but Apple used to wait with a new product until they are actually ready. For instance, I don’t think „old„ Apple would have released a device that weights more than a competitor out of principle. Another indicator of being rushed is releasing improved personas only after a 3rd (?) update. You would think they’d release it out of the gate with it instead of having people making fun of how bad it looks the first month after launch
If this was true, then Apple wouldn’t have developed a in-store method for updating phones without opening the boxes.
Sometimes you have to let people see it before deciding what needs improving.
Otherwise, you don’t know exactly what you’re aiming for … and then you have an Apple Car.