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Ferrari Announces Multi-Year Partnership With Apple's Former Design Chief Jony Ive
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IMO, a complete waste of his talents !
Could have made a BIG impact @ BMW !
Their current front-end design looks horrible
Could have made a BIG impact @ BMW !
Their current front-end design looks horrible
Whi
Try harder next time, your triteness is incredibly cliché and unimaginative.
While that’s hilarious and all, the practical aspects and laws that govern how automobiles are designed and manufactured in order to be able to be sold and driven precludes a lot of the aforementioned silliness that you just wrote in your post.
Try harder next time, your triteness is incredibly cliché and unimaginative.
Ive's Ferrari: The ultimate expression of essential driving. Just a frame and wheels. Everything else is superfluous. Steering wheel is a $27K option.
Funny article picture at this iPhone launch.
Just shows that Tim Cook have absolutely no clue what their products does, what a CEO.
At this product release stage Tim still needs explanations.
Ive: See, that’s a round corner…
Tim: Kewl heh, a round corner… Is that the iPhone or the iMac?
Just shows that Tim Cook have absolutely no clue what their products does, what a CEO.
At this product release stage Tim still needs explanations.
Ive: See, that’s a round corner…
Tim: Kewl heh, a round corner… Is that the iPhone or the iMac?
No, this only happens when Ive has no guidance and no leadership over him. In other words, Cook. I think he'll do fine here. No one at Ferrari is going to bow down to Ive the way Cook did.
That will be an overall improvement over Ferrari’s penchant for catching on fire.
The featured photo is from the iPhone XR launch, not the 5C launch. Exert some effort and look a little harder next time.
It has to be thinner first and made from a single block of aluminium
I really hope they keep him out of the F-1 division of Ferrari.
I can't imagine what a 250 GT0 or a 250 GTO Tesstorrosa would've ended up looking like if Ive was involved.
I can't imagine what a 250 GT0 or a 250 GTO Tesstorrosa would've ended up looking like if Ive was involved.
Oh really? Then explain why on the iPhone 4, after untold number of engineers told Ive that his antenna design would never work he and his ego completely ignored them, went ahead with the design anyhow and thousands upon thousands of iPhone 4's lost or had their signals significantly degraded.
Given Ive‘s history with small consumer products, I could see this partnership with Ferrari being more about non-car-related accessories, potentially even experiential events and/or facilities based around the Ferrari experience.
It would make zero sense for Ive to be involved in the design of the actual cars, other than maybe what the driver UX could be.
It would be interesting to know what they’ve done for Airbnb so far. It does appear that whatever they’re doing for any clients, they’re not promoting it publicly - which if I had to guess is likely a benefit that they’re offering to big name clients.
It would make zero sense for Ive to be involved in the design of the actual cars, other than maybe what the driver UX could be.
It would be interesting to know what they’ve done for Airbnb so far. It does appear that whatever they’re doing for any clients, they’re not promoting it publicly - which if I had to guess is likely a benefit that they’re offering to big name clients.
The jokes and criticism of Sir Jony are pretty spot on. But under guidance, and being told "No, Jony, try again." he has a penchant for creating iconic pieces. I highly doubt he'll get free reign on any Automotive project, and more than likely will be doing Ferrari swag for charity auctions ( I dont mean for this to be an insult, Jony has done this over the last several years with top brands )
It will require a special dongle sold by Logitech in order to fuel it anywhere other than a Ferrari dealership. The current ubiquitous system is an offense to his design aesthetic.