Apple Reportedly in Talks With Samsung About OLED Displays for Future iPads and MacBooks

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Samsung is the exclusive supplier of OLED displays for the iPhone X and newer, as part of a supply agreement with Apple. Due to fewer iPhone sales than anticipated in recent quarters, however, Apple has reportedly ordered fewer OLED displays from Samsung than both companies initially expected.


Due to the shortfall, Korea's ETNews reports that Apple now owes Samsung a penalty in the amount of hundreds of millions of dollars. Instead of paying cash, however, the report claims Apple has offered multiple options, including committing to OLED display orders for future products like "tablets and notebooks."

This aligns with a recent report from Korean site The Elec that claimed Samsung is in talks with Apple about supplying OLED displays for an all-new 16-inch MacBook Pro and future iPad Pro models.

MacRumors mockup of 16-inch MacBook Pro

We first heard about a potential 16-inch to 16.5-inch MacBook Pro from well-known analyst Ming-Chi Kuo, who said the notebook will launch at some point in 2019 with an "all-new design," but he did not comment on which display technology the notebook will use or share any other details.

Kuo has also previously claimed that two new iPad Pro models will enter mass production between the fourth quarter of 2019 and the first quarter of 2020, but again, he did not say which display technology the tablets will use.


Beyond that, Kuo expects Apple to launch several new products with Mini-LED backlights over the next two years, including a 10-inch to 12-inch iPad in late 2020 or early 2021 and a 15-inch to 17-inch MacBook in the first half of 2021, so it's unclear exactly how far away we are from the first OLED-based iPads and Macs.

Apple's transition to OLED started with the Apple Watch, followed by the iPhone X, so the iPad Pro and MacBook Pro would continue that natural progression of the technology from smaller to larger displays.

OLED displays could have several benefits for future iPad Pro and MacBook Pro models, including lower power consumption, increased brightness, sharper colors, and faster response times compared to LCDs. OLED panels are often thinner, too, which could lead to slimmer and lighter product designs.

Article Link: Apple Reportedly in Talks With Samsung About OLED Displays for Future iPads and MacBooks
 

supertiffany

macrumors member
Apr 4, 2019
44
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Why would Samsung agree to this? Why not take the penalty as Apple has nowhere else to get their screens from anyway?

Apple's pride

And rather than paying cash to Samsung, they can just avoid the penalty by making their tablets and computers use OLED


But that will increase the price

Since when did Apple care about the customersc budget?
 

Falhófnir

macrumors 68040
Aug 19, 2017
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Hmm, At Macbook and iPad pixel densities (approx 220ppi and 260ppi) pentile looks really shockingly awful... tbh even 330ppi doesn't look amazing, and I can't see a 458ppi iPad - let alone MacBook (the resolution would be insane to get this density at these sizes). I wonder if they will work on making RGB OLEDs with better longevity?
 

AvisDeene

macrumors regular
Sep 25, 2017
104
290
Have all the issues with OLED been worked out? I haven’t jumped on the OLED train yet, but I remember hearing that it has issues with screen burn in. Wouldn’t the risk be worse with larger screens? I’d rather Apple or Samsung finish their development of micro-LED.
 

RogerWilco

macrumors 6502a
Jul 29, 2011
654
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So we end up with inferior OLED (compared to Micro LED) because Tim over did the orders?

This company has changed beyond all recognition.
Good point, after all the “leaks” of micro-LED display wonders purportedly just around the corner, we find it was just more posturing and manipulation that Cook uses to keep the investment community interested.
 

Falhófnir

macrumors 68040
Aug 19, 2017
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Have all the issues with OLED been worked out? I haven’t jumped on the OLED train yet, but I remember hearing that it has issues with screen burn in. Wouldn’t the risk be worse with larger screens? I’d rather Apple or Samsung finish their development of micro-LED.
Not necessarily even the size, more that a desktop OS like macOS has a lot more static elements that are displayed in the same place for long periods of time (dock, menu bar) vs a mobile one like iOS where you will frequently get changing apps taking over the full screen.
 

nph

macrumors 6502a
Feb 9, 2005
627
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Also this is the first I heard that OLED are more energy efficient than LEDs. Thought it was the other way around...
 
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tegranjeet

macrumors member
Apr 5, 2019
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Boulder, CO
Not necessarily even the size, more that a desktop OS like macOS has a lot more static elements that are displayed in the same place for long periods of time (dock, menu bar) vs a mobile one like iOS where you will frequently get changing apps taking over the full screen.
Actually, you can auto hide both the dock and menu bar so burn in issues wouldn't be an issue if you did that. And you can rotate the desktop picture every minute or five minutes.

Personally I do this and I find the screen real estate gain to be quite significant.