Netflix took a huge gamble creating a lot of original content in a short space of time.. if it didn't work out, would have sunk the company. Apple have more than enough $$$ to take the same risk, which would be a drop in the ocean for them.
Actually, Netflix tested the waters with but a single show in 2012, Lilyhammer, that was only a co-production in order to save costs. They followed this up with five shows in 2013 and only four more in 2014, some of which were low-budget kids shows. The real explosion was in 2015. They spent three years testing out and ramping up the concept of original content.
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Lol.... mobile me was never iCloud ....... nice try.
Of course it is, for the purpose of deciding what products were "failures". Mobile Me was try #1, iCloud was the replacement based on what Apple learned the first time. It's not a failure if the company eventually got it right. Get in early, learn from your mistakes, do it right. If they eventually got to 1 billion users, that's a success.