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It doesn't mean Apple didn't make a big mistake. It does mean the iPhone 8 isn't outselling it.
It gives more evidence they didn’t because the iPhone 8 outselling it would be bad. People speculated that was the case and were wrong.

This is the first,step in proving the naysayers wrong. As far as that goes, it’s like:

Apple:100
Naysayers:0
 
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How does it mean that Apple didn't make a giant mistake?
It’s the best selling iPhone in the lineup and Apple sells a lot of phones every month. On average, they sell almost 30M iPhones per month during the holiday season (Q4).

Granted, it’s too early to know for sure, but this is a good sign and better news than many speculated.
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Of course it is..... what other older model would outsell the latest model?
The iPhone 8 as people have been quoted saying here and industry “experts” speculating the iPhone 8 was selling better?
 
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It sounds like the sales are really bad if Apple has to resort to such creative PR.

MacRumors forum lingo for beginners:

News: “Apple rumored to order less of component x in the second half of the year” -
MRF: Definite proof that Apple is OVER! Tim Cook destroyed Apple! They are done!!!! Time for a Pixel!!!! Steve come back!!!!! DOOM!!

News: “Apple sells a ton of iPhones despite rumors”
MRF: Creative PR
 
It gives more evidence they didn’t because the iPhone 8 outselling it would be bad. People speculated that was the case and were wrong.

This is the first,step in proving the naysayers wrong. As far as that goes, it’s like:

Apple:100
Naysayers:0

It doesn't say anything whether or not XR sales are below expectations nor whether or not iphone sales overall are below expectations.
 
I look at this as a sign of reassurance to shareholders and nothing more. It's just Greg saying hang in there everything is fine. The theories he is lying to hide dismal numbers are a special kind of stupid. What do they do in February when the report comes out? They don't report iPhone figures but if there is a huge hole where the profits used to be people will know.

So if things were that bad I don't think they would put him out there saying that. All of the analysts and their predictions are making AAPL the easiest stock to buy bumps and sell rallies at the moment. Today was a thing of beauty.
 
Pretty sure Apple doesn't make decisions based on share price, other than whether to repurchase stock. More likely such a decision would be driven by demand, and only a fraction of people want a small factor phone.

This is completely anecdotal but I know a lot of people, myself included, who would much rather have a smaller form factor but reluctantly purchased larger phones because we wanted the best camera available. If Apple were to offer the dual lens camera with portrait mode on a phone the size of an SE, I bet they would see that there is a huge demand for a phone with top end features in a smaller form factor. I understand why they don’t do this, but I can dream lol.
 
App,e isn’t up because of this statement. Notice the overall market?

I did.

The Fed's Powell also made a statement that hinted at a plateau in the rate at noon:rolleyes:.

Apple's VP Greg Joswiak made his statement at about noon:mad::rolleyes:.

The stock market took off after that.

Previous close, $174 - noon price $175, in the next four hours after this statement - sharp rise in AAPL price ~$6! It kicked up the broad stock market too, almost all the indices. About 75% of the stocks I follow did the same.

Cause and Effect? I said yes;). You say otherwise:).

Is it because of the Fed's statement or Apple's statement?:confused:
 
It’s the best selling iPhone in the lineup and Apple sells a lot of phones every month. On average, they sell almost 30M iPhones per month during the holiday season (Q4).

Granted, it’s too early to know for sure, but this is a good sign and better news than many speculated.
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The iPhone 8 as people have been quoted saying here and industry “experts” speculating the iPhone 8 was selling better?

saying it is the best selling iPhone in their lineup doesn't mean much, lets say they sell 3 xr for every 2 xs and xs max. without sales numbers it means nothing. Are the total sales of the XS and XS max more than the Xr?
 
Every year analysts predict record-breaking sales pre-release. Every year those same analysts predict worse-than-expected sales shortly after release. Every year, after the forementioned reports, we get additional reports that (insert new iPhone model here) is Apple’s best-selling product.

Rinse and repeat.
 
It doesn't say anything whether or not XR sales are below expectations nor whether or not iphone sales overall are below expectations.
Except that Apple issued guidance for a record holiday quarter after they already knew iPhone XR, XS, and XS Max sales numbers.

It also puts to bed the story on MR that iPhone 8 was outselling XR.
 
I did.

The Fed's Powell also made a statement that hinted at a plateau in the rate at noon:rolleyes:.

Apple's VP Greg Joswiak made his statement at about noon:mad::rolleyes:.

The stock market took off after that.

Previous close, $174 - noon price $175, in the next four hours after this statement - sharp rise in AAPL price ~$6! It kicked up the broad stock market too, almost all the indices. About 75% of the stocks I follow did the same.

Cause and Effect? I said yes;). You say otherwise:).

Is it because of the Fed's statement or Apple's statement?:confused:

I watched the business news all day during trading. I Didn't see what Greg said until after the market closed. Either way both were good for AAPL.
 
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Nice way to frame the fact that the flagship isn't shifting in the numbers they expected! I hope (in vain?) that this tells Apple something about their pricing structure going forward. Again, a vain hope at best.
 
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This is completely anecdotal but I know a lot of people, myself included, who would much rather have a smaller form factor but reluctantly purchased larger phones because we wanted the best camera available. If Apple were to offer the dual lens camera with portrait mode on a phone the size of an SE, I bet they would see that there is a huge demand for a phone with top end features in a smaller form factor. I understand why they don’t do this, but I can dream lol.

Given the XR is outselling the Xs, it seems most consumers in the world want a bigger phone, not an SE. Apple killing the SE is another clear indication of the actual demand for small phones.
 
Statement doesn't mean much. There's no context.

Sure there is: it's been the best-selling model of iPhone since it was made available for sale.


Because it's cheaper. The other two are more desirable but too out of reach. Their strategy is not a good one.

Average Sales Prices are up so the strategy seems pretty good to me.


I’m more interested in XR vs 8/8+ sales. Oh, that’s right, no more unit sales figures. Just Apple Press Releases. :rolleyes:
Without Actual Unit Numbers to back it up, it means nothing!

Apple hasn't broken down iPhone unit sales by model for sometime, if ever, so all we had were guesstimates without any sourcing (and often suspect agendas behind them).


Or that the cuts were across all suppliers or simply shifting orders to other suppliers. In fact, Apple could have increased overall orders while cutting orders at a few suppliers.

This is exactly what happened. Apple invested almost $400 million in US manufacturer Finisar to produce vertical-cavity surface-emitting lasers (VCSELs) for FaceID sensors for the iPhone Xs, Xs Max and Xr and therefore significantly cut the number of VSELs they ordered from Lumentum, which was the sole-supplier for the iPhone X. The WSJ and Bloomberg selectively reported the cuts at Lumentum but omitted reporting the increased purchases from Finisar to support the fake narrative they wanted to put forward that the iPhone X family was such a sales failure that Apple had to cut production due to stock piling up in their warehouses.


You need to analyze better. It could very well be the worst iPhone ever, and I'm speaking to the entire generation. We don't have any numbers and all indications point to the Xs and Xs Max falling well short of expectations, which makes it quite easy for something like the Xr to be the best selling. That's not the same thing as saying it's selling well.

Well we will know come Q1 2019. If Apple announces a significant drop in iPhone revenue and Average Sale Price per unit, that will prove the iPhone X family was a sales failure.

I, however, expect they will announce record iPhone revenues and a rise in ASPs which will prove that they were in fact a sales success.
 
Well we will know come Q1 2019. If Apple announces a significant drop in iPhone revenue and Average Sale Price per unit, that will prove the iPhone X family was a sales failure.

I, however, expect they will announce record iPhone revenues and a rise in ASPs which will prove that they were in fact a sales success.

Apple never announced ASP— it was derived. And with them no longer announcing units sold, ASP calculations can no longer happen reliably.
 
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