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Apple's Latest Apple Watch Ads Showcase Siri, Apple Music, Apple Pay and More
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I really like these ads but... Still waiting for gen 2. 
Ouch! It sounds like you had a terrible experience in store. I asked the staff in my local Apple Store and one man said he's seen more interest in the Watch than he did for the iPhone back in 2007. Though I asked him on launch day, and interest could have died down.
A customer where I work always used it to pay so I asked him how he found the watch. He said 'I like watches so I don't always wear it, sometimes I'll wear another one' and 'it's hard to tell you one reason to buy it, but if you do you won't be disappointed. I've never missed a call.'
I was stunned at how a self proclaimed wristwatch fan guaranteed that I would be happy with the Apple Watch.
I think it's: interrupted less than an iPhone would. But that's hard to say in an ad.
Ouch! It sounds like you had a terrible experience in store. I asked the staff in my local Apple Store and one man said he's seen more interest in the Watch than he did for the iPhone back in 2007. Though I asked him on launch day, and interest could have died down.
A customer where I work always used it to pay so I asked him how he found the watch. He said 'I like watches so I don't always wear it, sometimes I'll wear another one' and 'it's hard to tell you one reason to buy it, but if you do you won't be disappointed. I've never missed a call.'
I was stunned at how a self proclaimed wristwatch fan guaranteed that I would be happy with the Apple Watch.
I think it's: interrupted less than an iPhone would. But that's hard to say in an ad.
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That makes no logical sense . That logic Would also dictate all Apple products are duds. No.
the point is that if you need to still be coming up with new campaigns for a product that has launched back early this year, the public are not getting it, and you are tying to improve your sales?
Hint : I have never seen a iPhone , as In one version , have no where as many commercials as has the watch, nor any any other product apart from the I'm a Mac campaign.
I love my Apple Watch, though I know most people don't. It's a tough sell... And kudos for Apple for not giving up !!
Now I just need my watch to be as fast as in these commercials!!
I'm afraid that I found these ads mostly uninspired, though I liked the music in the 80s one. I recognised that song.
More importantly, they not only put me off from buying an Apple Watch, they make me dislike it.
How is a couple sharing an intimate moment being disturbed by a notification a good thing? This says everything that is wrong with our society today, and yet Apple's newest product is attempting to make that wrongness even worse. What it says to me is that an Apple Watch is only disruptive to communication between people, and stands as a barrier between people.
Dear oh dear. I think the technology for mass-market wearables is many years away still.
I kind of agree. Bit like the early iPod ads.
More importantly, they not only put me off from buying an Apple Watch, they make me dislike it.
How is a couple sharing an intimate moment being disturbed by a notification a good thing? This says everything that is wrong with our society today, and yet Apple's newest product is attempting to make that wrongness even worse. What it says to me is that an Apple Watch is only disruptive to communication between people, and stands as a barrier between people.
Dear oh dear. I think the technology for mass-market wearables is many years away still.
I kind of agree. Bit like the early iPod ads.
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Fun ads. Make it short, showcase the product, move on.
That's exactly what I was thinking.
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Yeah, it's a bit puzzling but quite clever. Too clever? Possibly.
But I think the underlying message is: Put your time-sucking phone away and do fun things instead.
Like have an intimate moment. Remember those?
The online Apple PR/marketing employees are having to work extra overtime trying to defend this AW Tim Cook failure.
Funny how every Apple Watch ad video demonstrates how useless it is. You click the video expecting it to be shown doing something useful, and then, nothing. There's a reason they're only 15 second clips, there's nothing of substance to demonstrate. Just little marketing buzz videos to try and sell a pointless, ill-conceived device.
Funny how every Apple Watch ad video demonstrates how useless it is. You click the video expecting it to be shown doing something useful, and then, nothing. There's a reason they're only 15 second clips, there's nothing of substance to demonstrate. Just little marketing buzz videos to try and sell a pointless, ill-conceived device.
The phone probably would have been in her pocket. Maybe an enhancement, rather than an interruption?
The poster you replied to did not compare the Apple Watch to any other smartwatch. The listed flaws are real, regardless of how well (or how badly) alternatives work. The Apple Watch may very well be the best of the smartwatches, yet still be a bad, useless product. Maybe the technology for a good smartwatch simply is not here yet.
Strange ads. I was difficult to tell what they were trying to demo as I couldn't read screen on the Watch.
Ha. This is rich. Everyone can respond to any thread with their thoughts. That's the purpose of a forum.
I can't say that I really enjoyed those commercials. I think Apple has done it better in the past. They're not bad, just not my style.
That woman dismissing her Uber driver is really going to damage her Uber passenger rating.
Maybe she won't be able to get a ride (with Uber I mean) in the future...
Maybe she won't be able to get a ride (with Uber I mean) in the future...
Or the dancer who needs to awkwardly raise his arm to communicate with his watch. I think these adds do an incredibly poor job of showcasing the benefits of the watch.
No it's more. Since it's tapping you on your wrist, you're tempted to look at it even during an intimate romantic moment. If this were on my phone, I'd leave it right where it is, while I kissed my girl like she were the only thing in the world at that moment. Whatever is vibrating my pants pocket can bloody well hold on until I'm done.
How about just enjoying the moment, and when the Uber car arrives, it arrives. No need to know where it is at every given moment anyway.
Some of these ads are a disturbing snapshot of what passes for living these days ...
- Pretty useful on my morning run today - for distance covered, pace info and music.
- Awesome on the weekend cycle for directions - no need to look at the screen for left and right turns, which has always been pretty dodgy.
- Great in the gym for music last night - leave the phone in the locker.
No other device I own would've been better. Using my nice analogue watch seems so silly now. Like a flip-phone vs a smartphone. I'm not going back.
If you don't need one great, but why the stream of comments on something you have no use for? As I always say it's like me dissing the Mac Pro as I have no use for it - what stupid thing that would be.
The dreaded vibrate that alerts everyone near you that a phone has gone off.
One of my favourite little features of the Watch is that my phone is now completely silent (no vibrate either).
If I was kissing someone the tap on my wrist would be way less intrusive than my pants legs vibrating. Not to mention the person I'm kissing would have no idea about it either.
These ads are brilliantly done but poorly conceived. As others have mentioned, the screen on the watch as presented in each video is too small to see what the person is doing or why they may have looked at the watch in the first place. It wasn't until after the Skate commercial that I realized the kid was looking at a bank logo. I thought it was wallpaper. And I had read the video description prior to watching it.
These ads just reinforce how much this particular tech is passing me by, unfortunately. I don't hate the watch, and I don't hate Apple for spending so much effort on it. Clearly they are doing something that people want as they've sold over 15 million of them so far. It just has no purpose in my life.
These ads just reinforce how much this particular tech is passing me by, unfortunately. I don't hate the watch, and I don't hate Apple for spending so much effort on it. Clearly they are doing something that people want as they've sold over 15 million of them so far. It just has no purpose in my life.