I think you have a point, but Apple should be careful. I live nicely...poolhouse in LA, sailing yacht, fast cars and so on. I can pretty much buy what I want, so the price of a studio display doesn't bug me.
6 weeks ago I ran out to buy my first EV and it seemed Tesla was the way to go. I test drove a few Tesla's and was about to buy one when I learned about the Hyundai Ioniq 5 and Kia EV6. I test drove both and there was no way in hell I was going to buy the Tesla. The Tesla was a poor car (and value) against the newer EV cars. Even the Ford Mach E was nicer. It wasn't even close! So I bought an EV6 and haven't looked back.
A luxury label isn't worth very much these days. I've owned 5 Mercedes and my Kia and Mazda are nicer cars. Apple is resting a LOT on a reputation for quality that is really mostly smoke and mirrors. They aren't Rolex.
The studio display is a consumer grade product with some very bad ideas and a top tier price for the class. You get the Apple name and maybe that's enough for some buyers. Apple continues to make money, in spite of poor choices, but the reality is that they're actually losing money because the potential isn't being touched upon. They're still selling computers with TINY SSD drives as standard. They try to offer the least for the highest prices. Fanboys defend all of this and that's fine. Apple built that fanbase. But I'm old enough to see through all that. None of this makes their new display "bad" by any measure. It's an excellent product in some respects. But the backlash was totally their own fault. It's an incredibly dumb bit of engineering and pricing in 2022 and nothing, not even the fanboys, can change that.
Robert
I love your thinking and reasoning, and I share all of your points. I also live nicely, huge house in a small town, big lawn, well no yacht as we are inland, but I can rent them. I still have not talked myself into buying an EV, for the lack of charging stations in Bulgaria, but I never considered a Tesla, this is such a poor value. I also have a Mazda CX-5 and I love it, this car has a soul... When I bought it, my friends criticized me for not gettin a Mercedes, but I loved it when I test drove it.
Anyway, I think as we age, we give more thought of what we get for our money, and we more understand the value of products vs a poor value products.
I was about to jump into the ASD as I needed a monitor upgrade from my old 27" 4K Dell, but after I saw the price I was like wait a second, 5499 (local currency) for the same 27" size (albeit 5K), no HDR, no FALD... no way. The I began thinking of getting the Apple XDR 32", but that one is 15000 local currency, and it is an old tech now.
Then I saw these new Dell monitors with the new LG black-IPS tech. I got the 32" for 1900 local currency and I love it. This will get me through until Apple or another company comes up with a 32" 6K with much more dimming zones at a reasonable price, or else I will keep this display until it dies.
Edit: I forgot to mention that I came from a 5K iMac to the 4K Dell monitor. I hated the glossy reflection of the iMac, but it was a good display none the less. Had it not been glossy, it could have been a keeper. Glossy is too distracting, I see myself and all the surroundings, my area is full of windows.