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That’s not an iPad. Ive came back to design the iPhone 14 Max.
 
I wonder what Ive has to say about the recent Phat iPhones and the Thiccc MacBook Pros. And about all the ports, they are everywhere.
I'll laugh if he says he was involved with the design of both. So many have been saying how happy they are he's gone due to these products would be funny if he was involved in bringing them forward.
 
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Can’t wait! Since he doesn’t work for Apple anymore he’ll just talk about random stuff? Decided to check out his website. There’s nothing there. Not even a single picture.

It’s invisible ?


View attachment 1900583
But there is a lot!, you have to read between the lines, it says "Last time I checked my bank account I read -There is enough here to feed your spoiled grandsons so stop wasting your time working you s****d b*****d!- in it"
 
Unpopular opinion: I’m not a big fan of Apple’s design language after Ive left. The new MacBook Pro’s are thick and ugly. And the old ports are overhyped. Photographers have already moved past SD card and HDMI 2.0 is on its way out to make way for HDMI 2.1

The MagSafe is great though.
The new MacBook Pros aren't much thicker than the previous models. :-\

Apparently, the HDMI 2.0 was due to lack of bandwidth. HDMI 2.1 would be bottlenecked.
 
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Great industrial design should pit form against function.

However, Apple swung way too far into the form. It's great to see function drive more design.

But that doesn't make Ive's opinions trash. Listening to the designers and creating the right balance is crucial.
 
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Looking back, Jony Ive is a big part of what helped make Apple so successful today, but he was balanced by Jobs. He hasn't had that balance in a long time and it was starting to ruin Apple at worst, and seriously hold them back at best. Ultimately I'm now glad that he's gone. He was minimalism to an extreme so having Apple as a client that can push back is a better balance than having him in charge. The older I get, the more I appreciate everything in moderation. Apple is now moving firmly back to being centered within that intersection of arts and technology. I haven't been this hopeful for the future of Apple in a long time.
 
Someone should create a sleep app of Ivy reading anything to put us to sleep with his slow-speak British accent
 
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I like Vogue, but I wonder if this article will be THIN on details.
If the blurb is any indication, it will be a lot of talking, but saying very little.
Our world is facing some of the most critical challenges of all time. While the last decade ushered in dramatic technological acceleration, the last 18 months have kicked off a tectonic societal shift in how we live, work, and connect.

Generating sustainable and strategic solutions to these challenges—from both communal action and heroic innovation—requires us to rewire discourse and the way we think. This is RE:WIRED.
WTH did I just read? I just see a lot of hyperbole and marketing speak. It's all sizzle and no steak, y'all.
 
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Ivy left Apple over 2 years ago and we STILL don't know what he's working on over at LoveFrom. Impressive that it's been a secret this entire time.
 
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SD cards are far from obsolete. Other cards are only preferred for hi-end video and top of the line sports cameras, and even these often contain SD as well. Unless higher speeds are absolutely needed, SD cards are a smaller more economical choice. SD is the USB of removable storage. There are usually faster standards, but SD continues to be the most common while other standards die and are replaced.

My only complaint would be that it is a UHS-II slot instead of a UHS-III one. UHS-III adoption has hardly begun, but it’d be nice for future-proofing.
eh. I used SD cards, micro SD and CF. So I still need a hub. What would have been REALLY nice is if camera makers had made device to device transfer over USB C more common. Then I wouldnt have to be removing and handling memory cards. I haven't used an HDMI port in years. All large/small presentation sites have IT security, so the file is sent ahead of time. If its a small presentation/dumb TV (rare) I just present on my laptop, send out the presentation, or use my phone with lighting to HDMI so I dont have to bring my laptop.

Removing MagSafe was not the greatest, but having ALL my peripherals/monitors/and power through 1 port was amazing.

I think Ive had a few design errors that were a little too ahead of the times or didnt take account everyones needs, but thats what he does. Much like how the iPod, iPad, iPhone, removal of drives, MBA etc were lambasted, thin and light power laptops with minimal ports likely *ARE* the way of the future. Ideally, Apples lineup would be the M2 chip in a 14" MBA and 16" MBA, and 14" and 16" MBPs with M2Pro and M2Max chips. Ive just didnt have M1 chips and customers/peripheral makers were lazy/uninterested.
 
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Many people here saying Ive is about form over function because of his (sic) “obsession with thinness” (let’s forget for a moment he augmented the thickness of the iPhone more times than he reduced it).

They’re sometimes the same ones who dislike the notch because “it’s ugly”, think that Apple should make a foldable (which is really difficult to use with one hand), or that the iPad should run macOS.

And by the way, thinness is also a “function”, there’s a reason why no one buys the 10mm thick phones some people who don’t want a bump advocate for.
 
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I do wish people here would take more than a moment to listen to his views instead of ‘trash’ them – it’s pretty clear the reactionary comments are often from the people who think design is how it looks, and don’t understand that detailed thought goes into Apple products (i.e. Ive never just “made things thin”).
That was the goal though, "thinness at all cost". The innovations and designs he came up with to make it thinner can't be denied, but at the sacrifice of usability. Taking away ports because "it didn't fit into his design or vision" is bad design. Yes, there's a lot of thought that goes into it, but it boils down to removing things because it couldn't get it thinner and thinner. That's how we ended up with the disastrous butterfly keyboard. The removal of connectivity to go to "dongletown". The "10 hour battery life" constant. They made their power consumption better and better, but took away more and more battery space to...again, say it with me...make it thinner. I mean, thinness was part of their presentation and advertising! "The thinnest MacBooks yet!".

So no, this isn't reactionary. This is form getting in the way of function. Ive is a brilliant designer, but obviously he needs supervision.
 
Just to be clear, at Apple he was in charge of what's referred to as "Industrial Design," NOT chips & NOT software.

Many don't know that.
 
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