Perhaps in terms of price. There certainly is a market niche for laptops between $1249 (the high-end MacBook Air) and $1999 (the low-end 14-inch MacBook Pro).There’s probably still a market niche for a machine that slots in between the air and the 14” MBP.
People need a near $1k laptop with more expansion that Macbook Air and less concern about thinness and weight. Not everyone can afford $2-6k 14" MBP. On the other hand, if the number and type of ports (and performance) is the same as Macbook Air, then of course it would be redundant.Hm well he could be right but that seems really strange to me. I can’t see the 13” MacBook Pro making much sense even now let alone after a fancy new MacBook Air is released.
Well, yes, but this has not been Apple's approach. Until the launch of the M1 MacBook Pro, Apple has constantly reduced the number and type of ports available. The M1 MacBook Pro may (or may not) have represented a shift in Apple's strategy.People need a near $1k laptop with more expansion that Macbook Air and less concern about thinness and weight. Not everyone can afford $2-6k 14" MBP. On the other hand, if the number and type of ports (and performance) is the same as Macbook Air, then of course it would be redundant.
My understanding is the future M2 will have a faster single-core speed than the M1 Pro/Max but still be significantly slower in multi-core processes. This may mean, and I could be wrong, that the future M2 (in future MBA) may be a little faster in basic applications but still be far behind current MBP's in more complex/intensive apps.If they introduced a new processor for the MacBook Air and Mac mini how would that fit with the MacBook Pros that were just introduced? Seems like that could produce a MacBook Air that would be faster that the just introduced MacBook Pros and that's not going to happen.
Max Tech has weighed in on the 2022 M2 13" MacBook Air / MacBook Pro and their opinion is:
- M1 MacBook Air will remain in the line-up at $999
- M2 MacBook Air will launch at $1199+ to cover the cost of the new display and the M2 SoC
- M2 MacBook Pro will launch at $1499. It will have the same 14" display as the $1999 model, but will be de-contented (8GB RAM with 256GB SSD and dropping HDMI and one TB4 port) to bring the price down $500.
And Rene Ritchie's thoughts:
- M2 MacBook Air and MacBook Pro will likely have the same ~13" display with MiniLED, but without ProMotion.
- M2 MacBook Air and MacBook Pro could share the same case with just two TB4 ports and MagSafe 3.
- M2 MacBook Pro would keep the cooling fan and this could have real benefit considering the extra GPU cores expected with M2.
I think this is more likely.Max Tech has weighed in on the 2022 M2 13" MacBook Air / MacBook Pro and their opinion is:
- M1 MacBook Air will remain in the line-up at $999
- M2 MacBook Air will launch at $1199+ to cover the cost of the new display and the M2 SoC
- M2 MacBook Pro will launch at $1499. It will have the same 14" display as the $1999 model, but will be de-contented (8GB RAM with 256GB SSD and dropping HDMI and one TB4 port) to bring the price down $500.
Do they really want to give the not-a-Pro Pro a redesign without fixing the name, though? It made sense at the time because the Air was on its way out, in favor of the 12-inch MacBook, but now that that project is canceled and the Air is back, it's really weird naming.
In terms of pricing, I do not expect Apple wants a $1000 price gap between a base 13" M2 Air and a base 14" M1 PRO MacBook Pro
I do not think Apple will take this route. That would result in the lower-end 14-inch Pro having insane battery life, but being too heavy compared to PC counterparts. Apple launched the M-series processors to be thermal-efficient and to allow smaller devices with better performance and battery life. Unnecessarily increasing the size and weight of the low-end Pro model sounds counterproductive.The first generation of Apple Silicon Macs were more or less their Intel equivalents, just with the Intel CPU replaced with an M1 - the one outlier was the M1 MacBook Pro since it did have the TouchBar that the 2-port 13" Intel MBP lacked. One option is to just replace the M1 with the M2 in the 13" MBP and keep it with 2 ports and the TouchBar, but I do not believe Apple is going to want to keep the TouchBar around, even if there are people who use it and want to keep it.
As such, I believe they will take the easiest course, which is to take the 14" MacBook Pro and replace the M1 PRO with an M2 and reduce the RAM to 8GB and the storage to 256GB and drop the price to $1499. That would eliminate the "name confusion" because like it's $1999 big brother, it would still have the same case with the same 14" MiniLED ProMotion display, 3 TB4 ports, HDMI out, SD card and MagSafe 3. It would just have less RAM and storage and likely better battery life due to less performance cores, more efficiency cores and less GPU cores (while likely sill offering similar Metal performance as the 14 core M1 PRO). And leveraging the case and display of the 14" would lower the Bill of Materials to the point Apple should still be able to make the margin they want with a $1499 price.
I do not think Apple will take this route. That would result in the lower-end 14-inch Pro having insane battery life, but being too heavy compared to PC counterparts. Apple launched the M-series processors to be thermal-efficient and to allow smaller devices with better performance and battery life. Unnecessarily increasing the size and weight of the low-end Pro model sounds counterproductive.
Not a Pro Pro is funny. Apple’s distinction amongst the current MBA/MBP is funny. We already have a Not an Air Air with many functional (retina-type displays, M1 processor) and aesthetic (aluminum unibody & Pro-looking black bezel treatment) “upgrades” that morphed it into being a Not a Pro Pro. The rumors of a ghastly (to me) white keyboard and white bezel MBA sound like Apple trying to put the genie back into the bottle by reinserting some separation from the Pros, like back when the MBA’s were plasticky all-white or all-silver, with lower resolution screens, weaker processors, etc.Do they really want to give the not-a-Pro Pro a redesign without fixing the name, though? It made sense at the time because the Air was on its way out, in favor of the 12-inch MacBook, but now that that project is canceled and the Air is back, it's really weird naming.
Yes, the Pro does not need to be a glorified Air.Right, but the Air already exists as a lightweight product. The Pro doesn't need to do the same thing.
Yes, the Pro does not need to be a glorified Air.
In fact, I do not see a reason why Apple would even need a 13/14-inch lower-end Pro other than to fill the price gap between $1249 (the high-end Air) and $1999 (the low-end 14-inch Pro). And releasing a product just to fill a "price point" (as Tim Cook likes to say) seems too artificial.
Apple could just make a more expensive Air, or bring the Air in two sizes, to offer more options to customers, and then fill all the price points.
I do not think Apple will take this route. That would result in the lower-end 14-inch Pro having insane battery life, but being too heavy compared to PC counterparts. Apple launched the M-series processors to be thermal-efficient and to allow smaller devices with better performance and battery life. Unnecessarily increasing the size and weight of the low-end Pro model sounds counterproductive.
In fact, I do not see a reason why Apple would even need a 13/14-inch lower-end Pro other than to fill the price gap between $1249 (the high-end Air) and $1999 (the low-end 14-inch Pro). And releasing a product just to fill a "price point" (as Tim Cook likes to say) seems too artificial.
Apple could just make a more expensive Air, or bring the Air in two sizes, to offer more options to customers, and then fill all the price points.
I believe the MacBook Air is supposed to be thinner than the current Air because it will not have a wedged design with tapering edges which create an illusion of incredible thinness. So although the new device will be more square at the edges it will actually be thinner overall than the current model.
Maybe a Better battery life that lasts 20+ hours?I'm curious to see what the difference will be between the Air and the entry level Pro. If they make the entry level Pro basically an Air but with the display and ports of the 14/16", that could actually be a really great laptop for people who want a better display but don't need all that power.
But then again, I don't know why they couldn't just put that on the Air, unless it's to try keep prices down.