Then that is why Apple don’t get a penny out of Netflix & Spotify anymore because of the 30% charge. In regards to YouTube premium it costs more on iOS because they are factoring in the 30% inapp purchases because of Apple hence why it’s dearer
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Apple's Phil Schiller Initially Opposed 27% App Store Fee on External Purchases
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The commission paid to Apple for IAP is already factored into how much Netflix and Youtube charge right now. Charging iOS customers again for that is double dipping and greedy. Even if you don’t pay for Netflix or YouTube through IAP you are paying both companies more money than you should, because they have already accounted for Apple’s commission in setting that price. iOS users are being asked to pay for that commission twice. All users are paying for it once.
All iOS customers want is what they are already paying for.
This is why price discrimination based on platform preference should be illegal.
What we know about Netflix is that they had no problem selling subscriptions via IAP until December 2018. That means the cost of a Netflix subscription when they sold them via IAP already included the business cost of paying commission to Apple.
When Netflix stopped accepting payment via IAP they did NOT reduce the price of the subscription. Therefore the cost of paying Apple’s its commission was still factored into the subscription price, but the actual ability to purchase a subscription via IAP was removed. Presumably Netflix just pocked the money for themselves instead of making things cheaper for the consumer.
Since then Netflix has only ever increased prices. Netflix have still not removed the commission cost from how much they charge consumers. As such, all consumers are still paying a sum of money to Netflix for that commission, but Netflix are pocketing it without giving the consumer any value (IAP, convenience etc). Hence they are being greedy and/or double dipping.
Consumers should see a reduction in the cost of the subscription if Netflix are no longer paying Apple a commission. That has not happened. In fact, when Netflix stopped accepting IAP they actually INCREASED prices immediately after. So you got less, for more money, and you lot dare to say it’s Apple that’s the problem!!!
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Because if that is the case & Netflix are just greedy then why do they offer a subscription through tv services & not only through their website. Furthermore the reason why YouTube premium is cheaper on the website is because they don’t incur a 30% fee but on apples inapp purchases they do that’s why because if they were priced at 12.00 on website & iOS then on iOS they would make less money from the customer because of the 30% inapp purchase charge.
They do it because they are greedy and want to double dip. The 12.00 price already accounts for Apple’s commission.
It doesn’t other else YouTube would charge the same amount on website & iOS but the reason they don’t is because of the 30% inapp purchase. That is why it’s cheaper on the website because they don’t get charged 30% for every subscription purchased but they do on Apple’s platform.
If I’m right Netflix said we are removing inapp purchases because we can no longer afford the 30% charge.
They charge a different amount to iOS customers because they are greedy and trying to price gouge.
YouTube and Netflix had no problem charging the same amount in app many years ago. Why haven’t they reduced the price when they stopped accepting in-app purchases? As I said, it’s because they are double dipping. They want you to pay that money twice.
When Netflix stopped accepting IAP in 2018 they did not reduce the price of the monthly subscription. In fact they increased it.
The £13pm people pay for YouTube premium on the website already includes the fee YouTube would have paid to Apple because in the past YouTube charged that same £13pm to IAP subscribers. YouTube now keep that money themselves instead of paying it to Apple or giving the consumer a discount.
At the same time, YouTube are charging iOS customers an additional premium to pay via IAP. So iOS users pay the Apple commission in the original £13pm fee, and pay an additional so-called Apple commission fee of a further £4pm.
So iOS users are being discriminated against. They are paying the Apple commission in the £13pm fee, and they are paying another premium fee because YouTube are greedy and double dipping.
This is why we need a law to prevent price discrimination of digital goods across these platforms to stop companies like Netflix and YouTube from ripping off customers.
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How can Netflix double dip when they don’t offer inapp purchases anymore so Apple’s charge is no longer factored in but the reason they’re pricing is going up is because they are spending more on content.
If that was the case & Netflix is greedy then why don’t they offer inapp purchases anymore but do on tv services?
It’s simple maths with YouTube if on the website it’s 12.00 with no 30% charge then they keep all of that but if they charge the same on iOS then they would make about
6 to 7 because of the 30% charge that’s the issue.
The reason Netflix & Spotify offered it to begin with is very simple to get many subscribers at the start & then they looked at the numbers for example & said for every 12.00 we charge Apple is taking about 4 of that
It’s YouTube who are double dipping. Netflix simply make you pay the same amount (and more) for less.
Right so we are in agreement that Netflix and YouTube already factor the Apple commission into their prices. So the question then is, why are Netflix and YouTube denying users the ability to sign up using IAP for the same price when their prices already include the Apple commission?
The answer to that might just be what I’ve been saying all along; they are greedy and/or trying to price gouge iOS customers.
It would be interesting to see Netflix and YouTube have to answer before a court of law how they justify this blatant price discrimination for the same product. They may end up having to do that given the size and enduring market power that both companies have to rip off customers.
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How do Netflix factor in Apple commission when you can no longer pay for Netflix on iOS by subscription.
It’s very simple YouTube premium is about 12.00 on the website because they don’t have to pay 30% charge with every subscription purchased so they keep basically all that income.
But on iOS they don’t
so they lose about 3 to 4 per subscription so that means they are making a loss on their product because of apples 30% inapp purchase charge. That is why it’s dearer on iOS to subscribe
That’s it
Netflix did not reduce their prices when they stopped accepting IAP. The commission is still factored into their prices.
Netflix and YouTube don’t make a loss selling IAP subscriptions for the same price. They already make a lot of money at that price. They are just greedy and want to make more by either charging customers the same amount and reducing convenience, or trying to double dip and charge customers twice for the same thing.
Look at Epic Games as another example. They made huge amounts of money selling vbucks via IAP. But they got greedy and decided that wasn’t enough. YouTube and Netflix are the same.
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If the commission was still getting factored in then you would still be able to subscribe on iOS & not other providers. Now why would you be able to subscribe to Netflix on a tv service but not on iOS I wonder what the issue is because it’s certainly not to do with people watching their content on iOS devices
So it must be to do with something else.
They don’t let you subscribe via IAP because they want to keep that money for themselves. It’s a quick and easy way for them to increase their profit margin at the expense of customer convenience. You’ve just fallen for their narrative without critical thought.
These companies are not your friends. You don’t need to defend them. They are here to screw you out of every penny they can, either by making you pay more, giving you less or a combination of both. Netflix and YouTube have both engaged in those practices.
But then this is why I advocate for people to use Stop the Madness, SponsorBlock and pirate Netflix content. If enough of us do that these companies will be forced to change their practices and stop ripping customers off with increasing prices, reduced functionality and/or double dipping prices.
Luckily it seems that people are increasingly going to be turning to these solutions as YouTube and Netflix continue to tighten the screws on consumers.
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If that’s the case then why do Netflix allow you to subscribe & add it on to your tv bill?
Right so the argument comes down to ultimately this if I put an subscription service on iOS for about 12.00 then Apple would take about 3 to 4 of that income & in the eyes of said companies they don’t do enough to warrant that amount of revenue from every transaction hence why some don’t offer it anymore.
YouTube on the other hand if it was about being greedy then they would offer services for 16.99 on both website & iOS but don’t because on website there is no charge
Because they haven’t decided yet to screw those customers over? When Netflix want to make some more profit they’ll either make those customers pay a premium, or remove the option for them to sign up that way. This process is called ‘******tification’. You don’t need to defend companies that are doing this.
YouTube taking away IAP then re-adding it at a premium price is the same level of ******tifcation as Amazon adding adverts to prime and making users pay a premium to remove them again.
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No it’s because the tv services don’t charge them 30% for every subscription purchased that’s why.
For every YouTube premium subscription purchased on iOS Apple take 5.10 which means that YouTube is making 11.80 so it’s slightly less than the website & that’s the point.
How do you know how much commission the TV services charge?
I’ll laugh if you think they’re doing it for nothing 😂😂😂
Because if the tv services charged 30% commission they wouldn’t offer the service that way that’s why
Hahahahahahaha. You are very naive 😂😂😂
These services don’t give access to their customers away for free. Netflix will be paying a commission to Sky, Virgin and any other TV provider who sends a customer Netflix’s way. Likewise, when Netflix is ‘included’ in your mobile plan, the mobile network will be taking a commission from Netflix for that. Netflix has to pay to access the customers of another company.
When Netflix decides it doesn’t make enough profit, it either charges a premium to the customers who are acquired via these methods, or it stops doing deals to acquire customers via these methods. Netflix’s approach is to stop acquiring customers via those methods, YouTube’s approach is to charge a premium to those customers. Both are doing so because they are greedy companies and want to make more money.
I don’t know why you are under an illusion that they are anything but.
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Because Apple offered to reduce inapp purchase fee for Netflix down to 15% to stop them leaving & they still left.
There is no chance in hell that sky & that charging Netflix something like 30% because it’s not in sky for examples interest to do that because it helps them with their platform
We don’t know what the commission rates are. They could be 30%, more, or less. How and where you can sign up to Netflix is entirely down to a cost-benefit analysis done by Netflix that maximises THEIR profits.
For all we know Sky charges Netflix a 50% commission, but Netflix might think that that is worth paying to acquire Sky customers. When Netflix decides that is not worth paying, those customers will either have to change their payment method or pay a premium, depending on how Netflix decides to act.
We know from court testimony that Epic are happy to pay Sony and Microsoft a 30% commission for vbucks on their platforms. The same company said they were NOT happy paying Apple a 30% commission. This is evidence of how hypocritical and contradictory these companies are. You should therefore not assume that Netflix pays a smaller commission to the TV networks simply because they stopped accepting Apple IAP.
Netflix and these other companies want you to believe that it’s unreasonable for Apple to charge any commission at all, despite the fact that they were previously happy to do so, and continue to pay commissions to other companies. They have spun a narrative to that effect and you have fallen for it without critical thought. Don’t be like the MAGA crowd believing in the idea of a boogeyman. You are being played and manipulated.
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mate they ran away from Apple even when they offered to cut it down to 15%
So it’s very unlikely that any tv company is charging them a huge amount in commission because that transaction benefits both parties.
Netflix are not going to give up 50% of income in every subscription done through a tv don’t be naive
How do you know? If Netflix thinks that Sky customers are a huge untapped market then it may very well be worth them paying a 50% commission to acquire those customers. Then once they have those customers they cut off paying via your Sky bill, cutting Sky out of the equation. I would bet a large amount of money that Netflix will remove the ability to sign up and pay via your TV bill in the future. They’ll do it when they decide they want to make more money from those customers (they’ll do this when their growth stalls or declines, but not before).
Netflix obviously don’t think they can acquire any more customers via iOS, everyone who is a potential Netflix customer on iOS is already a Netflix customer, and therefore to increase the amount of money they make from those customers they either need to cut-off paying via IAP or charge those customers more money.
It’s all done to line Netflix’s pocket. Like I said, they are greedy.
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Because mate it came out in court documents that Apple done a presentation & said we are even willing to lower it to 15% to stop them using it.
Because that would mean for every transaction Netflix would have to give up 50% of income from every transaction & no company is going to do that.
the 30% charge is too high considering in regards to what Apple do to earn that income
How do you know? Apple did not present Sky or Virgin Media commission rates in their court proceedings.
Because these companies need Netflix more than the other way round mate
That’s why