I like the Apple logo treatment at the end. That was by far the best thing about the ad.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Says 'Privacy Matters' in Humorous New iPhone Ad
- Thread starter MacRumors
- Start date
- Sort by reaction score
The same Apple who partner with Google on all things search? Interesting....
It’s actually a MeTapHor of Apple locking you into their ecosysteM
Privacy matters to Apple.
That's why they're in the federal PRISM program.
wait...
That's why they're in the federal PRISM program.
wait...
At risk of repeating myself.. heck, what the he'll.. your prescious Apple is sticking two fingers up at you right now. Taking millions from Google to favour their search engine. And you big them up over Google about privacy. Hilarious!!!!!
Then change to the rear facing camera, or put you finger over the front facing one or don't answer the Facetime call and call them back on voice.
This is a really powerful campaign that emphasises one of the key strengths for savvy consumers using Apple's highly secure ecosystems.
I may have read this incorrectly, but in today's news re: the latest Facebook (FB) scandal, it was mentioned that Apple was/is amongst the companies buying user information collected by FB in one way or another, often obtained without user knowledge, let alone consent.
If this is not the case, I stand corrected and apologize to Dr. Cook. If the story is accurate, however, it would mean that despite doing all they can to prevent the bad guys from stealing my iPhone data directly, Apple's effort is somewhat diminished if they turn around and buy it all anyway from the likes of a Zuckerberg, no?
If this is not the case, I stand corrected and apologize to Dr. Cook. If the story is accurate, however, it would mean that despite doing all they can to prevent the bad guys from stealing my iPhone data directly, Apple's effort is somewhat diminished if they turn around and buy it all anyway from the likes of a Zuckerberg, no?
Exactly. Thank you for pointing out that small detail.
I cannot beleive that after more than 12 years of smartphone industry peoples still beleive this fiasco: privacy and encryption. Ever heard of sting rays or imsi? Your phone communicates with it fully decrypted! The Police have them, secret services, even hackers. Yea, Apple is more secure. Not! Just forget about this things like privacy and encryption. They are promoted so that you feel safe and encourage criminals that they are safe to do stuff, when in fact its the opposite.
Apple doesn’t mandate you install Facebook or use Google. AFAIK, they are the only one who allows the use of DuckDuckGo as a default search engine.
Apple's ad is funny and entertaining but there is an darker, underlying problem with it.
Companies only care about privacy as long as it doesn't affect the bottom line. Apple make hardware and services so they don't need to sell your data - but if that situation changed even slightly, don't think they wouldn't. Money always comes first. Apple's strong stance on privacy is only because it suits their business model. And Facebook? I deleted my account years ago.
Companies only care about privacy as long as it doesn't affect the bottom line. Apple make hardware and services so they don't need to sell your data - but if that situation changed even slightly, don't think they wouldn't. Money always comes first. Apple's strong stance on privacy is only because it suits their business model. And Facebook? I deleted my account years ago.
Disable the camera, which you can do in 12.1.4 I believe.
Why? I viewed that ad on my Windows desktop. Now that’s ironic.
These ads don't work because it reminds people of iCloud celebrity nude pictures leak, Facetime eavesdropping, moving private user data to Chinese government servers, etc.
Last edited:
Great ad. Perfectly executed.
Privacy is the primary reason I remain an Apple customer.
Privacy is the primary reason I remain an Apple customer.
User now i don't see it wants to run and hide, but most of us would rather take steps towards privacy - using Apple, advocating legislation, not using Google, etc.
