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how is e-sim going to work in china? china has no e-sim, only physical sim. Are they just not going to release it in china?
 
I know I am very much in the minority, but can we just get & keep a solid SMALL phone in the iPhone lineup? I miss the 13 Mini. I don’t think I will buy another phone until forced to at this rate, because I don’t want a huge slab of glass in my pocket
I agree and came here to say the same thing as you! I don't understand why Apple is obsessed with thinness (other than weight I guess). I have a 13 mini and the thickness of it is perfectly fine, and the overall width and height are perfect and what I wish Apple would focus more on. It's all about how it fits in your hand, and the reachability and how usable a phone can be one handed. With the 13 mini I can reach across the entire screen and hit any button one handed with my thumb. I had an XR previously and when I tried to do that I would almost drop the phone - it was impossible. I'd almost rather smaller phone that is slightly thicker than the 13 mini so the battery life could be close to the larger phones.
 
Same answer to both of the above posts: Great profitability for AAPL. It fulfills the corp need to get to keep spinning "another record quarter." 💰💰💰

Also, priced above Pro Max- if true- because Apple thinks fans will pay more than Pro Max for it. If they thought people would pay more than Vpro for it, it would be priced above Vpro. 💰💰💰

Now through the other lens: customers could reject this product because they collectively feel it is priced too high... as many seems to have done with Vpro. Or reject because "we" no longer want "thinner" at the expense of some functionality or battery or whatever is compromised to support it. But the big question is: will customers vote with their wallets (as a group)?

Other than Vpro, there is a long history of Apple charging whatever they want for new stuff and people falling all over themselves to try to buy, buy, buy. That trains Apple executives to expect that outcome. Customers as a group can either teach them a lesson OR reinforce this idea that "we" will buy (almost) anything... and pay anything for it.
Or perhaps phones have become so feature bloated, complex, large and bulky, that there is a large enough segment of people who prefer a simpler, less bulky, high quality phone and may be willing to pay a premium for it. The iPhone Air experiment, if it materializes, will test that hypothesis by providing an option targeted to that presumed segment. I’m excited to participate in that experiment.
 
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I hope Apple finds a way to give it 2 speakers and studio-quality mics. Many people don't need the powerful Pro line; a really thin Air with good sound and mics would be impressive.
 
Nobody is thinking out of the box here…. The answer to every questioning about how strange is this new iPhone that will blend such strange features (some for best and others for worse), is that this will be the first foldable iPhone: a Flip iPhone. Think about it.

And obviously that feature (foldable) is the secretmfeature that won’t be revealed until it’s release.
 
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I would expect two display sizes for the Air lineup, as is usual - so why do these rumors still only mention a 6,6" phablet? It's nice that it's thin, but still HUGE.
Because it will be a Flip iPhone! It’s obvious. That would explain everything!

People at MR need to start thinking out of the box.
 
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I don't know where The Information is getting that from, but up until now all rumors have pointed to the Air being priced less than a Pro and Pro Max
Is very likely that iPhone Air will have a higher price if you consider that it may be a Flip iPhone (and that would be indeed the secret feature).
 
Looking forward to seeing the new model/design. But only eSIM will be a disappointment. Not sure whether I will get one as it lacks a telephoto lens
 
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Still can’t get my head round why it’s priced above a Pro Max
How can you criticize the price of a product not yet released (and not even confirmed) ?
8GB of RAM is the worst thing about it.
I hope it has the anti reflective coating that the Pros will have and the same main camera sensor as well. It makes no sense removing features by having less specs than the non pro. It should be closer to the Pros.
What’s wrong with 8 GB of RAM on an iPhone ?
Wait, is launching without something (physical sim card tray) considered a feature? 🤣
I’m not using any physical SIM since iPhone 14…
Apple needs to give up on the dynamic island. That huge notch on their phones and laptops makes them look so outdated in the store.
No they don’t . Dynamic Island is the implementation for FaceID, it is not outdated nor huge.
 
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I don't know who wants a phone like this ?
I can see people looking for that kind of iPhone. It really depends on price and battery life.
Other reports indicate the iPhone will fit into the slot - and price point - of the iPhone Plus. You’re just choosing to believe this one. Let’s wait and see, shall we?
It makes sense to have it priced like an iPhone Plus (but with a ProMotion display).
For maximum effect, Tim could unveil the iPhone 17 Air from a smaller #10 envelope. :p

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It was a really remarkable event, even if we know that MacBook Air was flawed with some limits.
Mac Rumors, PLEASE PLEASE PLEASE stop calling the dynamic island a "feature." It's not a feature, it's an excuse.
It is a feature. It is an implementation for FaceID, which is a very good feature.
Nobody is copying the huge notch, lol. Everyone else has a tiny holepunch camera.
Ever heard about the faceID ? Not doable with those ridiculous holepunch camera.
A reason why I still stick with my iPhone 12 Pro. it's a gimmick. no reason to not go full screen at this point.
The reason is one, and very relevant: FaceID.
Too many trade offs just to have a thinner phone. Think I'll pass on this one.
The only point I don’t like is the single speaker, on such an expensive device. Camera will be limited, but clearly the target is a customer with no specific needs for that. But the single speaker is hard to swallow …
I would love to see support for the Apple Pencil.
Are we speaking about Apple or Samsung ? Pencil on a phone is ridiculous for me.
 
I can see people looking for that kind of iPhone. It really depends on price and battery life.

It makes sense to have it priced like an iPhone Plus (but with a ProMotion display).

It was a really remarkable event, even if we know that MacBook Air was flawed with some limits.

It is a feature. It is an implementation for FaceID, which is a very good feature.

Ever heard about the faceID ? Not doable with those ridiculous holepunch camera.

The reason is one, and very relevant: FaceID.

The only point I don’t like is the single speaker, on such an expensive device. Camera will be limited, but clearly the target is a customer with no specific needs for that. But the single speaker is hard to swallow …

Are we speaking about Apple or Samsung ? Pencil on a phone is ridiculous for me.
Nah, “dynamic island” is an excuse. The cam can be put behind the screen. Give us more screen. This is the trend Apple has been moving towards every year with a slightly larger phone.
 
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