stand the sound of people eating popcorn, opening plastic candy and moving their straws, yes it's that bad that I can't go), this is great! I would only pay that much tho if it was a group of 4 or more all splitting it.
This is such a fantastic idea! Espeically since The Screening Room is already going after this. Chances are, they will do it first as their offer would allow for better security. I agree that security is going to be a huge issue and bootlegging. As I work in the film industry, I see this as a huge Pro and a Con...huge Con if things get hacked right away. But then the studios would shut it down.
As a parent...this price is INSANELY low. $25-$50??? Anyone complaining about that is still single or doesn't have kids. You are allowed to feel that way.. I can also guarantee that you are not the primary demographic for this service. As I live in a metropolitan area...going out to the movies range anywhere from $12-$23. The upper price point is reserved for those theatres that are Dolby Prime. Which by the way...you really need to see a movie in that theater if you have Dolby Prime in your area. You will thank me.
Let me break down as others have. Price to take 2 adults and 2 kids to the movies...$12 per adult, maybe $9-$10 per kid. So that puts you at $42. At least a couple things of popcorn. Add another $14. Maybe a cost for parking? Finding seats that will be unobstructed (meaning by a person's head for the kiddos). If you have reserved seating...then hope they have the booster seats available. Dealing with the potential for annoying audience members. $25-$50 ain't so bad to sit in the comfort of your own home.
2 parents going out for the night...Say for 3 hours. Gotta get a babysitter. So that will cost at MINIMUM $30 (realistically though, probably at least $45). Plus the cost of the tickets. So before doing anything else...you are already at $52. Then dealing with everything else. It truly isn't that much money when you compare things. Personally, I will never stop going to the theater because that is how our films SHOULD be seen. But just because you are single and think that is ridiculous...broaden the scope and realize that not EVERYTHING a company does is for YOU.
As a parent...this price is INSANELY low. $25-$50??? Anyone complaining about that is still single or doesn't have kids. You are allowed to feel that way.. I can also guarantee that you are not the primary demographic for this service. As I live in a metropolitan area...going out to the movies range anywhere from $12-$23. The upper price point is reserved for those theatres that are Dolby Prime. Which by the way...you really need to see a movie in that theater if you have Dolby Prime in your area. You will thank me.
Let me break down as others have. Price to take 2 adults and 2 kids to the movies...$12 per adult, maybe $9-$10 per kid. So that puts you at $42. At least a couple things of popcorn. Add another $14. Maybe a cost for parking? Finding seats that will be unobstructed (meaning by a person's head for the kiddos). If you have reserved seating...then hope they have the booster seats available. Dealing with the potential for annoying audience members. $25-$50 ain't so bad to sit in the comfort of your own home.
2 parents going out for the night...Say for 3 hours. Gotta get a babysitter. So that will cost at MINIMUM $30 (realistically though, probably at least $45). Plus the cost of the tickets. So before doing anything else...you are already at $52. Then dealing with everything else. It truly isn't that much money when you compare things. Personally, I will never stop going to the theater because that is how our films SHOULD be seen. But just because you are single and think that is ridiculous...broaden the scope and realize that not EVERYTHING a company does is for YOU.
It's actually reasonable under the right circumstances. Avg movie tix is $10. So a group of six friends or a family, it works out well if one of the parties has a decent size screen and comfortable viewing area. I'd host a movie night in my HT easy.
I’d only pay $20 for an early release 4K rental. Essentially paying a $5ish convince fee for staying at home instead of going to the theaters. Thus Apple needs to make Apple TV (4th gen) output 4k.
I was just talking with my wife about this over dinner and how silly it was. However, I mentioned that if it was more like $25 then we could have some friends over and split it. I have a large unfinished side to my basement next to our daycare area that I'd like to turn into an office and extra bedroom, but perhaps it should be an office/movie room in one (my desk can go in the 6ft x 11ft nook to the side on the back) and then we can screen these movies with friends and a 4K projector someday, haha! Would make it easier and cheaper for me to frame and finish as well with one big room. Need to figure out what to do since I'd like to start on that project next year.