So. What a day I had yesterday in London, I finally decided it was time to take a chance and then set out to replace my iPad 2 because I was tired of watching movies with splotchy blacks, really looks like a ghetto rubbish tablet especially when you want others to watch with you. Also didnt like how with that screen, 50%-> 100% brightness seemed to be the same, only slightly brighter at 100% very slightly.
So I went to Regent Street yesterday morning at 10:30, with my iPad2 with pretty bad light leakage on the sides. The tech took a look and brought it in the back and came back saying yes it was bad and he would replace it. BTW it seemed he had heard of this issue because he asked me to put it on a movie for him so he can see it that way and then he confirmed the issue. However regent street had none in stock and he offered to order one for me for next week or check out Covent Garden. So I told him to order one for next week and checked out covent garden anyway as well to see what I trouble I could dig up over there. Trouble I found.
1. Went out there and got a first replacement straight away. Got back to the office with my replacement and found no light bleed, but a stuck blue pixel smack dab in the middle of the screen

No way is that going to fly.
2. Took it right back to covent garden in the afternoon a few hours later, saying look i'm back.. this one has a stuck pixel.. Starting to look like an OCD freak who cannot be satisfied. They start giving me the OK.. we will change it again, but this is within tolerance.. so if we cannot match YOUR standards then we can process a refund after we try with this replacement. I said fine. Took the *second* replacement (third iPad), screen looked good. Got on the tube to go home and then checked out the back. It had 3 huge scratch marks from screwdrivers or something on the back, like deep ones showing black. Also, the screen had some splotchy bleeding. I was like, what the hell is this. So angry as I was even keeping it in its plastic until I got home and put a screen protector on and place it in my case. No way was I going to accept a scratched up device.
3. Went back again to covent garden and to be fair they were pretty nice about it. I said look.. I gave you back a mint condition device and this one has scratches on the back look. They said ok
yeah thats not great, but there are manufacturing variances etc. If we cant satisfy you with this one then we cannot meet your needs and we should process a refund. I stood my ground and said look. This isnt about me being difficult. Do you see that this is scratched up? Isnt Apple all about image? Why are you serving up these ipads at huge prices, (mine is the Ipad2 3g 64gb, top of the line device) and then telling me that this is the last time I can use my warranty? I have 1 year warranty and Ill use it as much as I can until I get a good device. Even if I wanted to return this ipad I wont get refunded for the 300$ + Ive spent on itunes for apps for this thing. Anyway
4. They delivered me the last ipad 2 3g 64gb replacement they had in the store (I had been through all 3 LOL.) so I looked at the back
small scratch on the back but it not deep and black like the previous ones
not great but hey. The screen doesnt have light bleeding AT ALL. ZERO lightbleeding ANYWHERE on the screen. YES! 4 VISITS TO APPLE STORES IN ONE DAY LATER I WAS DONE (althought theoretically i accepted a device with a scratch on the back)
What is this quality control? Why does it have to be such a hunt to get a cleanly built device every time they release something? Is it part of their business model, that they sell to people who dont know about technology therefore will tolerate defects? Apple feeds this OCD behaviour, and then train their staff to tell you OK SIR YOU ARE CLEARLY CRAZY APPLE STUFF IS ALL PERFECT ITS YOU NOT US. I remember going through similar nightmares with my iPhone 3gs I switched it out 8 times before finding one that didnt have white specks of crap under the screen or unevenly lit screens. I just bought a Samsung Galaxy S II phone last week as a contract renewal guess how many devices I switched before finding a perfect one. Thats right, NONE. It was perfect out of the box, the FIRST DEVICE THEY SENT ME. Apple are taking the piss with this.
Anyway about what Im guessing is a Samsung screen it is warmer but you guys are exaggerating the yellowness of it. Trust me I am OCD about image quality. I think this is by far the superior screen pictures and movies look night and day better on this screen than the previous blotchy (assumed to be LG) screen. Ok the LG got brighter on the top end, but this does give much better colors overall and it is NOT yellow, the white is slightly warmer, but yellow is an exaggeration. I am very happy with the new screen and I wish you all luck on your hunt to get a Perfect iPad from we know better than you Apple.