GM Admits No Technical Reason CarPlay Couldn't Be in Future EVs

[East India Company]

Everything on CarPlay runs on the phone. The CarPlay screen is a secondary screen generated by the phone and projected to the car’s screen. The processing and GPS are all on the phone.

This is why it doesn’t take a lot of work for a car builder to integrate CarPlay or Android Auto. The phones basically provide a video feed that the car can show on its screen. There are some touch events and audio events that are pushed back to the phone over the CarPlay APIs, but all of the processing happens on the phones. That is why a new CarPlay version can launch and the car doesn’t even need to know about it.

Thanks, that’s what I understood. That’s why there is always a lag with the position of the car with maps on CarPlay while there is none with the car built in navigation system which uses odometry in complement of satellite navigation.
Even with a less refined look, I much prefer no lag.

 

[docbop]

I got a new car early this year and first one with CarPlay so I was using at first. Then I noticed my battery was draining faster, then my phone data use skyrocketed. All I do with my iPhone in my car is for music and occasional maps. This didn't happen with my previous car that was same brand and model. So I turned off CarPlay and switched to the default I believe it's called AAOS. Now battery life is back and phone data use back down. I wasn't using all those apps in CarPlay the interface on the default is leaner and not so in your face like CarPlay, so the basic software that comes with cars is good enough.

 

[Matrix1776]

The tech looks cool, though I enjoy using CarPlay over the defaults. It's especially useful as I hop into numerous vehicles, and all the saved locations and media is ready to go.

That's an expensive Cadillac, I don't regret buying my '23 Lincoln Navigator. It has all the luxury I'll need and no complaints.

 

[2540497]

It’s a business decision that’s going to backfire massively on GM. The CEO will be gone (or sent packing) leaving the staff to pick up the pieces.

 

[adb1973]

This is the same sh*t Toyota tried to do when CarPlay was introduced -initially even stating they would implement CarPlay- then half assed did on certain models still trying to sell customers outdated maps for a crap system. Now they are finally complying. GM stating this means: we will rip you off until we find out it will cost us customers and then we will te-introduce it only on newer models.
I'd say vote with you wallet and ignore GM until they wake up from their Marketing fairytale

 

[Sowelu]

If it doesn't have CarPlay, Heated Seats/Steering Wheel, a kicking sound system, effortless torque, and some sort of sky/open top, I am not buying it - gas, electric or hybrid. Most car companies offer all of the above, and omitting CarPlay would absolutely be a deal-breaker for me.

While I am not a GM customer (not a fan of American cars in general, but GM is the most boring of them all), they need to realize that most people EXPECT their smartphones to automatically connect to their cars at the point of entry without even thinking about it, let alone the automaker not even offering it, and having to deal with crappy software via Google that tracks your every move to throw more ads at you.

Apple should run CarPlay ads calling out companies that don't offer what most iPhone users want, and put an emphasis on how the automaker will use their own software to continue to make money off of your car purchase via target advertising and tracking. It should also highlight and give a warning about the inevitable security and privacy risks.

Automakers should absolutely be able to use their own software, even if it tracks and targets their customers for ad monetization, but there needs to be transparency upfront clearly stating this, and the option to add CarPlay to the build (essentially bypassing the brand's software and opting out of tracking and advertising).

 

[seek3r]

That still is bloatware. It is like a Netflix button on your remote control. If there also is an Amazon Prime button, it gets even worse.

Except to me the car’s native apps are the bloatware. My phone gets updated a lot more often than I get a new car, my phone has all my apps and data configured how I want them already, I vastly prefer to just plug in my phone and have it all just work on the dash, coming straight from my phone. It’s portable, it gives me the exact same thing whether on my car, my wife’s car, a rental car, a friends car, etc. All without feeding GM my data.

And it’s not like android users are put out by this, they can do the exact same thing with android auto

 

[seek3r]

Thanks, that’s what I understood. That’s why there is always a lag with the position of the car with maps on CarPlay while there is none with the car built in navigation system which uses odometry in complement of satellite navigation.
Even with a less refined look, I much prefer no lag.

The lag is definitely car and manufacturer dependent. I’ve not seen any lag in any modern ford for instance FWIW

 

[rgwebb]

If it doesn't have CarPlay, Heated Seats/Steering Wheel, a kicking sound system, effortless torque, and some sort of sky/open top, I am not buying it - gas, electric or hybrid.

well, la-di-da. I drive a luxury brand and even I recognize my demands out of a vehicle are the privilege afforded to success. 😛

CarPlay/Android Auto integration is one of the biggest features the average buyer is looking for though. Considering the stuff I see on the road I know people aren’t prioritizing driving dynamics.

Cheers to us who want a little emotion from our cars though!

 

[MacBH928]

You must mean Google

Google Maps has become an eyesore. 5 examples of how the app has lost its way

https://www.fastcompany.com/90930810/google-maps-eyesore-5-examples-apple-maps

Google, Apple, Facebook or GM...they all want that data.

Umm, the point is that Apple does not do that. But Google's published primary business model is to collect user data for sale, and GM's new plan is co-developed with Google.

A lot of people think Apple is thier privacy haven. Apple is a capitalist enterprise which is after their maximum profit just like GM.

 

[webkit]

Tesla can "take over" with less than 78% EV marketshare. So I really don't know why you brought up declining from 78% as an argument. Tesla or any car manufacturer, no matter how dominant, is supposed to decline from 78% in any major market for an industry that's growing from 10-15%. They are not supposed to maintain or grow from 78% in a market long term. That's impossible.

It’s not necessarily about where their market share may be now, it's about the direction it has gone and/or is expected to go. Tesla may have been "taking over" the BEV market at one point but the situation has now gone the other way as they have lost share and are expected to continue to do so at a faster pace. They’re not "taking over" when a smaller and smaller portion of BEVs being sold in the U.S. and around the world are expected to be Teslas.

 

[tdar]

It will. Agree to disagree.

So you are telling us that a small company that has only been around for about a decade is going to put out of business the largest automaker in the world? And a company that has been around for like a century. I don’t think that is likely.
( even though they are making a tremendous mistake)

 

[tdar]

What monetization would this be then?

I’m sure Apple charges a modest fee for CarPlay compatibility licensing, but there is no ”monetization” in CarPlay itself.

Nope. There is zero fee. It uses an industry, Standard communication platform, that Apple just takes advantage of. Google uses it too for android auto.

 

[sigurros]

I'll say it again - No CarPlay, No GM! This is why I bought a Ford Lightning instead of a Tesla.

 

[tdar]

For those who want to blame Google for this disaster, sorry I don’t think so. Volvo uses the exact same software in their cars and they have CarPlay. It’s just GM being greedy and not respecting their customers desires. Because believe me, their customers want CarPlay.

 

[tripsync]

It’s not necessarily about where their market share may be now, it's about the direction it has gone and/or is expected to go.

Unless your definition of "take over" means to continue to be above or at 78% long term, I don't see how declining from 78% is an argument against taking over.

Tesla may have been "taking over" the BEV market at one point but the situation has now gone the other way as they have lost share and are expected to continue to do so at a faster pace.

Which again, everyone was expecting because holding 78% requires Tesla to be building a few factors for ever 1 EV factory being built by a competitor. Not possible.

They’re not "taking over" when a smaller and smaller portion of BEVs being sold in the U.S. and around the world are expected to be Teslas.

So you really are saying that Tesla should be doing the impossible and hold around 70% in order for Tesla to be considered "taking over"?

No thank you. I'm going to stop here. Have a good one.

 

[tripsync]

So you are telling us that a small company that has only been around for about a decade is going to put out of business the largest automaker in the world?

GM isn't the largest automaker actually. https://www.zippia.com/advice/largest-car-companies/

Regardless, people thought the same when Apple made a phone and wanted to take over Blackberry.

And a company that has been around for like a century. I don’t think that is likely.
( even though they are making a tremendous mistake)

It's much harder to transition the business from ICE to EV vs a new company who doesn't have to worry about the current product lines as they invest in building EVs.

GM wants to sell a million EVs by 2025 (aspirationally, already hitting roadblocks). Tesla did that last year and they're set to sell 2 million this year.

Model Y became the best selling vehicle (not just EVs) worldwide recently.

 

[Black Magic]

No different than how Apple doesn't support RCS messaging or third-party app stores.

Everybody has partnerships and vested interests. Of course there's no technical reason.

Nobody cares about RCS.......

 

[brentsg]

My car has pretty good integrated services, 5G connectivity, and I have a free year of satellite radio. Still, if I realize I’ve forgotten my cell phone, I head straight home to get it. There’s no way I’m driving around without CarPlay for a trip or two, let alone buying a car that doesn’t offer it.

 

[citysnaps]

My car has pretty good integrated services, 5G connectivity, and I have a free year of satellite radio. Still, if I realize I’ve forgotten my cell phone, I head straight home to get it. There’s no way I’m driving around without CarPlay for a trip or two, let alone buying a car that doesn’t offer it.

Same here. Car Play works great.

 

[doobydoooby]

Shame, such a lovely car. I would love to see the research they've made to tell them that carplay is more of a cost than a benefit to them. Presumably, they've taken a very long, cold hard look at the data to come to this conclusion. It's kinda astonishing that they would put such obvious hurdles in the way of someone buying a $130,000 car.

 

[Optheduim]

I actually almost exclusively use google’s AAOS in my polestar. The car does have CarPlay, but I actually think AAOS is wayyy better. My one complaint is the lack of native Apple Music app. Otherwise everything is much better.

 

[Premium1]

They can sell lucrative location-based ads on the built-in navigation system. They can't do that if you use CarPlay. Plus many other monetization opportunities.

Not to mention charging for the most basic of updates like maps, etc. It is all about $$ and nothing more.

 

[skottichan]

My next vehicle requirements:

1) EV
2) CarPlay
3) AWD
4) Heated Seats

Not offering CarPlay is a huge miss for these manufacturers. Although, I already eliminated GM and Tesla for other reasons. I think a Ford EV is in my future but I'm also keeping an eye out on what Dodge is doing with the Charger EV.

This is pretty much my wife and my wishlist (with an added cargo space for camping/hiking gear). We're looking at the stereotypical New Hampshire Lesbian™ Subaru, the Solterra is checking every box for us.

 

[webkit]

Unless your definition of "take over" means to continue to be above or at 78% long term, I don't see how declining from 78% is an argument against taking over.

It’s "an argument against taking over" because their market share had declined, and is expected to continue to decline in the coming years. Last year, Tesla's BEV market share in the U.S. had dropped to around 62% and globally it had dropped to around 18%.

Which again, everyone was expecting because holding 78% requires Tesla to be building a few factors for ever 1 EV factory being built by a competitor. Not possible.

Many were expecting it and as such, many therefore weren't concluding that Tesla is "taking over" since a smaller and smaller portion of BEVs being sold would be Teslas in the coming years.

So you really are saying that Tesla should be doing the impossible and hold around 70% in order for Tesla to be considered "taking over"?

Hardly. I wasn't at all expecting Tesla to do the "impossible" which is why I disagreed that Tesla is "taking over" especially as the expectation is that Tesla's market share is going to drop at a faster pace in the coming years.