Exactly. The 13 mini at $599 is a screaming deal, and it’s not like it isn’t a modern phone.
I’m not hurt at all that they did a Max this year to diversify.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
iPhone 14 Plus Sales 'Lower Than Expected' Following Launch Last Week
- Thread starter MacRumors
- Start date
- Sort by reaction score
I’m not hurt at all that they did a Max this year to diversify.
yes and no.
S always stood for 'speed' and even though the S cycle was traditionally just the last years model with a new processor... it was still worth getting if you had the non S.
The 14 however, calling it a 13S with the SAME processor wouldnt have cut it either.
Its more like the iPhone 13.5.
I don’t think Apple cares. If people love the Pro…win for them
Too many models too closely priced. Apple is doing the same thing with their MacBook line -- just a few dollars difference between them when similarly configured and 3rd party sellers apply discounts that Apple doesn't.
I don't understand why they limit themselves to a plus or mini anyway. I mean they have so much they keep around these days (iPhone 13/12), they have a SE, so why not release a 15 mini and a plus?
People saying this somehow justifys the mini are missing the point, probably reading the title and ignoring the article text. The mini sales sucked in years where the regular 12 and 13 did very very well in sales (the regular 12 broke records) which indicates the mini itself was unpopular. This year the plus sales AND the regular 14 sales both suck as the article text suggests, it’s an issue with apples overall strategy for this market segment. Old tech combined with skyrocketing prices.
It doesn't help that the iPhone 14 is essentially a slightly tweaked iPhone 13.
Less than a week after the launch of the iPhone 14 Plus, yet another report of unexpectedly low sales for the iPhone 14 and iPhone 14 Plus has emerged, suggesting that Apple may actively reduce stock and orders of components for the devices as soon as this month.
The paywalled report from DigiTimes claims that sales of the iPhone 14 and iPhone 14 Plus are considerably overshadowed by an "enthusiastic" response to the iPhone 14 Pro and iPhone 14 Pro Max. Sources speaking to DigiTimes say that despite differences in sales performance between the Pro and non-Pro iPhone models this year, total iPhone 14 model shipments will likely be around the same as those for the iPhone 13 lineup in the second half of 2021.
If sales of the iPhone 14 and iPhone 14 Plus "remain flat" in the near term, Apple purportedly may cut orders of parts to make the devices in the second half of October. If Apple cuts orders more aggressively than expected, then the total iPhone 14 lineup shipments by the end of the year may even fall compared to the iPhone 13 series in the same time frame last year. Research indicates that Apple expected to make approximately 90 million new iPhones overall in the second half of 2022, but this could fall to 80 million units due to "sluggish demand."
The information mirrors multiple other reports that suggest the iPhone 14 and iPhone 14 Plus have not met Apple's sales expectations. Shortly after launch, Apple analyst Ming-Chi Kuo said that demand for the two devices is "lackluster," with worse pre-order results than the third-generation iPhone SE and the iPhone 13 mini. He went as far as to claim that "Apple's product segmentation strategy for standard models fails this year" and Apple is believed to have shelved plans to increase production of the two devices. Display analyst Ross Young says panel orders for the iPhone 14 are down 38 percent versus the iPhone 13 at the same time last year, while in the resale market, the iPhone 14 and iPhone 14 Plus are losing their value twice as fast as the iPhone 13 mini and iPhone 13 last year.
On the other hand, the iPhone 14 Pro and iPhone 14 Pro Max reportedly continue to see high demand. Apple is believed to have shifted production away from the non-Pro models to make more iPhone 14 Pro and iPhone 14 Pro Max devices, as evidenced by increased component shipments.
Article Link: iPhone 14 Plus Sales 'Lower Than Expected' Following Launch Last Week
ROFLMAO ... YES! I KNEW this would happen!
And people here thought it would be great and harped at the 12 mini (8 months after launch to decide production change) or 13 mini (4 months after launch production change) !!! Clearly Apple marketing team had a POOR decision and had more power over the iPhone product line vs the leads.
Poor decision.
A month? No this was just released last weeek. The LAUNCH was a month ago but Apple specifically stated mid October for shipping.
Hell no.
This is NOT a price issue ... it's a consideration of VALUE!
- Screen size is big that most here and globally THOUGHT they wanted.
- there is nothing of VALUE in just having a larger screen iPhone and nothing else to go with it.
EVERY larger screen iPhone after the 6S had either 1 more camera, 1 more camera (pic + vid) feature set, screen orientation features the regular iPhone's did NOT have. A more premium build and stood out visually from the regular iPhone. This trend has continued and now with the Pro and Pro Max have a better, faster and more unique software and hardware implementation with Dynamic Island.
The perceived VALUE of the consumer feels they 'should' be getting something more with the big screen, yet they know they're not.
Contrast that with the iPhone mini's ... mini users are not perceiving nor actually getting ANYTHING LESS in VALUE from the regular iPhones - except battery capacity and battery life (along with slightly slower charging speeds: 12w vs 15w). But there is nothing lossed in VALUE ... when actually we're gaining in value that we want: 1 handed use all around, lighter device, more compact and sleek and suits a more active lifestyle or frugal app lifestyle.
this is about value, not price and the Plus doesn't grant 'more' value to go along with its size.
FYI Greg https://twitter.com/gregjoz?ref_src=twsrc^google|twcamp^serp|twgr^author
@gregjoz
Last edited:
They really really should drop the “pro” branding, have ONE iPhone style (two sizes), and call it iPhone 15.
Just… ONE. Make it the best. Be courageous. Charge $999 and say “this is the way”.
Consumers will adjust like they always have. And if you want to save money, get last year’s, or an SE.
Not likely.
Another basis point to 3 basis point hike of interest rates by the US Fed (which they've already stated economy is 'stabling') will kill ANY possibility for this device that simply offers no more VALUE to the consumer.
you only get 2 things with this:
bigger battery
larger screen.
nothing else of value. The issue, as I've stating in an earlier post in this thread minutes ago, is the consumer is not seeing the bigger value to go along with the 'bigger screen' as they used to since the iPhone 7 Plus. This is really the iPhone 6 Plus/6s Plus and it's terrible value.
Next release of iPhone's will have a double split of perceived offerings in iOS:
Pro's will have a much more significant diversion of what iOS offers, along with hardware.
regular versions - if the Plus survives will be VERY hard pressed to separate a feature or more for a Plus sized screen when the regular iPhone gets nothing.
This device, the 14 Plus, seems to have been made purely by marketing/sales team whom should NOT have any production power decisions period.
Jozwiak what have you done man?!
Rein them back in!
You just classified well over the majority of folks on this forum as "irregular" LOL. Thankfully I have tough skin.It was intentionally delayed, thus it misses the early rush of early adopters. People who must have the latest iPhone would've bought the Pro earlier.
But, throughout the years, I can see this is being a big seller as regular people started to see and buy them.
If Apple maintains the Plus version for more than 2 cycles, we know it's selling very well.
I’m of the belief that Apple should release new phones every other year. With the current line-up, it makes more sense than ever. Imagine next year releasing new 15s, then the year after releasing 15 Pros. People keep their phones much longer than they did just a few years ago. In fact, most people I know keep them at least 3 years. Going with an alternate release cycle would help build excitement for new phones and help match the replacement schedule most people are on nowadays.
You'd be better off buying a 13 Pro instead of a 14 (non pro). These offerings aren't compelling at these prices.
Just options, right? I personally like the 14 Plus, when is there a diminishing return on CPUs? Also, I should disclose I am not a huge camera or photo taker. Maybe this is an unpopular position, but it's my use case.
It's not surprising that the 14 Plus sales aren't great considering it was recently released.
What would've happened if it was released with the other models on release date?
Would consumers pay $200 less? Doesn't matter anymore since it didn't happen but could have.
The US and the other nations are in a recession with relatively high inflation and people are worried about their money and jobs. Who wants to pay for a $1000+ smartphone when their existing smartphone is still working?
The 14 Plus is Not meant for tech heads or Apple fanpeople, like many here in MR, but for the general public, who doesn't care literally about the tech features but want a basic smartphone.
Why not buy an iPhone 13 model (new)? Most telecom companies and MVNOs have already sold out their existing inventories in the US so even saying that is a mute point.
Just wait for Apple to release the refurbished iPhone 13 models.
To each their own.
Let's wait until (after) the holidays to see how the 14 Plus does in sales. If it performs poorly, then Apple most likely will decrease production of that model.
What would've happened if it was released with the other models on release date?
Would consumers pay $200 less? Doesn't matter anymore since it didn't happen but could have.
The US and the other nations are in a recession with relatively high inflation and people are worried about their money and jobs. Who wants to pay for a $1000+ smartphone when their existing smartphone is still working?
The 14 Plus is Not meant for tech heads or Apple fanpeople, like many here in MR, but for the general public, who doesn't care literally about the tech features but want a basic smartphone.
Why not buy an iPhone 13 model (new)? Most telecom companies and MVNOs have already sold out their existing inventories in the US so even saying that is a mute point.
Just wait for Apple to release the refurbished iPhone 13 models.
To each their own.
Let's wait until (after) the holidays to see how the 14 Plus does in sales. If it performs poorly, then Apple most likely will decrease production of that model.
iPhone sales are down because the phones are maxing out when comes to meeting consumer needs. The phones do everything and do it extremely well. Consumers do not have a need to upgrade. I know lots of people still rockin' 10 or earlier. In all honesty I upgraded to 14 Pro Max and really didn't need to. My 12 Pro Max more than met my needs. I just wanted Dynamic Island. A lot of people are not like me. They are more realistic and budget conscious.
I used to upgrade yearly. Then came a wife, two daughters. And the pace of upgrades which is getting slower (though this might be a perception). Now I am on a cycle of 3 years. Because I have to buy two phones at once and in between them a lot of diapers! Then will come a time when the phones will be 3, and then 4… that said, coming from an 11Pro, the upgrade has been really significant this year and I am really happy. ProMotion, better cameras, Ceramic Shield (which I don’t want to test but still..). Dynamic island (I still had the “big notch”), and cinema mode (or however it is called) at 4k.
Now, I just miss a bigger iCloud storage option (!!!!). But overall I think that nowadays iPhones and Macs are closing the gap in terms of upgrade cycle. The Mac is still the winner with 5 to 7 years. But the iPhone is getting closer. Also because, besides diapers, I have to maintain a slew of streaming services. Disney+ (two daughters), Netflix (2 parents), AppleTV+ (because of Apple one subscription).
i mean, what do they expect? I assume they want a lot people to go with the more expensive Pro version, due to a lot of meaningful upgrades (software and hardware side) to consider to upgrade locked in the Pro model.
So I assume those wanting and willing to upgrade, might splurge the extra cash. Other than that, the smartphone market is saturated and the technical advances are meaningless. If older Apple chips dunk on some Android Phone used chips and those being sufficient for the majority, you really need to differentiate yourself with features and making the phone a personal device.
Currently I am looking at switching to an iPhone and rather want to go with a 13 mini than a 14 pro, especially considering the already high price (after tax) here in europe (on the bright side, it will be a lasting model to really invest into).
So I assume those wanting and willing to upgrade, might splurge the extra cash. Other than that, the smartphone market is saturated and the technical advances are meaningless. If older Apple chips dunk on some Android Phone used chips and those being sufficient for the majority, you really need to differentiate yourself with features and making the phone a personal device.
Currently I am looking at switching to an iPhone and rather want to go with a 13 mini than a 14 pro, especially considering the already high price (after tax) here in europe (on the bright side, it will be a lasting model to really invest into).
The iPhone 14 is the classic “corporate” iPhone or the “free if you renew for 24 months” product. I suspect carriers have much more leverage in sales of that one compared to the pro. At least outside the US.
Although for Apple the regular 14 is a cash cow. It reuses all previous tech, and surely has obscene margins. So I bet they are somewhat sad it doesn’t sell.
How much battery life, performance, and reduced camera specs are you willing to accept?