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"Unpolished"? Hardware wise is perfect, no "-gates" whatsoever this time around. As opposite, real world performance far exceeds Apple's claims (battery, waterproofing).

Software works amazingly, with no bugs at all in my experience. It's the most polished experience I have ever had in a new Apple product category, and my first Apple was a 7100.

I don't use apps BTW, because until 2.0 it makes no sense.
"The sensors fall off when I charge the watch"-gate :p

Joking aside, I think the hardware side of the watch is really great. But I wish the battery life could last a few days more.
 
By the way, I find the ads extremely underwhelming, some of the use cases seem pretty artificial. The bottom line for me is, what use case is absolutely something that it's truly better than a smartphone and would make me want to buy it?

Communicating on Apple watch doesn't seem to me like a killer use case. The small screen makes it annoying, and drawing stuff on it seems a bit gimmick.

Here are some use cases that might be more.. 'killer':

1. Apple watch at the beach or pool party - smartphone is out of place here, apple watch would shine.
2. Apple watch as a remote control on steroids- yes, Apple showed how to pause or press next in music, but this is pretty basic and uninspiring. Lets see how easy it is to control lights/tv/thermostat etc with Apple watch.
3. Apple watch as gps when riding a bike, or while walking around.

Apple watch doesn't seem to excel at anything (yet) it's not officially water proof, so that might kill the beach/pool use case.

It doesn't seem like a great remote yet (would love to see someone using it or showing a use case here), maybe it needs time with the whole homekit thing, we'll see.

The gps seems too basic and cumbersome for a small screen, but I haven't seen much here either, would like to see more.

But the bottom line is Apple is showing use cases that I don't find compelling.
 
Wow! I was shocked how little impact these ads had on me. They did nothing to change my opinion of smartwatches being overrated and unnecessary. These ads didn't show any killer features that would change my life suitably enough to spend the money.

I am all Apple (MBPr, iPad Air, iPhone 6 Plus). Normally, Apple ads create a lust for a product even if I don't think I want or need it.

Reading the comments here, it seems those who like the ads already like the watch.

I don't know if these ads are bad or the product is hard to market, but if Apple can't reach the non-converted like myself, they've got a problem.
 
That's the problem with the Apple Watch right there: Eventually, there will be a next generation, and eventually, Apple will drop the soft- and hardware support for the watch and it will become an obsolete device

valid points, but you still can't really compare a standard watch and a smart watch. They are two different devices aimed at two very different crowds. Apple Watch is a companion that feeds information right to your wrist, it's a piece of technology, it's meant to last 5 years. And a regular watch is jewelry, a fashion statement, a device that simply tells the time and lasts for generations. Obviously anyone into the fashion statement that watches have are disgusted by Apple Watches, but I don't see why. they aren't the same, no matter how hard Apple may try to push that they are.

and who knows, Apple may have some kind of system where you trade your old watch in for a new one at a lower price.
 
I knew why I needed both the iPod and iPhone the minute Apple debuted them, and I ended up with a first gen of each. If I have to own the watch for a few weeks to know why I need it then I think something's wrong.
That's because you wrongly assume that the eureka! nature of those two gadget intros established an iron clad "law of new products" that invalidates any product unveiling that doesn't immediately floor you. It doesn't. Jobs himself loved quoting Henry Ford's famous comment about how asking the public what they'd have wanted would have resulted in a faster horse. Jobs didn't care what people wanted. He made what HE wanted. No one wanted a "personal computer" when he and Woz cooked them up. He had a vision. Once people had them in their hands, they became indispensable, and the rest is history. Same goes for the Mac. Even TiVo (not literally an Apple product but go with me for a second) debuted to a lot of head scratching and quizzical looks. Once people "experienced" them, it was a different story. Now every TV platform in the world is based on that idea and it feels weird when you watch on a TV you can't pause! Not everything that's valuable and worthwhile can be summed up neatly in a demo.
 
For driving the watch is too small to give direction. For walking, i walk too slow and too short distance to get lost. Having map on your wrist while biking is perfect!
You're completely misunderstanding how to the watch takes driving directions to the next level. You're not meant to sit and stare at your watch the whole time you're driving. Your phone should be mounted hands-free to your dash like a GPS. The amazing thing about the watch is that it works in sync with your iPhone and "taps" you on the wrist before your turn is coming up, so you don't accidentally miss it because your not looking at the screen every second or your music is too loud and you can't hear the voice prompts. It's something they don't talk about but it's really cool. Even gives different types of taps for left turn or right turn.
 
That's because you wrongly assume that the eureka! nature of those two gadget intros established an iron clad "law of new products" that invalidates any product unveiling that doesn't immediately floor you.

I don't assume that even a little, and your condescending attitude isn't necessary. The strength of the unveiling has nothing to do with my point. The unveiling of the watch was well done and had me excited for the product (lack of GPS aside).

It's what I've seen since that has discouraged me. I cannot see what this product brings above and beyond the iPhone (on which it relies) other than to a marginal degree, and Apple has been unable to show me otherwise. These ads are just the latest example.
 
lol... I vote for the "SOS" one... it can work either way too :D

What if u are the only one with an Apple watch ? Suddenly these handy drawing features become useless.
 
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The only honest Apple Watch video:

apple-watch-review-gif.gif

Honest? The only time my Apple Watch is off my wrist is when it is charging.
 
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television advertisements nowadays are made to persuade the user to go "that's really neat - I should visit [company's website] and read all about it." The other stuff you said would be useless today, there's no need for the user to know all the information right away. They aren't ordering on a 1-800 number, they are ordering on the Internet - which contains much more information than any 30 second commercial could ever give.

It seems to me that the goal of most TV adds is to make the users of the advertised product look like *******s.
 
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Maybe I'm just not a fan of those ads, but they made me realize just how little I need an Watch. Pictochat for your first seems to be one of the main features pushed, and I cannot see the appeal.
I don't need reminding on how little I need an Watch. Although I must admit a silver one would look nice when paired with my original iPhone from 2007. ;)
 
Looks great in theory but in reality it just doesn't work so well.
Not because the Apple watch is not a great product but because if you are abroad you most of the time do not have internet access. Data plans for other countries are really expensive. I spent the last 3 weeks abroad with my Apple watch and it was practically useless outside of the Hotel.
Unless you are in UK on three

Currently in Spain enjoying data with no extra cost
 
Two thoughts...

The first two videos portray "girlfriends", not "friends", as MacRumors stated. That was obvious, and caught my attention as Apple's first inclusion of gay couples in their advertising? Correct me if I'm wrong.

You are correct sir, bad bad MacRumors!
 
Buy the Apple Watch, it will change your life to the best. My Watch changing my habits, I am standing more, increasing my moving goal and I am going to fix this green circle, at least 15 min. as a start. Green circle is impossible to cheat — it is a real challenge.

What have you set your daily calorie goal to? Just wanting to compare what is realistic and not (mine being 600)
 
iPod came out - soon started to see people with iPods. iPhone came out - soon started to see people with iPhones. iPad, ditto.

Still to see or meet anyone that owns an Apple Watch.
 
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Is there a list anywhere of the apps shown in these clips? I would really like the yoga app in the Goals clip!
 
I didn't see anything in any of those ads that made me the least bit interested in owning an Apple Watch. In fact, it made it very clear how unnecessary owning one is.
 
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valid points, but you still can't really compare a standard watch and a smart watch. They are two different devices aimed at two very different crowds. Apple Watch is a companion that feeds information right to your wrist, it's a piece of technology, it's meant to last 5 years. And a regular watch is jewelry, a fashion statement, a device that simply tells the time and lasts for generations. Obviously anyone into the fashion statement that watches have are disgusted by Apple Watches, but I don't see why. they aren't the same, no matter how hard Apple may try to push that they are.

and who knows, Apple may have some kind of system where you trade your old watch in for a new one at a lower price.

The Apple watch is also jewelry, a fashion statement, tells time and adds some other functions. The Edition is primarily a fashion statement and a piece of jewelry. The watch stands on it's own for use as just a watch too.
 
Is there a list anywhere of the apps shown in these clips? I would really like the yoga app in the Goals clip!
The yoga app is called Pocket Yoga. I tried it and unfortunately it's not very easy to look at your watch while doing yoga exercises. And also you have to turn on your screen all the time cause it turns off very often during the exercise. Is there any way to stop it from turning off for 30 minutes?
 
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