Airplay it self makes this OS update exciting ^^
I'm excited for it, and I don't even own an Apple TV (or a TV that's "new" enough to support an Apple TV)
I'd actually be more tempted to consider non-Apple products if their users didn't give Apple so much attention like they had an inferiority complex.
THIS ^
I've had many "debates" over the past few years with die-hard "PC" users where they try for hours to convince me that their Dell laptop running Windows 7 is better than my MBP... It's annoying! I really don't care what hardware/software they use, so I don't see any reason other than an inferiority complex for them to care about what I use...
I even had one guy try to convince me that his laptop "looked nicer" than my MBP because his laptop "looks like a fighter jet" :') (it was actual just made out of black plastic and looked ugly as hell...)