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Kohl's Will Begin Selling Apple Watch at 400 Locations Across U.S. Later This Month
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Wow. Way to remove the luxury perception.
I think that is precisely what they are doing. They realized through trial and error that it made sense to position the watch as a fitness/activity tracker more than a luxury/fashion piece. Thats how business works: you come up with a thing and then make that thing better so more people buy it.
It's part of the fuzzy line between electronic and fashion/clothes. Catching people more when they're in stores thinking about "things to wear" vs going to the Apple store thinking about "gadgets to use".
That's funny to hear that, I've never felt that way. Apple stores to be one of the only stores where the people who work there are friendly and go out of their way to help me. The customers just seem like average people. Heck, there's always at least one homeless dude surfing the web in the corner.
It's pretty clear to me. Kohl's shoppers don't go to Target or Macy's or Best Buy or any of the other mid-level stores that have been selling the AW for over a year. It introduces the watch to a whole new demographic. Old Navy is next on the list. /sarc.
What would you like the Apple Watch to do that's more on par for exercising that Fitbit already does?
I feel the Apple watch just does to much.
I'd like to see Apple make an activity band thats not a watch.
Do you mean a wearable that falls apart in three months, consistently? (I'm on my THIRD Charge btw.)
Do you mean inaccurate heart rate monitoring?
Do you mean syncing to your phone/a website that only occurs occasionally instead of automatically?
Do you mean a battery that dies inexplicably when you only removed it from the charger hours ago? (My gf's Flexes, both of them, did this.)
Do you mean unsecure, easily sniff-able bluetooth connections?
I am not saying Fitbit is better then the Apple watch. I'm aware of their product problems (although I have had none). Your reasons above are why I would like Apple to make something similar to fitbits product - it would blow them out of the water if apple had the watch tech without maps and apps that just did heart rate, calories, steps, activity monitoring, text views, and caller ID.
Just because the Apple Watch has a lot of utility and options available doesn't mean you need to use everyone of them.
If you are interested mostly in exercise-related features, just use those. The Watch is highly configurable and an outstanding fitness device. I use mine every day for tracking fitness activities (cycling, gym, hiking, etc).
The fact that it also alerts me to emails and messages, handles my calendar, integrates with Siri, etc is icing on the cake. You can turn all of that off if it doesn't interest you.
Apple Watch is a little pricey to be selling it Kohl's. Yet another example showing that Apple is losing direction. Pushing their product into more outlets isn't going to make more people buy them. A $500 watch isn't exactly an impulse purchase. It's not like you go to the store to get some Farberware pots, a bathroom rug, and oh look honey throw that Apple Watch in the cart, too... not.
Here's why I don't own an Apple watch: It's ugly. Nothing else matters.
Here's why I don't own an Apple watch: It's ugly. Nothing else matters.
I just really don't understand the Kohls hate. Apple is not some special boutique brand, they are a premium mass market brand. As such they will try to get their products in as many hands as possible while maintaining their profit margins. The Apple watch isn't even a pro device.
Mostly, but they also have a watch and jewelry department, right at the middle of the store near the entrance of the Kohl's I've seen. Not a big fan of Kohl's but they seem popular enough with a less downmarket audience than Wal-Mart, and as has already been pointed out, $269.00 is not exactly a luxury-priced product these days. Heck I was in a Sunglass Hut the other day and people were lining up to buy $175.00 sunglasses, and I was easily the youngest person in the store.
LOL! This is not true. Your pretentiousness comes through loud and clear and is underscored by the Porsche avatar.
Typical un-educated, negative MR poster
Apple has installed base of 650M users. Close to that of Google Android (not counting Non-Google Andoid China)
The AW Series 2 has 4 week wait time
There have been iPods at Target/Walmart forever. I'm not seeing the difference.
You're right, they don't sell iMacs at Sheetz. But I think the watch is a lot more like an iPod than a Mac.
And yet you have guys like Jim Darlymple proudly touting the Fitbit's destruction....
