He is not stupid asking or too simply minded those questions. give him a break.
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Apple's iPhone 15 Event Expected September 12 or 13, Launch on September 22
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Nobody is saying that. Apple is not going to significantly in read price of production by splitting it's production line. No idea why that thought entered your head.
I knew people would react this way, wasn't intended. People oversimplify to the point it's insulting.
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This.
Apple have been iterating for years, and just (in their view) perfecting the same design from the first iPhone. It's nice. But it's why I see little reason to upgrade these days.
The 'nice jumps' I've experienced are 3G, 3GS (felt legit much faster), 4 (far superior screen), 5 (taller / more screen real-estate).... and that's it. Since then I moved to 2 years usually, but I stayed on the iPhone X until the 14 Pro came out, just because I needed a new phone as the old one had become so scuffed and knocked around.
There's no real reasons now to upgrade. The camera is great, the phone is good enough for what I need.
Having tried the new Samsung fold phones I'm very impressed. Be great for apple to offer something like this. Or to experiment with new form factors and new features.
Hmm. What constitutes an"S" release now? Thinking of some lesser releases - 6S, 7S, it is usually a processor bump and a camera upgrade.
This release, if it is as rumored would be:
- Body redesign with slimmer bezels
- New material (Titanium) with lighter weight
- New processor
- New camera type (periscope)
- New button (Action button)
- USB-C, hopefully faster wired transfer speeds
If anything, iPhone upgrades have been getting larger and larger year over year, 14 Pro had fewer features.
14 Pro:
- Better cameras by a large margin (larger sensor, 48MP)
- Redesign (dynamic island from the notch)
- Always on display
- New processor
- Wifi 6E
With a body redesign, a completely new interaction (action button), new port and new frame material I think this is one of the largest feature releases in iPhone history.
The base "15" is probably a wash, but the high end iPhone is the new iPhone, the base models are now just the "SE" in disguise as a full priced phone.
Finally going to be upgrading my iPhone 11 Pro Max! Looking forward to all the camera improvements as I use my iPhone as my main camera now. 📷 👍🏼
I am sure Apple will someday release a foldable iPhone. They usually wait until the technology is truly ready. I am sure whenever they do release a foldable iphone, it’ll be the best foldable out there. Me personally? I don’t care if a phone folds or not. So whenever it happens is fine with me.
We've had some leaps before, like iPhone 3GS to iPhone 4, iPhone 5S to iPhone 6, though to a lesser degree, then iPhone 8 to iPhone X. Since iPhone X, it's been primarily iterative upgrades.
Going from the notch to the punch-hole/dynamic island is iterative. This is nothing major. We are talking about one of the most valuable companies on the planet, with the best and most optimised production line in the whole business.
I agree that the iPhone 15 Pro and Pro Max are shaping up to be bigger than we have gotten since the iPhone X, but it's still nothing major. Switching from steel to titanium with slimmer bezels isn't anything significant.
The iPhone 15 Pro and Pro Max are shaping up as expected. Nothing wrong with that. The biggest problem for Apple is how they are trying to convey how this is supposed to justify yet another price hike, all while the economy is in recline. This has to be the worst time for Apple to plan for a price increase. The sales would most likely go down due to the economic climate we are facing as-is. By hiking the price on top, you are just begging for sales to be poor. Especially if this is all, they will do to justify the price increase.
Apple tends to prefer to keep its production line as efficient as possible. Tossing anything "foldable" into the mix will be difficult, I imagine. Should it be yet another line of models? Should it replace the Pro? Foldable isn't next-positive. Do you make something like the Samsung Flip, where you take the existing size and make it foldable, providing you with a smaller, but twice as fat phone while folded? Something that makes using a case much more difficult and results in the phone getting relatively ridiculously thick when folded? Or do you go with something more like the Samsung Fold, where you try to have the phone the existing size, just thicker when folded, but allowing it to enter tablet-sized territory when unfolded? You'd still have to deal with the thickness when folded.
I, for one, personally don't see much use for the Flip. But it might serve as a replacement for the iPhone mini. Something folding into a tablet might have some value to it. But currently, the noticeable crease down the middle, the added thickness and everything makes it all feel like something pre-production. And I wouldn't expect an iPhone Fold to be anything mainstream. Then it becomes a question if Apple belives the market for such a thing is big enough for them to case.
I, for one, personally don't see much use for the Flip. But it might serve as a replacement for the iPhone mini. Something folding into a tablet might have some value to it. But currently, the noticeable crease down the middle, the added thickness and everything makes it all feel like something pre-production. And I wouldn't expect an iPhone Fold to be anything mainstream. Then it becomes a question if Apple belives the market for such a thing is big enough for them to case.
The simplest reason for a price hike is because iPhones are costing more to make. As for this potentially leading to lower sales, I can think of a number of ways that Apple can work around this.
First off, iPhones seem to enjoy a certain degree of price inelasticity, so if the rise in price more than offsets the decline in units sold in terms of overall profitability, that probably is fine too.
Second, that's where trade-ins and instalment plans come in.
Third, Apple doesn't just sell the pro model. If that's too expensive, there are other cheaper models like the iPhone 15, SE and older models. Gone are the days when Apple had only one model which they had to make equally accessible to everyone. In other words, the existence of the base iPhone model is what frees the iPhone pro to be as expensive as it needs to be (to justify the cost of the additional hardware features inside).
Apple is no fool. They have likely done their sums and know just how much the market can bear in this regard.
I think its great that the EU pushes for change as companies don't care about e-waste as long as they can't make money out of it. The EU go beyond the greenwashing that we tend to fall for.
This is the benefit of the EU, the member countries don't have to create laws like this themselfs or spend time doing it. Of course it would be better if groups like OECD or G20 countries pushed for change too when it comes to e-waste and consumers privacy laws, but that won't happen.
I can only hope EU is pushing more less e-waste laws cuz consumers don't seem to be aware and companies don't care.
I wonder what the thing is with forbidding the wireless operator employees from taking that day off though. One would think they would make it Friday in that case. Guess we’ll find out.
I'm a soft pass for now... I reserve the right to change my mind if Apple announces something compelling last minute that we aren't currently aware of 
Otherwise sticking with my 14PM for at least 1 more year.
Otherwise sticking with my 14PM for at least 1 more year.
Within the bubble era Japan's economy. There were many of these regulations for Japanese business standards and practices companies, that were seemly normal events of bribery within industry. It wasn't until the mid-'90s did regulators make better laws protecting the affected and those who didn't obey the regulations were licenses and permits evoked and with involved sentenced to prison.
It wouldn't necessarily be "yet another price hike." The price increase rumors that are out there are primarily about U.S. prices in USD. The Pro and Pro Max models have never seen a price increase in the U.S. since they launched in 2019. Countries outside the U.S. have seen price increases but that had largely been due to exchange rate factors (stronger USD). Because the USD isn't as strong as it had been, any price increases in the U.S. may not result in price increases outside the U.S. depending on exchange rates at launch.
checking out iPhone 17 & 18 ... come on now, don't stay behind
I don’t think they are going back to the old ways. The new method works well to get the info out there. Very polished presentations.
When they can remove the dynamic island and have an unobstructed screen, that will be the phone to get. Right now every improvement is incremental.
Reading all these comments about this being an "S release" and wanting more innovation, while I can completely understand the desire for genuine innovation, I'm left wondering what that would actually be given that I'm not interested in a foldable phone (a foldable iPad however is another matter).
I'd love it if Apple (or any phone manufacturer for that matter) exposed me for having a lack of imagination and came out with some totally unexpected new feature that I had never thought of and never realised I wanted until I saw it but right now I can't think of what that might be. My limited imagination leaves me wanting only 4 things for my dream phone in the future and I suspect that many people would consider all of them incremental upgrades rather than genuine innovation.
For what it's worth, those 4 things (in no particular order) are...
1 - 100% coverage front screen i.e. all front-facing cameras, dot projectors, speaker etc behind the screen for a totally clean look.
2 - Get rid of the rear camera bump and lens projections so that the back of the phone is also flat so that my device becomes a totally featureless and to my mind minimalist and elegant slab.
3 - I'm in the "you can never have too much battery life" camp so I would happily take a doubling in battery life or even a tripling in battery life so that I could go away on a week long trip without even having to think about packing a charger.
4 - Control the weight and thickness so that the Pro Max certainly doesn't get any heavier or thicker, and getting a bit lighter and thinner would be even better.
Although all of those are essentially incremental improvements to existing aspects of the phone, to achieve them would actually require some pretty significant innovation, e.g. to get the camera optics into about half the current depth since I'm wanting it to all fit within the thickness of the main body without any camera bump. Simply impossible? All cameras as periscope cameras? And battery life - again if I'm wanting the physical thickness to stay the same or even be reduced I'm essentially asking for a doubling or tripling of energy density for the battery. And then controlling the weight - if Apple could find a significantly lighter weight alternative to the glass back that still looked very premium but also allowed wireless charging that could have a huge impact on overall weight but that's presumably some pretty challenging materials science to come up with something like that.
So I guess that for me there is still scope for huge innovation, genuine breakthroughs in optics, battery technology and materials science for instance all of which might not deliver what appears from the outside to be some fabulous new feature but that I would consider as really significant updates to the iPhone.
I'd love it if Apple (or any phone manufacturer for that matter) exposed me for having a lack of imagination and came out with some totally unexpected new feature that I had never thought of and never realised I wanted until I saw it but right now I can't think of what that might be. My limited imagination leaves me wanting only 4 things for my dream phone in the future and I suspect that many people would consider all of them incremental upgrades rather than genuine innovation.
For what it's worth, those 4 things (in no particular order) are...
1 - 100% coverage front screen i.e. all front-facing cameras, dot projectors, speaker etc behind the screen for a totally clean look.
2 - Get rid of the rear camera bump and lens projections so that the back of the phone is also flat so that my device becomes a totally featureless and to my mind minimalist and elegant slab.
3 - I'm in the "you can never have too much battery life" camp so I would happily take a doubling in battery life or even a tripling in battery life so that I could go away on a week long trip without even having to think about packing a charger.
4 - Control the weight and thickness so that the Pro Max certainly doesn't get any heavier or thicker, and getting a bit lighter and thinner would be even better.
Although all of those are essentially incremental improvements to existing aspects of the phone, to achieve them would actually require some pretty significant innovation, e.g. to get the camera optics into about half the current depth since I'm wanting it to all fit within the thickness of the main body without any camera bump. Simply impossible? All cameras as periscope cameras? And battery life - again if I'm wanting the physical thickness to stay the same or even be reduced I'm essentially asking for a doubling or tripling of energy density for the battery. And then controlling the weight - if Apple could find a significantly lighter weight alternative to the glass back that still looked very premium but also allowed wireless charging that could have a huge impact on overall weight but that's presumably some pretty challenging materials science to come up with something like that.
So I guess that for me there is still scope for huge innovation, genuine breakthroughs in optics, battery technology and materials science for instance all of which might not deliver what appears from the outside to be some fabulous new feature but that I would consider as really significant updates to the iPhone.
Many tech reviewers have or will be playing with them this month. They just can't say because of the embargo from Apple.