My thoughts on iOS7
I think the typography of iOS7 is really beautiful, as well as this space wallpaper they have shown in the video. Also the flatter look of calendar and all the other apps is great, personally I think flatness is something nice since it matches the design of the hardware in avoiding complex stuff and focusing on simple concepts.
However, the icons are just hideous, and i mean all of them. I am no graphic designer, but I am a painter, and consider myself to have a trong feeling for shapes and colours, and these icons do not match at all the feeling of the user interface. Honestly, the safari icon looks like windows 95 times.
I just cannot believe how this works. I mean honestly, think of this, Apple is a company with 100 billion dollars cash reserves, that means they can/could hire the best of the best graphic designers if they want to, play around with a lot of styles, iterate and come up with a great design in the end. But the idea that these icons are approved by a team of people that are all responsible for design, in such an influental company like Apple, just freaks me out. I am not a graphic designer, but I honestly think that I could create better icons than that. Because if they wanted to design flat icons then why include these gradients in the back and these neon color schemes. Somehow reminds me on snowboarders from the 80s.
I really admire the work of Johnny Ive regarding hardware, the unibody Macbook design is a masterpiece in my eyes, but when it comes to graphic design, no, they should use their 100 billion dollar cash reserves and hire someone only working for that, someone that has a good feeling for shapes and colors.
I am a bit sad now, because I don't know where Apple is going, from 2007 until 2011 or so they always had big innovations and I was always so excited. Now I think its just change because of change. Change is good but one has to be very careful with it.