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Apple Shares New 'The Underdogs' Video Focusing on Apple Products at Work

Winni said:
As if that were a surprise. When you use only Microsoft products on the server side and on the client, you get an even more impressive interoperability and actual INTEGRATION of ENTERPRISE-class software that was actually made for business. Apple "integrates" consumer/home user software -- Microsoft builds collaboration platforms for Fortune 100 enterprises. That's an entirely different ball game, and the guys in Redmond are really good at it.

And just for the record: I work with all major platforms on a daily basis. Personally, I prefer to use Ubuntu on the desktop and on the server whenever that makes business sense, because I like to stay in control. Apple, Microsoft, Google & Co are trying to take away that control from all of us, and I only trust "the cloud*" when it runs in my own data center.


* In reality, there is no "cloud". It's just someone else's computer/server or server farm. The so-called "cloud" is nowadays spread over multiple data centers and geographic locations, and neither you nor your "cloud" provider actually know anymore where the remote computer is located whose services you are accessing and using. What happened here is that nobody can tell you anymore where your data is physically located. It's just plain stupid to buy into cloud services and it WILL eventually backfire at everybody. The question is not if, the question only is when.
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Thanks for the education (about things I already knew) but your post has little to do with what I was saying. The commercial was about a workgroup getting a job done. The interoperability of Apple products makes that easier. IMHO.
 
All that ad reminds me of is how technology has made it possible to blur the lines of home and work so much, there is no home. Only work.
 
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It was a fun spot that just about any office worker can relate to.

"You need this by when? No, really. Stop Joking. Oh, you're not joking."
 
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Vjosullivan said:
Given the relative lack of attention given to the entire macOS range in the last seven or eight years, I wouldn't be so sure.
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If you have doubts and want to think that Apple's marketing and media specialists are acting as system architects, designers, system engineers, electrical engineers, techs, coders, etc for the Mac Pro, you are certainly entitled to believe that and express your views for the world to see.
 
niji said:
wow. yes. of course. there it is.

the characters in this ad, reprise themselves in a year long series.
using apple products, etc etc, etc.
yes. yes. yes.

Office Space with iCloud.
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Well...I wouldn't mind a part two that shows how the meeting went.
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zanoii said:
Square pizza. Problem solved.
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And if the boxes are round where is Dominos going to put the dipping sauce?
 
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busuan said:
The round box actually looks nice. I hope Apple allows people to use that design for free.
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I was actually wondering when it would show up somewhere. Borrowed or bought. Either way I don't see it not showing up somewhere eventually.

This is honestly the kind of game changer that the biggest franchises spend mega millions on just so they can make some noise.
 
Meandmunch said:
I was actually wondering when it would show up somewhere. Borrowed or bought. Either way I don't see it not showing up somewhere eventually.

This is honestly the kind of game changer that the biggest franchises spend mega millions on just so they can make some noise.
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Apple uses it on their campus. Patented it about 9 years ago.
 
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I like the funny scene at the end where the employees forgot to push the elevator button... so just normal people which can laugh about them self?

Would like to see apple doing more for having products attractive for companies. I think for companies the storage prices must be reduced and the repairability increased.
 
mashinhead said:
All that ad reminds me of is how technology has made it possible to blur the lines of home and work so much, there is no home. Only work.
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this is work? don't show this at foxcon. The only dumber than this video is the
pitch meeting to create this video
 
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TheFox said:
I like the funny scene at the end where the employees forgot to push the elevator button... so just normal people which can laugh about them self?

Would like to see apple doing more for having products attractive for companies. I think for companies the storage prices must be reduced and the repairability increased.
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They should have made the button all skanky and mis-placed, like in the Apple visitor center garage.
 
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"Sorry guys, I am having a weird issue with macOS. I wish Apple would update it more often."

"The meeting is almost here... AirDrop failed".

"My iMac can't join the Windows network domain because our IT quit supporting Macs after the 1,000 day failure to update and they moved their purchasing contract to Dells".

"Is our shared drive SMB or NFS?"

"Has anyone seen my expensive Apple Pencil"

"My iPhone is dead".

"What is that weird hissing coil whine noise coming from your Mac? It is giving me a migraine and our meeting is in 30 minutes!"

Apple at Work.
 
Pizza box new mac pro form factor
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jntdroid said:
Looks like they’re trying to combat Microsoft’s Surface commercials, something they’ve probably needed to address for awhile.
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There is a case for Surface, so MS makes an ad about football players making cupcakes?
How stupid are ad agencies to pitch this garbage?
 
I expected the ending to be Vivienne looking at a round box and saying "This is the stupidest thing I've ever seen. But Holy <bleep> that was an amazing presentation!"
 
Reality Distortion Field used for EVIL not good.

Having everything on Apple's Cloud is not viable for companies above a certain size. Apple makes NO server hardware and hasn't for a decade? OSX Server software has been gutted and dumbed down to 20% what it used to be. Same goes for OSX itself. Two-Factor authentication makes maintaining and upgrading workstations in a work environment almost undoable. Workstations that by the way cannot ever be upgraded or repaired at the hardware level. And at the software level, root user is no longer really root user. They couldn't make it secure, so they just disabled root user. Embarrassing!!

And my personal favorite... now when you upgrade to a new Computer, upgrade OS, or restore after a problem... you lose ALL YOUR PASSWORDS. Thanks Apple, that's a real time saver. Especially if you work in IT and might have hundreds of saved passwords.

No more Airports, no more Time Capsules... Apple PREFERS/WANTS me to use Active Directory and SMB? Does this even count as an ecosystem anymore? If i have to go that far, and run Windows AD.... uh, why not just use Windows?

Does Apple really want to be in Corporate environments? This commercial says yes, but everything Cook and Ive have done since Jobs death screams "please go away".

The latest version of OSX Mohave had only one new feature.... DARK MODE. Unless you count removing alot of stuff (which Ive considers a feature). When my boss wonders aloud if we should still be using Apple, you think Dark Mode is a compelling reason?
 
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