Apple started selling FCP 7 again, on September the 1st.
https://www.macrumors.com/2011/09/01/apple-puts-legacy-final-cut-pro-studio-back-on-sale/
That's temporary. They don't do volume licenses anymore.
Apple started selling FCP 7 again, on September the 1st.
https://www.macrumors.com/2011/09/01/apple-puts-legacy-final-cut-pro-studio-back-on-sale/
Yes and they would never lie to you![]()
If they completed the 64-bit Final Cut Pro 8, they should at least release it as an update to existing Final Cut Pro 8 users so they can make better use of the product on current machines, especially given how Final Cut Pro X is not suitable for REAL professionals.
Talk about a waste of resources...finishing something and then just shelving it. It seems hard to believe, but then Apple was and is run by near-sighted people who can only see their narrow little view of the world and what anyone else needs/wants doesn't matter one iota. Trash the whole professional market for Apple products. They're making a ton of money on iPads so it makes logical sense....![]()
That's temporary. They don't do volume licenses anymore.
I believe it too. I was being sarcastic. However they spin it, it took years to finally crack the legacy version. Apple just did them the favor and opted out of the race.I don't doubt it. Our company bought into their upgrade offer. We were having trouble getting out upgrade code. After some returned calls from support, we found out they had to generate new codes because the promotion was so succesful. In fact, we didn't get a boxed copy until almost a month later because they had run out of stock. They were waiting on new boxed copies from their manufacturer.
They made it pretty clear they're happy about this, and I don't blame them.![]()
The reason people used FCP was never the features, it was the price. The only reason it sold and became popular was that because AVID was much more pricy, which was and still is "the" best NLE out there.
So what Apple did back then, and what they did with FCP X is basically the same. Offer a package which sells for almost 1/10'th the price, but is missing many features.
That's a different issue. I just corrected the statement that one can't buy it anymore.
And everything is temporary.![]()
Makes sense, they already dumped professional users to the curbside...
The "Pro" market we remember fondly is not the same today. Today, it can't save anyone, and relying on it exclusively isn't a recipe for growth - at least not the kind that Apple wants. The money is in serving the consumer sector - all that insatiable desire for new and interesting devices, and the sort of software that empowers people and let's them do things that weren't even on the radar a few years ago.
The business you're in today can be reinvented tomorrow. Everyone must reinvent themselves. Tech is changing. Even specialized, niche markets. There is no niche market that is today immune from the sea-changes that take place in the wider consumer markets. It all filters and branches outward to niche segments.
And those niche segments are also changing, and are being integrated with the wider consumer segments. The average person a few years ago would be hard-pressed to do any advanced level of photo-editing, especially without purchasing ridiculously expensive software and having to put up with serious learning curves.
Now, in the span of only a few years, look at the kind of power that has been put into Joe Average's hands. It's incredible. You can even do, with some iOS apps (of all things!), things that were a few years ago only possible with much more complex and expensive software.
The line between "Pro" and "Consumer" has been blurred to an unprecedented degree. Hence, today we have what is known as the "Prosumer." And these Prosumers are growing in number and strength every day. One of the companies serving them is Apple.
The Pro market is dwindling. The Prosumer market is expanding rapidly. The skills that at one point were hard-earned and rare (Pro skills) are being steadily, slowly but surely, acquired by even average users with a little time and curiosity. As tech becomes much more accessible to Joe Average, those skills that were once prized in the industry will eventually become commonplace. What took a lot of skill yesterday can be easily accomplished and on a larger scale today, due to increased exposure and access that Joe Average, and for that matter you and I, are enjoying. It all filters down due to increased access.
The "Pro" market is not the same market that Apple allegedly turned their back on years ago. It has changed. And it is no longer a market that can sustain anyone exclusively. At all. Especially with the Rise of the Prosumer. The traditional "Pro" market is slowly dying, but also changing. It is becoming integrated with the consumer market, and Prosumers are making it happen.
Yeah, hahaha multicam is the ONLY editing tons of people do!
Well, yes...
1) a simple hour long interview, with three cameras- try cutting without multi cam and see how much fun it is
2) A corporate presentation with multiple cameras rolling at once in a room, ALL DAY hours of footage.... you want to cut each camera individually? See you in three weeks....
3) A live music performance (6 cameras) and interview with band (3 cameras) EPK; the likes of which is my bread, AND butter- would take a month to cut without multi cam- EVERY job I've edited this year has either been all, or at least partial multi cam.
My very first Final Cut project was a dual camera + B-roll play.
Almost blew my brains out before i taught myself multi cam editing.
I was seriously using two tracks with lowered opacity (after syncing them up for a week) to see when to go to each one. Problem - ever single adjustment needs to be rendered in the foreground to play in 32bit land. With the deadline 4 hours away, i nailed a 2.5 hour project. Incredible.
Multi cam saved my life once.
And now it's on indefinite vacation.
They said it'll be in the next major release.
So, Final Cut XI?
Or will it be called Final Cut X-2?
Final Cut Now Pro X?
I bet it'll be exactly around the same time Adobe releases their multi cam auto audio syncing feature.
http://tv.adobe.com/watch/max-2011-...tic-synchronization-of-crowd-sourced-videos-/
Competition is cool.
It's like you don't have to release anything good until someone else is about to profit from it.
The fact that folks cannot live without it AT ANY PRICE should tell you (and Apple) something instructive.That's temporary. They don't do volume licenses anymore.
Holy...
Are someone paying you for talking so much ****?!
This reminds me of the time software synths and other audiorelated apps started to take of. Every ****** kid sat there with their new apps copypasting loops. "I can do what those guys do now! This sounds just like Dj Tiesto"..."look...Me can make this cool song just by pushing a button"
The fact that folks cannot live without it AT ANY PRICE should tell you (and Apple) something instructive.
if I'd hired you for these projects, and I found out you were spending your time whining on a message board about not having the right equipment, I'd be pretty bummed. bro.
editors. they really need to get out more.
So yeah, it's not ideal. But notice how "bitching about it" wasn't on the list of options. Because at the end of the day, it doesn't get anything done.
Is everyone on this message board over 30? You all sound old, crotchety & boring.
Just move on. It's just software. There's probably some kid out there right now making something on iMovie that you old gits couldn't even fathom.
Yes and they would never lie to you![]()