Maybe the reason iPhone SE 3 shipments have been lower than expected is because prospective SE buyers want an iPhone that's
(1) lower priced (relative to the flagship iPhones)
(2) has a decent sized screen that's large enough but not too large
(3) small enough to easily fit pants pockets without half of it sticking out and maybe even allow 1-handed operation
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This makes the iPhone 12 mini / iPhone 13 mini the best candidate to take the next iPhone SE spot.
Does Apple have the courage to do it though?
Agree.
I had the latest and greatest iPhone whatever until 2018. But in 2018, I stopped buying the latest and greatest thing that Apple put out each year. And on top of that, I hated the iPhone I had due to:
- its curved edge design
- the size
- the inability to use it with one hand
- the inability to pocket the phone comfortably and forget that it is there (always had move it to sit or bend, and always concerned that the phone itself would bend if I sat with it in my pocket -- which it did actual bend)
So I downsized to the iPhone SE gen 2 phone in 2018 (with the square edge form factor). I got the last one that my local store had in stock. Still using it today although the battery is basically shot.
Now it is time for new phone, which I will likely buy in January 2023. But I will not get the current SE (I hate the curved edges and the size). I will not get the new 14 (hate the price and the size).
I will likely get the 13 mini. I love the size and case design. I agree that if Apple wants to keep an SE phone, and if they want to keep the SE customer base, they should:
- retain the current mini as the SE.
- keep the current mini square edge form factor (removing case design from the SE cost basis & pricing formula for at least another 3 years -- many SE buyers are not moved to buy because of the latest case. Hope you understand what I am saying here. Don't change the case design for another 3 years or so, so you remove engineering and tooling costs from the price of the phone, while the profitability of the current mini square case grows with each new mini sold.)
- withdraw investment from the wizbang camera tech which many SE folks don't require. Just instal a basic camera.
- install a less robust IOS in the phone because most SE folks don't need 15-20% of current IOS functionality.
- keep the price at $400 or less.