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So what, precisely, is the point of the iPhone 17 Air if you need a battery case which makes it thicker than the Pro and probably at a closer price to the Pro?

I call BS on this story. Either that or Apple has completely lost the plot. Guess we’ll find out in a few more months.
 
That camera bump is insane, who is this for? If people wanted a small phone they'd have bought the Mini series. Oh iPhone 13 Mini, how I miss you.

I do wish Apple would make a 15mm thick phone, a smidge smaller than my 15 Pro with no camera bump and a bigger battery.
 
Billions spent on making something gorgeous and thin. Hey Apple - why not spend a few hundred million developing a cool super-slim case ? Such a shame to see these techno-marvels costing $$$$ being housed in stuff that costs cents ....
 
So none of the benefits of the mini with all of the downsides…
This might just mean that the Air will have battery life as poor as the mini. For me the main benefit of the mini is its light weight. If the Air's battery life is the same as the 13 mini, I'm in.
 
The mini was killed because few bought it.

Small iPhones are like wagons from car makers - people insist they would buy one if it existed, occasionally a manufacturer takes a chance, and all those people suddenly have 12 reasons it doesn’t count and isn’t good enough.

I'll argue the mini was not killed because of low sales.

The mini was killed because it was a low selling AND low priced product that had unacceptable margins for Apple.

The mini, as it was positioned at the time, probably cost almost as much as a regular iPhone to make, but needed to be sold at $100 less to customers because that's what consumers expect, for the smaller model to be significantly cheaper. That doesn't work for Apple.

If Apple could conceivably have charged $100 more for a mini we'd still have one.
 
I'll argue the mini was not killed because of low sales.

The mini was killed because it was a low selling AND low priced product that had unacceptable margins for Apple.

The mini, as it was positioned at the time, probably cost almost as much as a regular iPhone to make, but needed to be sold at $100 less to customers because that's what consumers expect, for the smaller model to be significantly cheaper. That doesn't work for Apple.

If Apple could conceivably have charged $100 more for a mini we'd still have one.
Not sure what you are getting at. Apple chose to make the mini and had full decision making power over what it priced it at. If it didn't work for Apple why would they have made a phone that cost what it did to produce and then price it at a point which had unacceptable margins. They have made some stupid decisions lately but I don't think this was one of them.
 
Me personally, I miss my 15 pro I gave to my kid because of how heavy my 16 pro is. I may like this, but the camera will have to be good enough and cover 5x optical and macro photography in one lens for me to get it.
 
Oh dear, looks like its the 17 Pro for me then (or replace battery in my 15 Pro), prefer the smaller/medium iPhones anyway.
 
I just don't understand why we need an iPhone Air at all. At this point we got the 16, 16 Pro, 16E, 16 Plus, 16 Pro Max. None of those was introduced at below $599. How is yet another iPhone variation in the same price range useful?

At this point how does the average sales talk go? I imagine something like this: You want the latest iPhone? First off we got the one that's got all the Pro features except for battery life, if you want the best battery life we have just the model for you except it's got none of the great Pro features. But the Pro models are thick anyways, so here's the extremely thin iPhone but be careful, battery life is especially bad on that one. You wanna know if we got the regular iPhone? Sure we got that and it's the first iPhone built for Apple Intelligence...
 
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Disappointing to hear this. Hoping to see good enough battery life due to C1 chip. If not, carrying a battery pack to increase battery life does not make sense especially when the main selling point of the phone is the slim design.
 
I'll argue the mini was not killed because of low sales.

The mini was killed because it was a low selling AND low priced product that had unacceptable margins for Apple.

The mini, as it was positioned at the time, probably cost almost as much as a regular iPhone to make, but needed to be sold at $100 less to customers because that's what consumers expect, for the smaller model to be significantly cheaper. That doesn't work for Apple.

If Apple could conceivably have charged $100 more for a mini we'd still have one.

I would happily pay the same price for a mini as the standard phone
 
If this kind of utter nonsense will lead to the resurrection of Jobs I'll be cool with it...But until and unless, this is just mad...
 
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Stop the whining already! There is no free lunch. Given the same materials, the smaller any battery is, the less capacity. It's an immutable law of physics. If you don't want to give up battery life, don't buy it. Apple has plenty of other iPhones that will be more suitable for you. Some at the same price!
 
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