In my view this cloud stuff is all half baked. Companies need to work out intellectual property rules that are more consumer friendly. Consider the following:
1. As others have said before, with physical CD/DVD/Bluray and rips you can pass on your entire digital library to your children when I die. What if you have spent $1000s though an itunes account. Your heirs are SOL and your itunes content dies with you. There are some prominent lawsuits in the states on this exact topic which I lost track of a while back. Once people realize they haven't actually purchased anything through the cloud I could see a bit of a consumer revolt.
2. The example here of cloud material disappearing to to changes in rules. This is a good illustration that you are not "buying" anything in the cloud, rather you are "renting" it and your mileage may vary in terms of how long you actually have access to this content.
The bottom line is that content producers and distributors can't have their cake and eat it too. If they don't want people to pirate they need to come up with a mechanism that mimics physical purchasing which has the following characteristics:
1. When you purchase something you get to keep it forever, period.
2. There must be a legal way to transfer ownership of digital content to another person
Until these 2 issues are resolved, people are only going to embrace the cloud for convenience (e.g. watching a TV series that you don't care about), but folks may be less inclined for digital content they want to keep as part of a collection.
The only way the above 2 items won't matter is if the subscription model becomes ubiquitous. If you have have access to every novel written through a subscription, every movie ever made and every song recorded through a monthly subscription like people have today with TV cable, then the question of ownership becomes superfluous. But as long as folks are "purchasing" content what I have said above are going to remain real issues
1. As others have said before, with physical CD/DVD/Bluray and rips you can pass on your entire digital library to your children when I die. What if you have spent $1000s though an itunes account. Your heirs are SOL and your itunes content dies with you. There are some prominent lawsuits in the states on this exact topic which I lost track of a while back. Once people realize they haven't actually purchased anything through the cloud I could see a bit of a consumer revolt.
2. The example here of cloud material disappearing to to changes in rules. This is a good illustration that you are not "buying" anything in the cloud, rather you are "renting" it and your mileage may vary in terms of how long you actually have access to this content.
The bottom line is that content producers and distributors can't have their cake and eat it too. If they don't want people to pirate they need to come up with a mechanism that mimics physical purchasing which has the following characteristics:
1. When you purchase something you get to keep it forever, period.
2. There must be a legal way to transfer ownership of digital content to another person
Until these 2 issues are resolved, people are only going to embrace the cloud for convenience (e.g. watching a TV series that you don't care about), but folks may be less inclined for digital content they want to keep as part of a collection.
The only way the above 2 items won't matter is if the subscription model becomes ubiquitous. If you have have access to every novel written through a subscription, every movie ever made and every song recorded through a monthly subscription like people have today with TV cable, then the question of ownership becomes superfluous. But as long as folks are "purchasing" content what I have said above are going to remain real issues