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Awww what happened to CurrrentC?

How did these retailers ever think that they could get their crappy payment standard to beat something as quick and streamlined as ApplePay? I mean, there must’ve been at least a few higher placed executives who took one look at CurrentC and said: “Guys, this is terrible”.

My guess is that there wasn't much concern about user experience and that the holdout may have been related to customer data in some way.
 
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How does a shop “roll out” Apple Pay? Everywhere accepts contactless cards so it works exactly the same.
At least that’s the case in Aus and other countries I’ve been to.
 
Bars love it because it means the staff don't have to waste time dealing with cash when they could be selling more alcohol and also because customers are a lot, lot less aware of the price of their drinks when they can just wave a magic card around instead of pulling money out of their wallets.
Cash left in wallet is a great wake up call :)
 
What aren't you seeing? Let's take Walmart as an example.

They don't want people using ApplePay because it costs them a small transaction fee. If their shoppers use WalmartPay, they benefit two ways. One, they save the transaction fee and can either keep it or give a little back to the shopper. Secondly, they get to keep all of the customer's data.

The small throughput increase by having the checkout process happen 3 seconds faster is negated by the monetary benefit. I'm sure they've done the math and chose the option that makes them more money.

Also, if you've ever been in a Walmart, it seems they care very little about speeding up checkout times. Just about every time I've been there, they have about 4 lanes open with a dozen shoppers in each lane, but they won't open up a few more lanes. Surely they've done the math and it shows that their shoppers don't care as much about checkout times than they do about the low prices.

Other merchants have their reasons as well. But it all boils down to money.

The creditcard company pays Apple a small percentage for the increased security against fraud.
 
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As someone who's wife works with Target, and who lives close/makes a lot of quick trips to Target, I am so excited!!! Got an alert on my phone, screenshotted it to my wife almost immediately. I've been wanting this practically since I got the first Apple Watch. My only concern is whether or not they'll put the Red Cards on Apple Pay.
 
If the rumors are true and Amazon purchases Target will they take Apple and Amazon Pay?
 
It’s strange. Apple Pay was actually introduced in Canada after the States, but you can use it almost anywhere here. Most places were set up for “tap” payments before Apple Pay even came along, so they literally didn’t have to do anything.

For the first several months (and sometimes even still) I would use Apple Pay at stores and even the cashier would be like, “Did you just pay with your iPhone? I didn’t know you could do that!”
 
Big companies can enable NFC payments (contactless payments) and invest time and money to reject Apple Pay or Google Pay. Some have done that. It doesn't make any sense to me, but there you go. Supporting Apple Pay and Google Pay (that is not actively spending money to prevent them from working) doesn't cost them anything, makes their store more attractive to customers, and reduces fraud. And if I found out that they accept contactless but NOT Apple Pay I would be pissed off. Android users would feel the same if they didn't accept GooglePay.

In fairness, it can cost stores more money if they have to run every debit card transaction using it "as credit" to avoid PIN prompts and the like. I've also heard that some merchant processors charge stores extra to enable it (because they can, not because Visa/MC or Apple is charging the processors anything).

Also, a lot of stores use custom POS software, which means that additional certification and software development may very well be required to enable it. Not something stores are going to do unless customers demand it.

I posted about target getting NFC Support back in October, lol

And I posted a video a short time later (albeit with a contactless card, not a phone). :D

 
About time.... not sure why they held on to DOA CurrentC for so long. It was stupid to not support all payment options as possible.
 
All it will take is one data breach for people to stop using Walmart Pay. Then Walmart will start accepting Apple Pay.
Ha ha ha. You're kidding right? The public doesn't give two whits about data breaches. Heck we're here talking about a company, Target, that had a huge data breach and didn't really miss a beat. You have a thread full of people who still used Target, even with no Apple Pay. They're just happier it's available now.

Where did you read that? I don't believe that that was ever the case with CurrentC (MCX?). Are you talking about pre-CurrentC, pre-ApplePay/GooglePay days - as in some prior Walmart-proprietary mobile payment system?
https://www.pymnts.com/mobile-wallet-adoption-statistics/
Walmart Pay isn't CurrentC. Walmart decided to go it alone and intro their own QR Code based Pay system. Dead simple, low tech, usable on iOS and Android, and by all indications, successful for Walmart. This isn't pre-anything; it's post. Walmart Pay was intro'd in 2016 after Apple Pay, Samsung Pay, and Android Pay.
 
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Walmart just made it so you can't use their SavingsCatcher tool (where it compares what you paid to other stores and returns the difference to you) unless you use Walmart Pay. They used to allow you to get a Walmart gift card with your savings to use, now the only way to get that money is Walmart Pay. No thanks.

But they aren't getting away from it anytime soon.
 
I don't get it. It's a simple upgrade to terminals to enable NFC payments. Everything else is a marketing stunt. Every Square merchant can announce that they "roll out" Apple Pay. And guess what: They're also "rolling out" Google Pay - if they like it or not.
These "roll outs" are likely all contractual and marketing stuff.

Apple logo at terminals, other marketing materials, likely some type of software to link up with Apple, working with the ApplePay person to interface between stores and Apple, etc.

These things are a lot more complex than just "enabling NFC" on the terminals.
 
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Walmart will follow soon. They keep falling. Resistance is futile.

Walmart has traditionally hated Visa/MC. Hell, they managed to get surcharging for credit card transactions to become legal in the US. I expect Walmart to start offering incentives to use ACH inside Walmart Pay long before they enable any form of NFC payment.
 
They held out a lot longer than I expected them to.

This is big for Apple Pay.

It's big for contactless payments, no? If they take Apple Pay, they should take all contactless payments now, right? That's a really big step in getting the general public to adopt the tech.
 
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What aren't you seeing? Let's take Walmart as an example.

They don't want people using ApplePay because it costs them a small transaction fee. If their shoppers use WalmartPay, they benefit two ways. One, they save the transaction fee and can either keep it or give a little back to the shopper. Secondly, they get to keep all of the customer's data.

The small throughput increase by having the checkout process happen 3 seconds faster is negated by the monetary benefit. I'm sure they've done the math and chose the option that makes them more money.

Also, if you've ever been in a Walmart, it seems they care very little about speeding up checkout times. Just about every time I've been there, they have about 4 lanes open with a dozen shoppers in each lane, but they won't open up a few more lanes. Surely they've done the math and it shows that their shoppers don't care as much about checkout times than they do about the low prices.

Other merchants have their reasons as well. But it all boils down to money.

It was my understanding that the Bank is who pays the service fees to Apple / Google, not the merchant.
 
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The article title should be ‘Target to accept Contactless payments’. Because that’s all they are doing - enabling Contactless.

It will work with Apple, Google, and Contactless cards. Nothing specific to Apple.
 
The creditcard company pays Apple a small percentage for the increased security against fraud.
Yes, but the merchant still pays a transaction fee to the credit card bank. Apple gets a small cut from the transaction fee. I'm not disagreeing with the value added by ApplePay to both the shopper and the bank in terms of security.

It was my understanding that the Bank is who pays the service fees to Apple / Google, not the merchant.
Sorry, my post was unclear.

What I meant is that a merchant like Walmart generally doesn't want people to use credit cards at all. The merchant pays a small percentage of the transaction to the credit card company. Of course all they're really doing is passing that cost down to the shopper, but every penny helps the bottom line.

In an of itself, Walmart isn't necessarily against ApplePay. They likely don't care much between whether a shopper uses a credit card or ApplePay. They hate it equally much.

Using WalmartPay (which I think is tied to either the shopper's checking account or pre-paid debit account, or perhaps a Walmart branded credit card), Walmart would be able to avoid paying the credit card transaction fee.
 
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