Brightcove (and therefore The New York Times and Time, Inc) Announces Support for HTML5 Video
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Cleverboy
macrumors 65816
Are you serious? Have you seen the amount of effort Adobe has been putting into having Flash remain relevant through initiatives like the Open Screen Project and Flash player 10.1 launching on Android and other mobile OS platforms? Adobe actively totes that Flash is an integral part of the web and that a majority of websites rely on Flash to deliver rich content to visitors around the world. This "knock-on" affect of losing relevance is a HUGE blow to Adobe's efforts to have Flash remain more ubiquitous than Java could have ever hoped to be.
Ok, let's talk about the financials. Read this article from last year:
http://seekingalpha.com/article/144...nues-compensate-for-frugal-corporate-spending
Do you see how this HURTS Adobe's past and CURRENT narrative on Flash? Will industry moves like this have SERIOUS impact? Sure. We don't know what they are yet, but if people are moving away from explicit support for Flash, then we're wondering about client/server licensing costs, authoring suite costs, marketing costs, and connected costs to Adobe's bottomline.
http://www.youtube.com/watch?v=-p-RZAwQq0E
Companies like Apple, Microsoft and Adobe have obligations to their shareholders to anticpate changes in the market, and to not sit and watch as their corporate longterm strategies are made obsolete with nothing to replace them in their product line.
~ CB
superstrikertwo
macrumors 65816
My opinion on the thing is this technology changes you can't remain top dog forever. Google took over what was it Yahoo? Facebook over MySpace. Netscape died off AOL died off. Nothing lasts forever if it's the time to go well tough it's going away.
I don't hate flash I just wish it wasn't such a hog I'm excited for the new HTML5 capabilities and want to see them used it will take a while for Flash to go away completely.
I don't hate flash I just wish it wasn't such a hog I'm excited for the new HTML5 capabilities and want to see them used it will take a while for Flash to go away completely.
ipoddin
macrumors 65816
Flash isn't going anywhere. They're just serving up HTML5 video in addition to Flash video. If it detects an ipad, it'll serve up HTML5. Otherwise, for vast majority of people who still use computers, they'll get the Flash video.
pimentoLoaf
macrumors 68010
Excellent news!
My NYTimes will now be seen the way it's supposed to, though Times Reader isn't that Flash-based (Adobe Air)?
My NYTimes will now be seen the way it's supposed to, though Times Reader isn't that Flash-based (Adobe Air)?
GeekLawyer
macrumors 68020
Since I use Macs, I'd really prefer to get the HTML5 version of sites on my computers, too. Flash on the Mac is the real "bag of hurt." Ugh.
Eidorian
macrumors Penryn
Ignore the man behind the curtain.
macUser2007
macrumors 68000
There is no such thing as HTML5 video
Sorry to rain on the parade, but what exactly does it mean to support "HTML5 video?"
MacRumors should know better. Last I looked, H.264 was a proprietary standard, which was NOT part of the HTML5 standard.
Flash Player also supports H.264...
But then of course, the iPad will still not be able to show the other parts of the NYT which are done in Flash, which include the "fancier" parts, like some of the magazine section.
Sorry to rain on the parade, but what exactly does it mean to support "HTML5 video?"
MacRumors should know better. Last I looked, H.264 was a proprietary standard, which was NOT part of the HTML5 standard.
Flash Player also supports H.264...
But then of course, the iPad will still not be able to show the other parts of the NYT which are done in Flash, which include the "fancier" parts, like some of the magazine section.
fabulicious
macrumors member
You truly are a moron. All of you "die, flash, die" hypocritical jerks are all morons.
http://cnettv.cnet.com/reasons-get-apple-ipad/9742-1_53-50085472.html?tag=smallCarouselArea.3
Top 5 reasons NOT to buy an iPad
What in the heck do you call proprietary garbage like iTunes? [Video above] CNet calls you sickening fanboys out on it. "OHHHHHHHHHHHHHHHHHHH! A monopoly is a travesty... unless it's forced on us by Apple."
I honestly don't know how you can even stand to look at yourselves in the mirror (???).
Cleverboy
macrumors 65816
I posted twice before you posted a second time. I was originally updating my first post, but then decided to just make a new post the conincidentally addressed your points from your second post. I guess I was anticipating what you might immediately respond with... and apparently I guess I was on the mark.
Which would suggest iPlayer is STREAMING content, and not simply linking to an external FLV or MP4 file like most Flash content on the web. Moreover, I think if you have a sophisticated MEDIA SERVER that can apply certain rules and procedures in HOW media is served, you will have more content protection options that simply using Flash to link to an FLV or MP4 sitting in your normal IIS or Apache web directory. For instance, look at this tech note from Adobe outlining how users can work to "protect" Flash content.
http://kb2.adobe.com/cps/405/kb405456.html
Without these kind of measures (more involved than most people care to implement), you content is fairly naked. --Many websites simply choose NOT to focus on protecting content at the point of download however, and instead choose to rotate and expire dynamic links to the content itself.
It's kind of the difference between Flash internally linking to:
http://www.samplevideo.com/media/qubert.mp4
And instead linking to:
http://video.samplevideo.com/resource/12304456?sid=045674567
The second link can actually "expire" a users access to the content, so that permissions are being automatically given and taken away, so that if an automated process attempts to extract a series of links, the links may already be expired if that user doesn't continue to access the content consistently. These types of measures can easily apply to HTML5 video as well.
~ CB
superstrikertwo
macrumors 65816
There's an app for that.
Cleverboy
macrumors 65816
http://en.wikipedia.org/wiki/HTML5
Last I looked, the standards body had debated over whether to go with H.264 or Ogg Theora and were encountering challenges that split the community on what to support. Fortunately, the draft standard takes into account a VIDEO tag with multiple source provisions:
http://www.whatwg.org/specs/web-apps/current-work/multipage/video.html#video
Of particular interest is this section of the draft standard:
http://www.whatwg.org/specs/web-apps/current-work/multipage/video.html#mime-types
Which is excellent, and makes everything so much easier to move to standards based playback and not proprietary plugins.
These eventually should be redone to not require Flash either. Flash is a great way to support older browsers but... it took a long time for people to get on the CSS bandwagon. Pushing for developers to move toward HTML5 will be a huge win.
~ CB
That may be the case, but it won't be long (specifically when all of the major browsers are supporting HTML5) that the content providers decide to ditch having to provide content in two formats, even if it isn't much more effort to do so.
Baby steps are what I'm seeing. The first step is getting content providers to support HTML5 on devices without Flash support. The second step is getting more devices to support HTML5. The third step is to make HTML5 the default and Flash the fall back for those who don't have a modern browser. The final step is to do what youtube does to people with older browsers that don't support the current versions of Flash: tell them they've got to download a modern browser if they want your content. Sure it's not going to happen over night, but this is a huge step in the move from Flash to standards based delivery.
HiRez
macrumors 603
It works for me in Safari, and the video looks pretty good and is multithreaded, the only problem is it's not GPU-accelerated. Uses between 50% and 100% of both cores on my 2.53 GHz MacBook Pro (GeForce 9400M). That's not too good and if the iPad can handle it, it's going to suck battery life like crazy, unless it is GPU-accelerated on that platform.
I'm pretty sure all of the videos on Brightcove's website are still in Flash.
HiRez
macrumors 603
Well this was the HTML5 "Try it now" page, so I'm assuming that's not Flash? I think that's the point of the page...
Was just about to edit my post. I was in Safari so I figured it was just an image and thought you were talking about the other videos on the site. Downloaded Chrome and tried it out and the video played. My bad.
ThePixelDoc
macrumors newbie
You should check this out...
For those of you that think that there are things that only Flash can do, you might want to check out the Keynote from MS (yes Microsoft) at Mix10:
http://live.visitmix.com/MIX10/Sessions/KEY02
Pretty impressive demo's using SVG, etc. Too bad the presenter is (all of them are) pretty nerving to listen to.
Also, through out the keynote, MS makes it a point to get developers to move their clients away from IE6... repeatedly.
BONUS: VERY interesting demo at the very end (ca. 1:48:00 of the keynote) for ARTISTS, showing off a new Wacom Cintiq, painting and with multi-touch.
It's nice to see MS supporting HTML5 implementation, and also providing the tools to make it happen.
Hoping for some tools from Apple in the near future to do the same... and better.
For those of you that think that there are things that only Flash can do, you might want to check out the Keynote from MS (yes Microsoft) at Mix10:
http://live.visitmix.com/MIX10/Sessions/KEY02
Pretty impressive demo's using SVG, etc. Too bad the presenter is (all of them are) pretty nerving to listen to.
Also, through out the keynote, MS makes it a point to get developers to move their clients away from IE6... repeatedly.
BONUS: VERY interesting demo at the very end (ca. 1:48:00 of the keynote) for ARTISTS, showing off a new Wacom Cintiq, painting and with multi-touch.
It's nice to see MS supporting HTML5 implementation, and also providing the tools to make it happen.
Hoping for some tools from Apple in the near future to do the same... and better.
While it's good to see a high-profile provider like Brightcove supporting HTML5, it's hardly the end of Flash. Since installing ClickToFlash a month or two ago, I've been amazed at how many sites use Flash to deliver at least part of their content, including elements other than video that I imagine could have been done fairly easily without Flash. Those sites won't abandon Flash until it's clear that the cost of doing so is less than the revenue they'e missing by not supporting the iPhone and iPad. That's going to take a lot of time.
Darkroom
Guest
totally dead
i don't understand these ridiculous assertions for the death of Flash, and the even more absurd statements about the demise of Adobe. is Flash/AS/Flex development really dead because iPhone OS doesn't support it? i suppose with this logic we are certain that Java and .NET/Silverlight development is also dead since they don't run on iPhone OS either. let's not stop there! how about Windows and Android OSes and the zillion other applications that don't run on iPhone OS, they must be all totally dead, right?
HTML5 video is great because finally the iPhone OS (after all these years!) can access browser based video content, but please, let's stop the foolish witch hunt of other (often more advanced) technologies just because iPhone OS doesn't have the capability to run them.
whatever happened to the days when apple users knew what they were talking about?
i don't understand these ridiculous assertions for the death of Flash, and the even more absurd statements about the demise of Adobe. is Flash/AS/Flex development really dead because iPhone OS doesn't support it? i suppose with this logic we are certain that Java and .NET/Silverlight development is also dead since they don't run on iPhone OS either. let's not stop there! how about Windows and Android OSes and the zillion other applications that don't run on iPhone OS, they must be all totally dead, right?
HTML5 video is great because finally the iPhone OS (after all these years!) can access browser based video content, but please, let's stop the foolish witch hunt of other (often more advanced) technologies just because iPhone OS doesn't have the capability to run them.
whatever happened to the days when apple users knew what they were talking about?
Goona
macrumors 68020
Who gives a damn if this doesn't hurt Adobe financially, why would I care. I care more about flash dying so I don't have to download a plug in just to browse the web. I guess we should also be downloading plug ins for Silverlight too. Where is the flash Adobe promised?
So uh... where exactly did they say they were "replacing" flash?
Geesh, I've said it before... use some level of intelligence here... they are adding HTML5 support for a device which does not support Flash...
Not replacing, adding support for... do you get that?
Okay, one more time. Machines with Flash (~98% of all connected platforms) will get the Flash version, devices without it (~2% of all connected platforms) will get the HTML5 version. Clear?
How exactly is this the 'nail' in the coffin, the death of flash, the end of AS3 and the demise of Flex?
All of these anti-flash people couldn't code their way out of a paper bag, so it makes sense that they can't comprehend a common-sense business strategy.
And for all of you click-to-flash proponents... uh, if you don't like Flash... why don't you just remove it, or never install it in the first place? My guess, you need it for a few things or there is absolutely no reason to keep it around.
so sad.
Geesh, I've said it before... use some level of intelligence here... they are adding HTML5 support for a device which does not support Flash...
Not replacing, adding support for... do you get that?
Okay, one more time. Machines with Flash (~98% of all connected platforms) will get the Flash version, devices without it (~2% of all connected platforms) will get the HTML5 version. Clear?
How exactly is this the 'nail' in the coffin, the death of flash, the end of AS3 and the demise of Flex?
All of these anti-flash people couldn't code their way out of a paper bag, so it makes sense that they can't comprehend a common-sense business strategy.
And for all of you click-to-flash proponents... uh, if you don't like Flash... why don't you just remove it, or never install it in the first place? My guess, you need it for a few things or there is absolutely no reason to keep it around.
so sad.
Goona
macrumors 68020
Dude flash will be irrelevant soon in the future. If you can't see this, I don't know what else we can do.