Bit confused. Says they will be removing all the AppleTV channels and thus instead people would just purchase through each streaming companies apps as most already do anyway. But that would seem to be an effort to get people to stop using the AppleTV app where those channels are currently, but then this says this is an effort to get people to go to the AppleTV app more, so those seem to be conflicting statements no? Google TV is much less of a mess, since it's one home screen that has all the streaming and apps in one place, rather than AppleTV where apps are on one screen and everything else in AppleTV, with two silos that should be one. Unless this is saying, apps are all moving into the Apple tv app and Apple TV app will be the single home screen which would be great but this doesn't seem to say that. The other major piece they are missing vs Google is dedicate Kids section. As a home with kids, it's a nightmare. Since you either have to add pin lock to adult profiles in every single of the many apps, and deal with typing that in each time, or not put it on but then risk kids getting into all of that. Where is with Google TV, kids section is siloed, and includes just apps and streaming profiles that are meant for kids and the UI is tailored to kids.