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To those that claim it won't cost that much, perhaps, but please remember this is Apple and Tim Cook, the man who took to the stage in front of the worlds press representing Apple to announce a watch, priced at $12,000, with the EXACT SAME screen, sensors, os, chips, boards, controls, battery, in fact everything bar the casing metal, as their $300 watch.. oh and they charged the same price for the Mac Pro since launch several years ago until this year.
 
I will leave the whole Apple eco system if the new iPhone is $1000.

iPad is dead.(I've had 4 of them, it's over)
and my days of iMac using are over.
zero interest in Apple Watch or any smart watch.
so I'm left with iPhones and MacBooks.
my MacBook Pro needs "upgrade", but there is no worthy upgrade, the new MacBook Pros SUCK and not worth the price increase at all.I am being forced to buy the 12" MacBook ,but that thing is also far from being the perfect laptop..so underpowered and limited yet so expensive..

now if they blew iPhone too,I will happily move to the next Galaxy Note (had Note 5 for 6 months and it was awesome) and a nice Surface Pro,saving lots of money, gaining lots of functionality.won't miss anything anymore.

Apple's products are only preferable when they have that "magic"...now it's nothing but a brand and stupid price hikes.
still,I hope the new iPhone is not $1000 just because it has stupid OLED screen that Samsung used in the past decade even in their budget mini line.
 
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I wish they would stop calling it the iPhone 8, already. Do you guys really think Apple is stupid enough to announce a 7S on stage, then proceed to show you the 8 right after?????? No, they will announce their "working-man's iPhone...the 7S (which might even be called the 8, for all we know)...and at the end they will say...one more thing, our buyers said they wanted an EVEN more advanced iPhone, so we made iPhone Edition...that's the one that's going to be the "pricey" one that Jay-Z and Selena Gomez will flaunt, and everyone else will save up their pennies for. Remember, they hired Angela Ahrendts from Burberry, and are paying her Millions, for a reason.

I've doubt if any of the iPhones are called iPhone '8'
 
This will be a fascinating experiment...can Apple defy the laws of Consumer Electronics gravity, by milking their own super-loyal user base to the breaking point???? Is there a breaking point?. I know a lot of people who will NEVER be caught DEAD with an Android phone, now way Jose. It's about Fashion, FOMO, iMessage, The "good" SnapChat...."oh hell no, can't live like without those, girrllll".

It actually has much more to do with not learning a new operating system. And also having your iPhone work with your Mac and iPad. I don't know anyone who considers the iPhone a fashionable item. But I'm in the U.S. and the folks I hang out with really don't have any trouble buying an iPhone every two years or so.

But seriously, if you use your smartphone 50 times a day, you probably want it to be a really good one and the one you are used to. It makes sense to spend money on your smartphone because it is used so much.

That said, you can buy a decent Android phone for $100. It will work fine. If Apple's iPhone does start at $1,000 then sales will take a hit.
 
So, 999 USD is 914,45 EUR in The Netherlands with the current exchange rate. Including the 21% tax will make it 914,46 * 1,21 = 1.106 EUR.

I will keep my iPhone 6 I guess.
 
My iPhone 7+ 256 was very close to 1k? So why is another 100 such a big deal?
Well, that's actually part of the issue IMO. "It's just another 100 or so, what's the big deal?" I said that when paying the $100 to get the Plus size phone, $30 extra for my 7 Plus's dual camera, and again when paying the $100 extra to double my storage. How many more times am I going to have to add "only a few extra bucks" to get the cool new tech? And yes, I understand that it's a choice and no one is forcing me to pay extra, but it's the fact that this new iPhone supposedly isn't going to bring anything truly new to the table- it's all stuff that other phones already have. So I'm really paying for nothing but more "Apple tax".

Of course, this is assuming that all of the rumors are true. The 8 could cost less than 1k, or it could have some truly amazing new features that warrant such a price. But for now, I'm unimpressed.
 
Totall Agree. With the current exchange rate ($1==£1) that apple seems to use and VAT(20%).... £1400+ for a frigging phone?

Sorry Apple, not going to play ball. Keep the price with VAT under £1000 and you will sell a hell of a lot more phones.
Otherwise once the Fanbois' have been satisfied, it will be tumbleweed in the iPhone sales department.

While I'm inclined to empathize with your post. The realist in me believes this won't even be a blip after a few cycles. Remember the big hoopla about the missing 3.5mm jack? People here swore iPhone sales would suffer.

it didn't.
 
I don't care how much it costs. I just want Tim's assurance that this "is the best iPhone ever made". If it's not the best iphone they've ever made then sorry, no buy.
 
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Soooo like at least $1350 Canadian? Yikes. Looking more like A) keeping my 6p and or 5S longer B) Samsung Galaxy 8 C) Buy a used iphone 7/6s or New 7S if it happens D) Go compact with a 5SE,.

Will probably wait to see that the new Pixel/Google phone ends up like and even One Plus.

On the off chance Canadian providers discount it heavily (not bloody likely) might be too rich for me.
 
What people can afford is based on what they can spend each month. If they can afford $80-90 every month for cell service... they should be ale to afford another $20-30 a month for the device.

Besides... if you lose your job... then you can't pay for ANYTHING. Food, Netflix, your mortgage, etc.

It's not limited to just cell phones.

Yeah I get what you're saying if you're already paying X for something that isn't cheap and not a necessity then a little bump on X shouldn't be that big of a deal.

Nothing wrong with paying for a phone monthly as long as there is no interest involved.
Some people can afford to pay $600 for a phone out right but rather pay the $25 a month and spend the $575 on other stuff or not spend it at all but just feel like why should I pay it all when they don't have to and there is no penalty for paying that way and the seller is the one making you that offer to pay them that way.

No different that some businesses that wait till the last day to payout because they're using your money to make interest off.

If you're paying interest on the phone then you goofed
 
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Yeah I get what you're saying if you're already paying X for something that isn't cheap and not a necessity then a little bump on X shouldn't be that big of a deal.

Nothing wrong with paying for a phone monthly as long as there is no interest involved.
Some people can afford to pay $600 for a phone out right but rather pay the $25 a month and spend the $575 on other stuff or not spend it at all but just feel like why should I pay it all when they don't have to and there is no penalty for paying that way and the seller is the one making you that offer to pay them that way.

No different that some businesses that wait till the last day to payout because they're using your money to make interest off.

If you're paying interest on the phone then you goofed

Yep
http://www.bbc.co.uk/programmes/p052dwxz
and
http://www.bbc.co.uk/news/technology-39807186
 
Since buying from Walmart saves you $150, why did you still buy it in full price (when add up all of payments)? Because you happen to not have the $600 extra in your bank at present? Why is it so urgent to upgrade?

How do you know I don't have $600 in my account? Also where did I say it was urgent?

I'm going to shop for the best deal no matter and at the end of the day I'm paying $600 for the phone regardless of if I pay it out right or in the 24 months. There's no incentive for me pay it out right.

If there was a discount to pay it outright then that would be different.
 
Yeah I get what you're saying if you're already paying X for something that isn't cheap and not a necessity then a little bump on X shouldn't be that big of a deal.

Nothing wrong with paying for a phone monthly as long as there is no interest involved.
Some people can afford to pay $600 for a phone out right but rather pay the $25 a month and spend the $575 on other stuff or not spend it at all but just feel like why should I pay it all when they don't have to and there is no penalty for paying that way and the seller is the one making you that offer to pay them that way.

No different that some businesses that wait till the last day to payout because they're using your money to make interest off.

If you're paying interest on the phone then you goofed

Yeah... I think if you can take advantage of 0% interest... do it.

Smartphones are one of the few expensive electronic devices that can be purchased that way.

A $1,000 phone would be $42 a month on top of the monthly cell phone service you already need and pay for.

But a $1,000 laptop... you need the $1,000 all at once before you can walk out of the store with it. Or $1,000 camera... or whatever.

I say... take the lower monthly payments for a phone from your carrier... and save the big chunks of money for buying other things.
 
You must think everyone uses phones the same limited way as you.

4k video on the iPhone's takes 375 meg per minute. If someone shoots just 30 mins of video on a day out that's 11 gig (more than will fit at all on a 16 gig iPhone after the OS is installed). Even on a 64 gig phone it's hard to store very many video files before your phone is full. And using the cloud to store all these videos is not an option...I have a decent data plan at 5 gig/month. Storing 15 minutes of video in the cloud will blow my entire data plan for a month. And with limited storage you can't even take many videos at all before finding some wifi.

Streaming...another joke for the same reason. Watching movies is about 300 meg/hour in low quality. No problem on wifi, huge problem away from wifi. Though with decent storage, I can pile on some movies and music for off-line enjoyment.

And all of that is without asking why I should pay $4-10/month for cloud storage in the first place instead of having everything in my phone until I get home and back stuff up to my computer.
With upload directly to cloud storage when 5glte becomes norms
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With upload directly to cloud storage when 5glte becomes norms
Well when 5g lte becomes the norm I believe there will be no use for onboard storage , JMOO ! 25 years as a engineer !
 
I said it the other day, but some elitist replied, claiming, "because I am poor" I shouldn't tell others what to do with their money. Sure, you might have the money to buy 100 iPhone 8 devices or just one. The question is, are you throwing money at it to compensate for something missing in your life; keeping up with the Jones (status symbol); complete your 10 year anniversary collection of iPhones; or a tribute to Steve Jobs?

My brother has an iPhone 5 and uses it to access all the major social media platforms, take great pictures and record awesome videos. He has the income to buy the latest gadgets, but he made it perfectly clear, he doesn't need it. I could buy the iPhone 8 when it comes out, but I said to myself, I am going to save the money for something more important, my pension plan. My iPhone 6s will run the same Facebook, Snapchat, Twitter, Instagram, Outlook, Wikipedia that runs on the iPhone 8 next year.

The market is saturated, so Apple is obviously using every gimmick in the book they can find to sucker many into getting this. Previous examples include 3D Touch, Dual Camera on the Plus, 4K video. The reality is, the iPhone has become a check list, yet, its not necessarily changing lives for the better. Sure, its gonna have some new AR tech, but you are gonna use it for 15 mins, a day, a week, maybe a month, then toggle it off in settings and use it just like you did that iPhone 4s you bought in 2011.
There are perfectly good cars that cost $15,000 and yet some folks will pay $70,000 (and up to $100,000) for a Tesla Model S.
Some folks are perfectly happy with a $399 IPhone SE and others will be paying $1000 for the OLED IPhone 8 with all the bells and whistles. Its called "market segmentation." To each his own.
 
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I assure you Apple does not do pricing research off internet forums. :p
how do you know? I'm sure they have minimum price they would be willing to sell at, but they could float high prices like this in the press to see what the reception would be like. Since most people finance phones anyways the prices wouldn't even be that much drastically higher.
 
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