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Apple Users Underwhelmed by iPhone 13 and Apple Watch Series 7, Survey Shows

I'm not the sort who has to get a new watch every year. Even if I were, I doubt I would find the 7 to be a compelling upgrade from a 6. On the iPhone side, I'm quite happy with my X. With it, I am just getting to the crossroads, where I must choose between battery replacement and upgrading.

When it comes to the Watch, though, I have a 3. I can't wait to order the 7. :)
 
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I personally have always bought the previous generation iPhones starting back with the 3G when I switched over from Blackberry. I never really thought I needed the latest when it came to a mobile device.
 
I’m hearing that consumers unanimously reported that the sole reason they’re underwhelmed with the new iPhones are because they don’t have Wi-Fi 6E and Bluetooth 5.2 support, which actually makes sense as opposed to expecting the design to be completely overhauled every year.

/s
 
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12 Pro to 13 Pro is a bigger upgrade than 11 Pro to 12 Pro IMO. Camera, ProMotion and battery > 5G, MagSafe and new design.

Also going to use some of those pie charts as examples of how not to display data effectively…
 
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The iPhone reminds me of the iPhone 11 upgrade, which seemed boring, but was in fact rather good.

The Apple Watch, on the other hand, is mainly used for health features.
No new health features = Useless update for the majority.
Cherry on top, we didn't really know the price or the release date after the keynote. It was really a botched segment of the keynote IMO.
 
4jasontv said:
I think the general agreement with the iPhone mini is that people want a mini pro. Small screen with the same specs as the max.
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I think that is goal post moving and an excuse as to why there isn't much real world interest in the iPhone mini. I think the truth is that the price/size ratio is not at all attractive to more than 90% of the market, as the data shows.
 
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MacRumors said:


Apple device users are largely underwhelmed by the iPhone 13 lineup and the Apple Watch Series 7, according to the findings of a new survey by SellCell.

Apple-Watch-7-and-iPhone-13-Boring-1.jpg

The survey asked 5,000 iPhone users aged 18 or over in the United States between September 23 and 30 what they thought of the recently announced iPhone 13 models and Apple Watch Series 7.

64 percent of users said that the iPhone 13 lineup is "not very" or "not at all" exciting. 21.5 percent felt that the iPhone 13 models are "somewhat" exciting, and only 14.4 percent said that they are "extremely" or "very exciting."

iphone-13-reaction-sellcell.jpg


A minority of respondents, 23.3 percent, intend to upgrade to an iPhone 13 model, which is a 20.5 percent drop from a pre-launch survey conducted two months ago that put purchase intent for the iPhone 13 as high as 43.7 percent. This indicates a significant decline in interest around the iPhone 13 after it was announced.

Among the 23.3 percent that intend to upgrade to an iPhone 13 model, the 6.1-inch iPhone 13 Pro is overwhelmingly the most popular pick with 42.5 percent of responses. The 6.7-inch iPhone 13 Pro Max was the next most popular with 26.3 percent, followed by the standard 6.1-inch iPhone 13 with 22 percent.

which-iphone-13-model-sellcell.jpg


The 5.4-inch iPhone 13 mini continues the trend of the iPhone 12 mini, with just 9.2 percent of respondents intending to buy the smallest iPhone 13. Apple's smallest iPhones have struggled to gain traction with a significant proportion of consumers over the past year, leading to the expectation that Apple will discontinue the 5.4-inch model size in 2022 in favor of a new, larger 6.7-inch "iPhone 14 Max" model.

Of the 23.3 percent that plan to upgrade, the main reason to do so was the ProMotion display and longer battery life for 34.1 percent and 25.3 percent of respondents, respectively. 26.2 percent said that there was no clear reason to buy an iPhone 13 model but they were simply due an upgrade or were locked into a yearly upgrade or trade-in program.

reason-upgrading.png

The iPhone 13's camera improvements, such as larger sensors and Cinematic mode, have been among the features most heavily promoted by Apple this year, but just 5.4 percent of respondents planning to upgrade cited the camera improvements as the main reason to upgrade.

Likewise, the new 1TB storage option was only credited by 3.2 percent of users as a reason to upgrade. The much-decried notch, which finally saw a 20 percent reduction in size on the iPhone 13 models, was commended by only 1.5 percent of respondents as a main reason to upgrade.

Of the 76.8 percent of existing iPhone users who are not interested in buying an iPhone 13 model, 29.3 percent said that the lack of a Touch ID fingerprint scanner was the main factor for holding off. 19.5 percent said that there were no major features to warrant an upgrade, but other criticisms included the lack of an always-on display, a notch-free design, 120Hz on the standard models, and a USB-C port.

reason-not-upgrading.png

New color options, such as Sierra Blue and Starlight, were the main reason to upgrade for 1.1 percent of respondents. On the other hand, 2.4 percent said that dislike of the available color options was the main reason for not upgrading.

36.8 percent of those that are not planning to upgrade said that they are waiting for the iPhone 14 instead. 16.1 percent are switching to an Android device, with 45.1 percent of these users planning to buy a Google device, 41.8 percent planning to buy a Samsung device, and 8.4 percent planning to buy a OnePlus device.

iphone-switchers-brand.png

With regards to the other products that Apple announced at its California Streaming special event last month, 18.2 percent of iPhone users are planning to buy a new iPad following the launch of the sixth-generation iPad mini and ninth-generation iPad.

watch-series-7-purchase-intent.png

Like the iPhone 13, the Apple Watch Series 7 also appears to have underwhelmed users according to the survey, despite its larger display, more durable design, and faster charging. Just 7.5 percent of iPhone users said that they are planning to buy an Apple Watch Series 7 model. Pre-orders for the Apple Watch Series 7 open on Friday, October 8.

Article Link: Apple Users Underwhelmed by iPhone 13 and Apple Watch Series 7, Survey Shows
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Couldn’t agree more, so boring, has been for years. At least Samsung is trying new things. Apple just does faster cpu and camera upgrades every year. Lame.
 
PsykX said:
The iPhone reminds me of the iPhone 11 upgrade, which seemed boring, but was in fact rather good.

The Apple Watch, on the other hand, is mainly used for health features.
No new health features = Useless update for the majority.
Cherry on top, we didn't really know the price or the release date after the keynote. It was really a botched segment of the keynote IMO.
Click to expand...
It's funny you say that because there are definite parallels between the iPhone 11 and the Apple Watch series 7. Both were backup designs that launched instead of the original intended design. By all accounts the iPhone 12 design was meant to launch that year, but we got the iPhone XSS instead.

Apple always has multiple prototypes of a new product, especially when there is a major redesign happening. There is always a fall back version that brings some new elements to the existing form factor. We got that with iPhone 11 and again with Apple Watch 7.
 
coolfactor said:
Get yourself an Apple Watch and experience truely seamless integration across devices. That's where the real benefits come to life. It's not about having discrete devices, but a network of devices that all work together to make your life easier.

The first time that you drive with Apple Maps navigation and your watch is tapping you on the wrist as your next turn approaches, then you'll finally get it.
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Yup.. I have one - just arrived today.
 
Nothing surprising really. Exactly what I would expect from a real survey of the iPhone market.

- Not a very exciting update.
- ProMotion display is about the only thing driving interest.
- People don't really care about the iPhone mini.
- People don't really care about USB-C.
- People don't care at all about the notch.
- People do care about Touch ID. I suspect this is due to the low percentage of iPhone owners who own an Apple Watch, and are still stuck with Face ID not working with masks.
 
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I'd like a jumbo size phone with USB-C (and all the other things people mention :D). I already sort of handle my Max like a mini tablet.

Might as well
 
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Pro Apple Silicon said:
I think that is goal post moving and an excuse as to why there isn't much real world interest in the iPhone mini. I think the truth is that the price/size ratio is not at all attractive to more than 90% of the market, as the data shows.
Click to expand...
Did you just cite data that doesn't exist?
 
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Reading data visualizations should not require I use the eyedrop tool to compare colors.
 
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i would argue the 13 upgraded everything *important* about a phone these days. under screen touch ID or USB type-C would have been nice, but besides that the 13 line is pretty awesome.
 
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At this point, I wonder just what it would take for people to get excited over new phones.

The A15 chip is "absolutely astonishing" in some ways, according to AnandTech anyway, but that might not really show up in people's everyday usage. Or be that important now.

The battery performance in at least some of the models is great, too. But, as long as a phone runs for an entire day, that may be good enough. The next plateau is at two days. Or, a week.

Full disclosure - I use an SE. I like the size. I use it as a phone (!), occasionally as a camera (I carry a camera), and even more occasionally for web browsing when I'm stuck somewhere without an iPad or desktop computer. So, I may not represent the typical iPhone customer. Maybe Apple doesn't know what one is now, either.
 
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Minimum to make me upgrade:
No notch- bring back the bezels then, I prefer bezels over the notch
USB-C
Fingerprint reader - not on the power button
 
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