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True. Maybe transferrable in the US, but definitely useless for a worldwide license, which means that Apple would still have to negotiate rights to be able to launch worldwide, so then what's the point?


Given that Iovine is staying on at Apple, and given his industry ties, I'd say it's likely he'll have a lot to do with any negotiations that happen. The licensing deals are make-or-break and they're extremely valuable to Apple. None of us know anything except that Apple's board obviously thinks whatever they're buying is worth $3.2 billion. The uninformed posters freaking out here are ridiculous if they think Apple would buy Beats on a whim.
 
I would have thought a person of such high integrity as yourself would have abstained from making comments with such silly people; I've read your post history, you're highly intelligent and don't post frivolously.

I summarise that your account may have been hacked :)

Let me just say if Apple starts adding Beats branding to their products I will no longer be buying their products. Apple was supposed to be a classy brand. There is nothing classy about Beats.
 
This is pathetic.
Apple is turning off more people than they are turning on

Really? What poll or data do you have to support that statement? I see this move as a way for Apple to ensure another generation of users, given how popular the Beats By Dre brand is with the yuf. So what if a few Liberal Elites and Conservative hardliners are put off the brand because they see something inherently wrong with the Beats brand? I think that despite all the outrage and disbelief about this acquisition, everyone who buys Apple gear will keep buying Apple gear and the biggest risk will be to the Beats brand because by becoming part of Apple, it will lose some of its hip factor and there are so many other headphone brands to choose from.
 
Each deal is negotiated differently. How can I tell the rights are included? Because Apple is paying $3.2 billion for them. Apple would not buy a headphone company for that price, or even a streaming technology. It would never happen.

Bro, this isn't a debate. Music deals are not transferable. I'm not debating whether it may be in this case. They're not.

The labels didn't want to deal with Apple because they wanted to charge a higher price than Apple thought was acceptable. You can't simply buy another company and get lower rates.

You could argue maybe they'll let Beats operate as a separate company. But Apple, the parent company, still wouldn't have rights to the licenses.
 
Let me just say if Apple starts adding Beats branding to their products I will no longer be buying their products. Apple was supposed to be a classy brand. There is nothing classy about Beats.

Do Apple brand their products with the names of other companies they've bought? Show me...
 
Let me just say if Apple starts adding Beats branding to their products I will no longer be buying their products. Apple was supposed to be a classy brand. There is nothing classy about Beats.

I just wanna know what kind of drugs people are on if they think there will suddenly be Beats logos all over Apple products. Are you just kidding around or do you actually think that's a possibility? (It's not.)
 
Really? What poll or data do you have to support that statement? I see this move as a way for Apple to ensure another generation of users, given how popular the Beats By Dre brand is with the yuf. So what if a few Liberal Elites and Conservative hardliners are put off the brand because they see something inherently wrong with the Beats brand? I think that despite all the outrage and disbelief about this acquisition, everyone who buys Apple gear will keep buying Apple gear and the biggest risk will be to the Beats brand because by becoming part of Apple, it will lose some of its hip factor and there are so many other headphone brands to choose from.

Teenagers are fickle. What if Beats aren't popular a year or two from now? And does Apple really need to spend $3B to pander to urban youth?
 
This is an obvious buy. Competing successful music service. Beats has only grown since inception. It has the market on headphones, and turned premium headphones into a music subscription, with the potential for who knows what else.
Those that are acting like they are stupid on this basic concept probably would have no problem if this was someone from the Beetles.

Smh

"Beets Audio" ?

----------

And what exactly does that make you? A mind-numbing goof that is also a pretentious, condescending, snob? What a bad combo!

What I say does not make me who I am, and since you don't know me... meh to you ;) :p
 
I just wanna know what kind of drugs people are on if they think there will suddenly be Beats logos all over Apple products. Are you just kidding around or do you actually think that's a possibility? (It's not.)

If buying Beats and making Dr Dre an Apple executive is possible then anything is possible.
 
Bro, this isn't a debate. Music deals are not transferable. I'm not debating whether it may be in this case. They're not.

The labels didn't want to deal with Apple because they wanted to charge a higher price than Apple thought were acceptable. You can't simply buy another company and get lower rates.

You could argue maybe they'll let Beats operate as a separate company, but Apple, the parent company, still wouldn't have rights to the licenses.

Bro, you've got no idea what you're talking about. Every deal comes with different terms attached. There's no debate on that.
 
Tim Cook has completely lost the plot. Totally insane. What a nightmare this has become.

Steve Jobs must be rolling in his grave right about now.
 
This thread has gone way past knee-jerk reactionary, and is rapidly descending into Wonderland - I expect to meet Alice and the Mad March Hare at any moment!

Have you all lost your marbles?

Do you think Apple would sacrifice their ultimate premium brand, by tacking "Beats Audio" onto products, like crappy HP laptops?

LMAO.

Wake me up when the rubber bus arrives; I'll wave you off.
 
Bad Beat

What a waste of $3.2 billion. While I have nothing but respect for Tim Cook, this is a huge misstep. Beats will not integrate well with Apple, adds negligible --if any value--and both Iovine and Dre have way too much ego to assimilate within Apple. A year from now they will be gone, baby, gone.
 
I'm not saying that this is a "good" or "bad" acquisition, but people keep pressuring Apple to buy companies more often, then complain when they actually do it.

What you say is true, but Apple lately has a habit of making bad decisions. I'm not saying buying Beats is a bad decision, but on the contrary, Facebook acquired Oculus, the tech company leading a huge shift in VR, for $2 billion, and Google acquired Nest, the other tech company that is revolutionizing home devices with an incredible former Apple talent, for $3.2 billion. So we have to ask, is Beats worth $3.2 billion? They have a lot of brand value, sure, but as for their technology and their services, it's a huge price to pay for.

To me, the tech press always pressure Apple to do something, and Apple responds with a rushed result. In 2012, everyone was crying about how Apple didn't have a built-in turn-by-turn navigation (there were 3rd party apps) in the maps app, so they rushed with their maps service. In 2013, the tech press kept crying about how iOS looks old and praised this whole "flat" design fad, so Apple rushed to respond with iOS 7, while it was clearly unfinished. The general public kept demanding a cheaper iPhone, and Apple came up with the 5c, which didn't meet Apple's own expectation and Apple blindingly overpriced it.

So I have to ask, is this Beats deal another rushed response to the critiques who've been crying about Apple's investments in the industry?
 
Maybe it was part of the deal, perhaps for transition not to alienate the loyal Beats buyers?
 
You can repeat this mantra for as long as you want. The facts still remains and you are wrong with your original post.

Okay, keep denying the obvious. You're right...Apple paid $3.2 billion for nothing, because Tim Cook, the board of directors and the whole company have suddenly lost their minds. That's more plausible than Beats retaining licensing deals for a certain period of time regardless of acquisitions.
 
This thread has gone way past knee-jerk reactionary, and is rapidly descending into Wonderland - I expect to meet Alice and the Mad March Hare at any moment!

Have you all lost your marbles?

Do you think Apple would sacrifice their ultimate premium brand, by tacking "Beats Audio" onto products, like crappy HP laptops?

LMAO.

Wake me up when the rubber bus arrives; I'll wave you off.

I can't believe apple is discontinuing the iPhone and building it into beats headphones!

Steve would never have allowed this!
 
Ugh, it's like a bad dream, but I can't wake up.

If Apple wanted to move away from the position "We sell overpriced garbage" then they made the wrong choice.

I can't wait for all of the spoofs that will follow this. iOS Eights by Dre. Quick somebody make a fake WWDC announcement video! Just kidding don't. I'm already sick just thinking about it.
 
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