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this is how apple entice you to help them clear their old stocks
That doesn’t really make sense. They’re back-ordered on Apple’s website for almost a month at this point, and M2 Pro models aren’t expected until next year. I’m not entirely sure how Best Buy came across the stock they got in and discounted, but seems more like a retailer-centric decision.
 
Here in the UK the Air M2 is far better value than the 14" Pro, it is far far far better value. I can get way better specs for less money so it is a no brainer to ignore the 14".
How are the specs on the M2 Air magically better than the 14” MacBook Pro just because you’re in the UK? That makes no sense.

If you want to base that argument on currency exchange rates and the cost of the laptops in Pounds Sterling, fine, but the specs are still the same specs…

The M2 is now suddenly faster than the M1 Pro because… mushy peas? 🤔
 
Well I can get a M1 MacBook Air - £879.99 base model.
M2 MacBook Air - 8gb/512gb or 16GB/256gb for £1449.00
M2 MacBook Air - 16GB/512GB for £1649.00

I might be able to get £70-£100 discount on the 2 M2 air’s.

Or the M1 MacBook pro 14 - £1689.99 base model.

Im tempted now with the 14 pro…..decisions decisions 🤔
 
Well I can get a M1 MacBook Air - £879.99 base model.
M2 MacBook Air - 8gb/512gb or 16GB/256gb for £1449.00
M2 MacBook Air - 16GB/512GB for £1649.00

I might be able to get £70-£100 discount on the 2 M2 air’s.

Or the M1 MacBook pro 14 - £1689.99 base model.

Im tempted now with the 14 pro…..decisions decisions 🤔
Pretty clear choice if you value display quality and don’t mind the extra .35kg… which, frankly, is negligible unless you’re holding them both side by side for comparison; you’d hardly notice it on a day-to-day basis.
 
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In the Education store, similarly spec'd Air M2 and 14 MBP are less than $300 apart. MBP offers at least 30%-40% more value for only 10% more money. Apple's product line up and pricing is really a jumble at this point. I actually think that ( for once ) it works in the consumer's favor.
 
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If a preorder window does go live on the 8th, I would think we would see formal word from Apple no later than tomorrow (allowing customers a full week to "prepare"). Would such an announcement, on a Friday, be unusual for Apple?
 
Given the circumstances, it’s wise to choose 16/256 or 8/512. If you choose 8/256, good luck!
If you intend on holding onto the machine for a long time (4+ years) you probably should bump both.

While it starts getting close to the price of the 14", you still have a cheaper machine that's more portable, which as someone who does most of my work on a desktop is a better tradeoff. It'll be great to get a 120Hz display on the Airs one day but that's probably a decent amount of time off.
 
i would say 16/512 minimum if you don't wanna get limited!
Exactly, but at that point then, would you really get the 8 cores gpu and the slow charger? But then, you are basically at the 14 pro price tag..

Very bad pricing and all because of that sh*t ssd module that slows down the system.

I can’t stop thinking they did it on purpose because they know that people will fork out more $$$ so they sell you the one where their margin is higher.

As a shareholder I could also be happy, as a customer I am definitely fuming.



On top of that, for someone like me that likes to sell my products and upgrade regularly, selling a BTO machine is the situation where you lose the most. The base models are the ones that allow you to get the most of your money back when you sell.
 
I bet it will have the same chip. Apple probably ordered up all 256GB chips to streamline production...:rolleyes:

The performance will still be excellent for the target market for this machine. If you're doing mainly MS Office, web, Netflix type stuff, the slower (but still very fast SSD) will barely be noticeable. At worst, you'll have time to go to the refridgerator between Final Cut Exports (and you need longer than that you should be on a M1 Pro/Max/Ultra).
Why are you justifying this bad decision on Apple's part. Performance should not get worse regardless of who might be using the machine.
 
Well I can get a M1 MacBook Air - £879.99 base model.
M2 MacBook Air - 8gb/512gb or 16GB/256gb for £1449.00
M2 MacBook Air - 16GB/512GB for £1649.00

I might be able to get £70-£100 discount on the 2 M2 air’s.

Or the M1 MacBook pro 14 - £1689.99 base model.

Im tempted now with the 14 pro…..decisions decisions 🤔
Peasant. I’m getting the M2 Air with a 24/512 configuration
 
If you want a BTO, better order right away!

Let’s hope the base model doesn’t suffer from the slow SSD issue.
Slow SSD?? This is from Macrumors own tests of the SSD

Screen Shot 2022-06-28 at 3.23.58 PM.png
 
Still have my fully loaded 2019 16" (Intel) laptop ordered inn December of 2019. Yes the fans can spool up. But it has the advantage of being able to run lots of my "mature" software from the past. To see the merits of the M1 outside of my 11" iPad Pro with 2TB, I acquired the "stock" 2020 design M1 MBAir with 16/1TB. I found the performance amazing (more computing power than my 16" Intel).

I acquired a 14" MBPro Max 64GB/4TB at the starting gun.

I think the 14" hits all the bells and whistles one could ask for. I think the size and weight are reasonable when compared to my 17" MBPro laptops of old. The MagSafe is a great feature as is the SD slot for my Leica camera photos.

I'm waiting a little longer to order two new 27" Studio displays as one of my two 2013 Apple 27" Displays has died and my 2013 MacPro 128Gb/2TB is now at it's last operating system. I want to bs sure the kinks are fully straightened out on the Studio Displays.

I will consider a fully loaded Mac Studio perhaps even before the M2 version. I figure that will be the last powerhouse for me at age 77.

Folks, these recent Apple computers can last a long time if properly cared for. So I have always "ordered" the fully loaded model to future proof it when software requires more then the minimum memory and the fastest SSD one can get.
 
Why are you justifying this bad decision on Apple's part. Performance should not get worse regardless of who might be using the machine.
I'm not really justifying it. I'm just saying that most people won't notice. Us geeks and benchmarking types might notice it, but my Mom wouldn't and she's a perfect MacBook Air customer. A few seconds for some tasks doesn't mean anything to most 'normal' people.

Even the huge file transfer benchmark where they move 100GBs and show that it take extra minutes, isn't that big a deal to most people who will buy this machine as they will rarely do that. If they are doing it a lot then perhaps they should be using a different Mac.
 
Oh yeah? if it is not a cost saving measure from penny pincher tight wad Cook then why oh why are they reusing the M1 Pro boxes?
When have they not re-used boxes? They’ve done this from the very beginning of Apple’s creation back in the last 70’s. It’s a fallacy to say that because they’ve done what they’ve always done means that the use of a single chip versus dual chips in one model means it was due to cost cutting. One has nothing to do with the other.

Go check out chip prices. Dual chips have almost always been cheaper than a single chip. I’ve used as an example RAM. I take it you’ve bought RAM sticks before? Have you noticed buying two sticks is always cheaper than one of the same capacity? If you want 32GB, for instance, you always buy four 8GB sticks instead of two 16GB sticks because 16GB chips are hugely expensive when copared to two 8GB sticks. The same goes with flash memory. Just look at those 4TB storage chips. As you get higher in capacity, the price more than doubles as you go from 128GB all the way up to 4TB (8TB capacity is usually two 4TB chips).

If Apple wanted to save money, they’d have put two 128GB chips instead of one 256GB chips. While we don’t have access to their billing, just looking at chip prices could tell you that is probably isn’t due to cost savings. Remember, there is a chip shortage that is affecting every vendor. Apple isn’t immune. Just take a look at the lead times for their non-base model items of all kinds. Have you ever seen lead times for just about every product save the iPhone where that always happens?
 
if the industry is moving on and they don't produce high speed 128GB chips in great numbers anymore, prices for those formerly "cheaper" chips will rise.

Apple is not stupid and i don't believe they are purposely gimping their products (not if they are not making profit with it at least ;) )
 
It all comes down to your use of the MBA M2. The target audience are college students. If you do intensive graphic and editing work, choose the 14” MB Pro.
 
Yep, the only time I really notice the notch on my 16" MBP is when one of the people in this forum mentions it....
I don't even notice it then, since I'm using Dark Mode, and have my desktop set to plain black. The Notch is literally invisible.
 
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