I'm pretty sure s/he was being tongue-in-cheek.
I'm not so sure.
These plans to send 'men' to Mars are crazy, in my opinion. We have a 'distant world' right here in our neighborhood, so sending 'men' there would be MY highest priority.
We can get there in 'days', rather than months to years, and we get pretty much the same things to look at, just in a different hue.
Put 'people' on the Moon FIRST, and
maybe head to Mars.
Going to Mars is going to be 'expensive', and very probably a one-way-trip. It does seem that it's yet another way for a different division of the Military Industrial Complex to cash in, and fleece the government.
There are so many questions that could be answered by staying in our backyard that could still turn the Moon into a cemetery, if that's what people want...
Is Musk in a position to reap a huge bucket of cash for trying to go to Mars? Yes... But so is everyone tied to that Military Industrial Complex...
But, anyway... Does Musk 'hate' Apple? I think Apple frustrates Musk, and that frustration pops up from time to time.
For example, Musk 'did' electric cars, and was roundly criticized, and here Apple is reportedly 'thinking' about doing a car, and they are being lauded for their efforts. I'm sure it's frustrating. Some of that frustration was evident in his spoken opinions. Perhaps meant as 'tongue in cheek', but it's hard to keep the frustration, and feelings of being whipped by the media out of such statements... They didn't add to the debate, but show where the 'industry' sits.
People will line up to buy the 'iCar', and line up to rip the Tesla. I'd own a Tesla, if I could afford one. I see the need for such transportation in our future. Heck, I would love maglev trains and buses, and Musk is interested in that technology I believe... Were people beating Jobs for his entry into music players, set top boxes, etc?