Their wordings are backed up by the EU's testing findings, which even Apple doesn't want to have to do and has been forced on them by the EU...
The iPhone Air is Class A for Energy Efficiency, where last year’s Pros were Class B. Huge improvement.
Air matches or exceeds 16 Pro on all battery tests, but less than 16 Pro Max. However, the gap is very close for average use to the Pro Max (~18-22 hours real-world for all).
The Air has a Class A battery cycle life (1000 cycles) vs 800-900 cycles on 16 Pro and Pro Max. Better long term longevity.
Drop tests wise, the Air survived 180 falls from 1m (Class B) while the 16 Pro and Pro Max survived 90 (Class C). Double the survival rate vs 16 Pro models. Matches 17 Pro Max.
Scratch Resistance - Class A. Last year’s models - Class B.
Bend Tests - Outperforms 16 Pro in all tests and was fine over 3000 bend cycles.
1. The iPhone 17 Pro is an incredible phone and a powerhouse for people who want the very best cameras and very longest batteries.
2. The iPhone Air is an engineering marvel, with Pro performance, a great battery, a very good single camera and a beautiful design.
Both can be true at the same time.
There you go bringing facts to an opinion fight …. Here that means you lose.