BlackBerry Hits '0%' Market Share Nearly Ten Years After iPhone Launched

[cocky jeremy]

Just die already. No one wants you. No one buys you. No one wants a stupid physical keyboard. How have you STILL not learned that?!

 

[masterhiggins]

Those darn Canucks need to do a Terry Schaivo already and just pull the plug.

 

[AppleScruff1]

RIM is the poster-child for corporate arrogance, complacency, and failure to recognize a competitive threat. They will be discussed in business school for generations to come.

Apple could teach the course on corporate arrogance.

 

[GenesisST]

Is this why the Canadian Dollar tanked?

I'm no economist, so pardon the wrong terms or if I'm completely off the tracks...
For the most part, I think it was highly linked to crude oil prices, which went down.

 

[Technarchy]

I associate blackberry with ass-hole bosses and tedious middle managers. Adapt or die, and take your "crackberry" culture with you.

 

[cube]

I associate blackberry with ass-hole bosses and tedious middle managers. Adapt or die, and take your "crackberry" culture with you.

I associate BlackBerry with youth that want free messaging.

 

[KUguardgrl13]

While Nokia is also an example of failure of an incumbent to adapt, it feels different for RIM. Nokia was a mobile-phone player since the dawn of the technology. They grew as the market for cell phones grew, gradually. RIM was a phenomenon. They came out of nowhere with a series of devices that exploded in popularity and cultural cache. They basically created the modern smartphone category. And then they sat on their perch and laughed at Apple's "toy". And they had many, many opportunities to react to the adapting market, but they stumbled at every opportunity.

I loved my BB Storm and really loved the Storm 2 once they figured out the better clicky screen. I would pay top dollar for an Android, preferably Motorola with a clicky screen like BB had with the Storms.

The Storms never caught on because BB OS was still meant for a roller ball/pad and not for touch screen. It looked promising when they went with OS 10 (whatever that company was called, like Qnix or something?). It just didn't come to fruition.

But, now, eight years later I've been on Android and I'm not looking back.

Good Lord, the Storm2 was a terrible phone! I had one as my first smartphone. The clicky touchscreen was awful. Full of scratches and felt like there was dust and crumbs stuck under it. Then of course the camera stopped working after I'd had it for a year or so, and then the whole thing bricked when it was just over two years old. I was downloading the BB News app, and it whitescreened. Plus they left it stuck on BB 5 and didn't let it update to anything newer. I had that thing for two years. I've had my iPhone 5 for over four years now.

 

[Risco]

The next day Mr. Lazaridis grabbed his co-CEO Jim Balsillie at the office and pulled him in front of a computer.

"Jim, I want you to watch this," he said, pointing to a webcast of the iPhone unveiling. "They put a full Web browser on that thing. The carriers aren’t letting us put a full browser on our products."

Mr. Balsillie’s first thought was RIM was losing AT&T as a customer.

"Apple’s got a better deal," Mr. Balsillie said. "We were never allowed that. The U.S. market is going to be tougher."

"These guys are really, really good," Mr. Lazaridis replied. "This is different."

"It’s OK—we’ll be fine," Mr. Balsillie responded.

 

[leroypants]

You should have mentioned that as of 2015 there were 24,000 Android devices manufactured across 1,300 brands.

Google market share and you might begin to understand the topic of this thread it a total falsehood.

 

[Brdl04]

That's too bad. Having used both Blackberry and Apple for years, my company switched to Apple 3 years ago. Getting 100-150 emails a day, nothing can replace Blackberry for its email/calls capability.

 

[biggerboy]

This goes to show how news can be reported in a way that isn't 100% accurate (a bigger problem than fake news). Blackberry has already End-of-Life'd BB10 and stopped designing and building their own hardware (they have offloaded all that to Asian OEMs).

Blackberry has already turned itself into an enterprise software company that also has a hardened Android OS. It's like beating a dead horse. Again.

 

[mi7chy]

At this rate iOS will be next to join Blackberry unless they replace the Ballmer equivalent management team at Apple. With iOS at roughly 10% range Microsoft can easily make a comeback to overtake 2nd place with Surface Phone and Pro/Book/Studio ecosystem.

 

[MagnusVonMagnum]

This is a misleading article since it's based on the "Blackberry OS" not phones made by Blackberry (their newest phones run Android and thus appear under Android in the article). I'd call this "fake news".

 

[kdarling]

Wait... what? That chart shows Blackberry sold 207,900 phones last quarter.

Two hundred thousand.

Not millions. Not even close to anything resembling millions.

Oops!

That's what I get for posting on the run. Mea culpa. Thanks!

 

[Cloudkicker]

I think it was more of Apple's influence on the phone market, and BlackBerry's inability to catch up once Apple's style of smartphone started to take off.

While Android has a large market share, much of that are low-cost phones spread over many different phone companies.

Ugh. Fanboy Excuse Bingo™. "B-b-but... Dollar Store Android phones???? "

 

[BoltmanLives]

At this rate iOS will be next to join Blackberry unless they replace the Ballmer equivalent management team at Apple. With iOS at roughly 10% range Microsoft can easily make a comeback to overtake 2nd place with Surface Phone and Pro/Book/Studio ecosystem.

Even 1st place. Android ain't all that either. PEOPLE LIKE NEW!

 

[niceandeasy]

They had a great run. They were like the MySpace of the phone world - caught sleeping at the wheel. For everyone complaining about Tim; that's what inept management looks like.

 

[RogerWilco]

Sure... there's no "traditional" file system on the device... no way to browse C:\ for instance.

But you can certainly see, open, and share files on iOS.

Yes, managing files with iOS a lot like eating peas -- with one chopstick.

 

[joy.757]

How times change. Blackberry and Nokia really were the major players before the Apple/Samsung. Now, both are not in very good positions.

 

[rgeneral]

Honestly, this news saddens me. Even though I was never a Blackberry user, I am Canadian and I have known a few people that worked at Blackberry over the years. It is a good company with good people, they just couldn't adapt to the changing market.

Sadly. the regular workers suffer again. the company was brought down due to the incompetance of the executives.

 

[DrumApple]

I still have wet dreams about my old BlackBerry, I miss the physical keyboard so bad sometimes. They were great devices that got A LOT done - with none of this Candy Crush type fluff. They were also built very well, had great aesthetics. Every phone out there should tip their hat to them. ;(

 

[Michael Scrip]

That's too bad. Having used both Blackberry and Apple for years, my company switched to Apple 3 years ago.

Getting 100-150 emails a day, nothing can replace Blackberry for its email/calls capability.

And yet... Blackberries have been replaced by Android phones and iPhones... even in business.

Business is being conducted around the world... including calls and email... and almost all of it is being done on devices that are not Blackberries. So what does that say?

I'm not here to change your mind about Blackberries giving the best experience for calls and email. That's certainly your opinion.

But that opinion doesn't appear to be shared by many other people.

If it was... Blackberry would still be selling tens of millions of units per month.

 

[Juicy Box]

Ugh. Fanboy Excuse Bingo™. "B-b-but... Dollar Store Android phones???? "

That's typical, I get called a fanboy in this thread, and an Apple basher in other ones. Which one is it?

 

[DeepIn2U]

Those darn Canucks need to do a Terry Schaivo already and just pull the plug.

That was SUPPOSED TO BE Mr. John Chen's job ... his speci-al-ity!
Even he failed at the top job .. .cut the fat and sell the lean!

I associate blackberry with ass-hole bosses and tedious middle managers. Adapt or die, and take your "crackberry" culture with you.

This business is living organism, multiplying constantly surrounded by predators. There's no rule for idle time or second guessing, new discovery was made hourly. New ideas are ready to be devored and redefined. This business is binary, you are a one or a zero, alive or dead...

That's too bad. Having used both Blackberry and Apple for years, my company switched to Apple 3 years ago. Getting 100-150 emails a day, nothing can replace Blackberry for its email/calls capability.

Having use BlackBerry since BBOS 4.1, managing BB at service desk on BES4.1 from 7290, 8300 Pearl, to Bold 9780/9900/Z10x5/Z30 the final and Passport for 3wks switching back and forth form iPhone 3G/3GS/4S/5/5S/6Sx3 ... i can tell the following:

BBOS, BB10 both BLOW in terms of calls. BBOS was not originally designed for calls, like original Handspring it used a headset to use calls! BB10 ... make a call and hang up ... oh wait you cannot goto another app becaus the BB10 device MUST INFORM you of a call you're ending but pop-ing up in ya face. FUNK THAT!

300 emails/day 30 calls a day on iOS is a JOY vs BB10/Android!

just wait until "Mail" is fully updated.

 

[TallManNY]

At this rate iOS will be next to join Blackberry unless they replace the Ballmer equivalent management team at Apple. With iOS at roughly 10% range Microsoft can easily make a comeback to overtake 2nd place with Surface Phone and Pro/Book/Studio ecosystem.

Windows can easily make a comeback? You have to be kidding. No one is going to be buy a Windows phone. It will join Blackberry's BB10 OS at zero before the end of 2017. And most of Blackberry's phones run Android now anyway.

I still use my BB10 Z30 from time to time. There are some nice aspects to the OS. But having very few Apps and also largely targeting the same price point as iPhone killed it.