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F1 Movie Now Out, In Case You Missed Apple's Ads All Over Your iPhone

turbineseaplane said:
This is really a stretch.

It’s a whole different deal on a digital device that can steal your attention when you don’t want it to.

There is a reason Apple are adding the opt-out toggle in iOS26, and why we have granular notifications settings.

These are not things users should be subjected to if they don't want to be.

I can't believe this is controversial to say.

To @surferfb's point earlier.

This is the sort of thing we would ROAST Samsung or Microsoft about.
Because Apple is doing it doesn't suddenly make it "ok".
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And to Gruber's point in his latest article, I actually think it does significant harm.

I’m 99.9 percent certain this F1 ad was just blasted out to zillions of Wallet users indiscriminately, but some number of users who got it — especially people who know they’re in the demographic for the movie — surely think they got the ad because Wallet is tracking their interests and activities. Like, what if you recently bought tickets to see another summer blockbuster movie? Using Apple Wallet? And then you got this ad? It’d be completely sensible to be spooked by that, and conclude that Apple Wallet is tracking you.
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and

Sending this ad is completely destructive to all the hard work other teams at Apple have done to make Apple Wallet actually private — and, more importantly, to get users to believe that it’s private. That Apple can be trusted in ways that other “big tech” companies cannot. The perception of privacy is just as important as the technical details that make something actually private.
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surferfb said:
For what it's worth, I generally spend 3+ hours most weekends watching F1 qualifying/races

(Yes I know movies are supposed to appeal to more than just idiot fans like me).
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Football games last 3 hrs. I watch 3 games on Sunday. Doesn't mean I want to watch three 3-hr football movies in one day. That'd be madness
 
turbineseaplane said:
Cmon. You’re really stretching here.

It’s a whole different deal on a digital device that can steal your attention when you don’t want it to.

There is a reason Apple are adding the opt-out toggle in iOS26, and why we have granular notifications settings.

These are not things users should be subjected to if they don't want.

I can't believe this is controversial to say.

To @surferfb's point earlier. This is sort of thing we would ROAST Samsung or Microsoft about.
Because Apple is doing it doesn't suddenly make it "ok".
Click to expand...
Am I though? The world is covered in ads. Most of them we just dismiss without a second thought because they are so common place. A tiny ad shows up on your phone, and it's somehow a big deal? I dismiss ads all the time in notifications without a whole lot of thought.
 
IF I were interested seeing this movie in the theater I would have appreciated a popup telling me I can get $10 off.
I did not get this popup.
I am also not interested seeing this movie in the theaters, maybe when its available on ATV+

I hate ads, 99+% of ads are irrelevant for me, I happily pay for the ad-free option for the streaming services I subscribe to.

I've seen promos for all sorts of stuff in the wallet app (typically after they've been featured here on MR).
 
The only apps off limits for this should be Wallet and Podcasts. Sports app is okay IF the user favorited F1
 
Moriakum said:
The movie holds a very good 84% on RT with 171 positive reviews out of 204. But you decided to cheery-pick only negative reviews. Not biased at all...
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I didn't cheery pick, nor cherry pick

I was showing specific reviews that showed my feelings.

The reviews aren't even really negative, in fact if you read them, they sound like this users review👇

Moriakum said:
Very predictable plot with a lot of genre cliches but very entertaining, with a charismatic cast and amazing racing scenes.
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I haven’t seen a single notification about the movie, but I guess I should jump on the bandwagon of being upset at Apple over it any ways?
 
Meh, saw the ad and wasn’t offended. I planned on seeing it this weekend anyway with my son and I used the offer with Apple Pay to get $10 off to watch it tomorrow at 2:15pm.

I’m not upset about the ad, but I am upset that one adult and one child ticket together cost $25 even with the $10 coupon for a matinee. Just seems outrageous to me.
 
Mazda 3s said:
Meh, saw the ad and wasn’t offended. I planned on seeing it this weekend anyway with my son and I used the offer with Apple Pay to get $10 off to watch it tomorrow at 2:15pm.
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What if it was for something you have zero interest in whatsoever?

People are missing the point.

Do you want your phone to be a vector for Apple to advertise to you at will?

I thought this is part of what folks hated about other tech companies?
(disrespect for users in service of their own business goals)
 
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Did anyone get more than 1 notification? I didn't get any, and if they are "All of my phone" I don't know what I'm missing.
 
" and now Apple has turned around and used the app as an advertising mechanism without permission."

Of course like day follows night a class action is almost certainly ready to be filed in 3...2...1
 
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