Why does all of this sound like a giant excuse for mediocrity? The more I hear apple execs talk the more I dislike them and the company. What a bunch of pompous windbags. Is anyone really buying all this nonsense? I mean can you really not crack up hearing Jony Ive gush on about such a retarded feature such as the touch bar in the product video, like its so magical!. When you compare it to the Microsoft Surface Studio and the direction they went with that this just feels really lame. I can't believe I'm even making this comparison. Its like Steve left and the clowns are running the show. Can we just give Cook his severance pay and move on? -I feel better now.