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Just put a basket full of chargers on a table and if a person is buying an iPhone and wants one, just grab one. It's not that hard.
That doesn't work with humans. Put a basked full of dog sh.t and people would still take it, providing it is FREE. People would stop at nothing to get FREE stuff. And no, Apple should not include in the box something that is with large quantities on every house or workplaces, including bars, shops and restaurants.
 
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That fine is probably higher than the profits from selling iPhones in Brazil. :)
 
Tesla, VW, Audi, etc. sell incomplete products because they do not include a wallbox with their cars?
Btw, the EU just went the other way by dictating USB-C as a mandatory charging port for small electronics. Opens up the possibility to re-use existing chargers and cables. In theory, at least.
 
Chump change for Apple. Apple already made double the amount of profit without inputting the Apple charger on iPhones and charging $19 for a 5W Apple Charger in today's era.

Brazil- Did you know Samsung is selling Android devices without including a charger as well. Go after Samsung ➡️➡️➡️
Pretty pathetic to play this whataboutsamsung game.
They both are just two companies that only care about getting more and more money out of their customers’ pockets.
 
Fascinating that the Brazilian government doesn't seem to mind the Apple watches, or iPads are sold without a charger. Nevermind that Garmin Watches, Polar Watches, et al, are all sold without chargers.
 
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So if I walk into a McDonalds, order a Big Mac by itself, is that also illegal in Brazil? Why is it the government's place to force someone to have a Big Mac combo when a store sells it separately and you can choose to just have a sandwich by itself?
This is not an exact science bro, it is about interpretation. I don’t see a big mac combo as being necessary, they can sell only the sandwich. But the charger is something different and that’s the way how society was built and got used to throughout the years. Now imagine everyone starts removing the chargers, and then you have to buy a fridge, a washing machine, dryer, dishwasher, etc. Will u be buying chargers for everything you buy?

If apple at least decrease the price of the device for removing the charger, it’s fine. However, apple didn’t.
 
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Bundling unneeded hardware is just wasteful.

This is just silly...

Whilst I agree with this (thinking E-waste / plastic usage, rather than Apple’s desire to make an extra buck), an unintended side-effect of this might be an additional boom in cheap knock-off chargers that might be electrically unsafe, and might incur less-ethical manufacturing practices (materials, shipping, labour).

Then again, sadly there are millions of crap electronics cluttering the planet already. So many break after a few uses and end up in landfill.

Governments should be tackling that stuff instead.
 
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I mean, using that logic, you can argue that any accessory should be included. Where do you stop? Should a case be included? Headphones? How about Macs that are sold without Final Cut Pro X? I mean, without FCPX you can't do pro-video on the mac!

Apple should be able to sell each item a la carte. Just want the phone? Why pay for a charger too -- need just a charger, why pay for anything other than a charger? Bundling unneeded hardware is just wasteful.

This is just silly...
If you say “by that logic”, you did not understand that logic. You can use the phone without headphones or macs without final cut, you can’t use your phone without a charger, whatever your intended use is. The logic is you can’t sell a completely unusable device.
 
I'll be honest...

I welcomed Apple's choice to remove the charger from the box, as people usually already have plenty of chargers (especially now in the days of USB-C).

What I didn't like was the lack of variation in price.
 
Expect an iPhone price rise in Brazil to pay for this. There’s no point in placing fines on companies because it’s passed onto the consumer that they’re originally trying to protect in the first place. instead of fines, they need to find other penalties that can’t be passed down to the consumer.
 
Yes but the problem with this logic is that apple still charges the same price for the phone now as when a charger was included. This logic only works if they would have charged people $20 less for each phone.
When the charger was included it was the iPhone 11 and when they took it out it was the iPhone 12. The iPhone 12 is better than the iPhone 11. Why are they obligated to sell it for the same price? They aren’t. And they didn’t. They sold the iPhone 12 + charger for $20 more than they sold the iPhone 11 + charger for. They just give you the option now not to include the charger and save $20.
 
I’m of two minds about this. I understand the motivation behind not including a charger with the iPhone for environmental reasons. Apple is assuming most iphone buyers already have a charger from their previous iphone. Also, it saves Apple $. I get that. BUT, not EVERYONE has an iphone charger. I‘m sure a sizable chunk of iPhone buyers are either buying their very first iPhone and need a charger, or their previous charger is broken, lost or sold. It really is wrong to force those people to buy a new charger for a device that is already so expensive. At least give them a voucher for a free charger. And for those new iphone buyers who don’t need a charger… deduct the cost of the charger at the point of sale. That way, Apple can help the environment & satisfy customers needs as well.
Yep. That’s exactly what they did.

With how much better the iPhones are now than before they’ve had to raise the price $20.

But they knew people might be upset by that so they now give you the option to exclude the charger and save $20. But if you need the charger you can still get it included in the bundle for the extra $20 the whole set costs now.
 
This really should be 19 million every week they continue to sell phones like that.

Really pathetic of Apple to include no chargers and to use a 10 year old technology to plug in their phone.

It’s just a move to make everyone go on the iCloud and eventually pay for storage and not back up their phones on their home computers because it takes too dang long.

I was backing up my Xs and it took almost 4 hrs using the lightning cable.

Utterly disgraceful business practice.
Umm. Chargers are for charging. You know… power. Charging has nothing to do with data and iCloud. What are you talking about?
 
Chump change for Apple. Apple already made double the amount of profit without inputting the Apple charger on iPhones and charging $19 for a 5W Apple Charger in today's era.

Brazil- Did you know Samsung is selling Android devices without including a charger as well. Go after Samsung ➡️➡️➡️
I thought Samsung includes charger in Brazil after verdict against Apple. Brazil did fine Samsung as well.
 
If it’s a USB-C prong then yeah, I need THAT charger included in every iPhone box. Why includes Lightning USB-C cable anyway?

If Apple really love the environment, then the old USB-A cable should do just fine because that’s the plug that most people have, regardless of brands?
Umm not any more. MOST people are moving forward annd keeping up with technology and are using USB-C now.
 
Should be a free option,. It's a money grab, nothing more.
Umm. No your desire to take something from Apple without paying for it is a money grab.

It’s a business not a charity. Why “should” they give anything away for free?

By this logic, Your salary at your job is a money grab. You should give your boss Fridays for free.
 
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Tesla, VW, Audi, etc. sell incomplete products because they do not include a wallbox with their cars?
Btw, the EU just went the other way by dictating USB-C as a mandatory charging port for small electronics. Opens up the possibility to re-use existing chargers and cables. In theory, at least.
A car does not come wrapped in a box without any text pointing that there is no charger inside.

I luckily don’t own a e-car, but the last fueled car i bought had a sentence in the contract that i need to fill-up and what’s already inside just last 15km.

And thats the problem with iPhones, you buy a Blackbox without any notice that an additional charger is needed, then yes it’s incomplete.
 
All apple had to do was charge say $879 for a phone not $899 as previous and problem solved. Those $20 do add up but they aren't supplying something so it offsets (and if it was for environmental reasons surely Apple wouldn't mind(!)).

Apple are just being greedy as usual.
 
All apple had to do was charge say $879 for a phone not $899 as previous and problem solved. Those $20 do add up but they aren't supplying something so it offsets (and if it was for environmental reasons surely Apple wouldn't mind(!)).

Apple are just being greedy as usual.
Umm… they’re supplying a better phone than before. And there’s inflation. Why are they obligated not to raise the price?

Maybe you’re just being greedy when you want a raise sooner or later in your job.
 
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That fine is probably higher than the profits from selling iPhones in Brazil. :)

how much phones (iphones) do you think are being sold in a country with roughly 200million inhabitants , like brazil , per year?
i would say, that on every phone sold for 1000 euro, they make atleast 500 euro profit.
EDIT: ok, maybe a bit less thatn 500 euro, but stilll a huge profit, for killing the wildlife.
 
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