RIM's problem is that they refused to cater to the consumer market. They refused to adapt. I'd like to think Apple is still leading the consumer market and if I've learned anything in the past three years is that the consumer market is the place to be for technology. A firm can not upgrade your blackberry for years, but a consumer will upgrade their phone at least once every two years.
RIM did make the Curve and the Pearl. And I knew TONS of consumers with Blackberries... not just business people.
But yeah... after the iPhone and Android came out... RIM couldn't react.
Blackberry Storm anyone?
Here's a photo I took with a group of friends back in 2010. And you can see what platform they use now.
