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The Apple Watch does not prove that Apple can make a small iPhone. The watch doesn’t have an a12 bionic or whatever powering it. It doesn’t get used for 30 hours on LTE. It doesn’t have a camera, or most phone features. I suspect Apple can’t do it, not that there is no demand.

The watch example was for size, not for complete replication of what a smartphone can do.The point is, Apple isn't going to make another SE sized phone for the foreseeable future.

Ok, so Apple is pig headed and can't figure out that there's this large pent up demand. What about Google? They aren't making one either. Well, we know that Apple and Google are secretly in cahoots, so thats why they won't make one. But Samsung doesn't make one either. It's well known that they are all members of the Illuminati, and that all the big boys got together and decided to rain on the parade of the trillions of people who want an SE sized phone like you do. Well, LG, Motorola, HTC, Vodafone, Sony, Huawei also don't make-or in Huawei's case, sell in the US, a phone comparable to the SE with mostly up to date features. Obviously each and every company has a bad case of the stupids and can't see what is obvious right in front of their faces.

One thing that no one is doing of course is planning on selling a SE sized phone. Not here, not Europe, and not in Japan, Singapore or South Korea. I wouldn't be surprised if small phones WERE being sold in poorer Asia, or in Africa. But I bet as soon as those areas can afford it those people also will buy larger screen phones. Most people really do believe that bigger is better, and that crosses nationalities.

The reason small screen phones aren't being sold is that there isn't a big enough market for them today. I didn't say there wasn't ANY market, just one not big enough.
 
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I think that current buyers of the XS Max will be the main sales agents for future iPhone XS Max sales generation. People will notice the iPhone XS Max and will ask to look at it - and then it is the "keeping up with the Joneses" at work here to drive sales! LOL!
 
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Apple has priced the devices now where it makes sense to hold on longer. Which is very apparent with the X and now the XS.
 
The watch example was for size, not for complete replication of what a smartphone can do.The point is, Apple isn't going to make another SE sized phone for the foreseeable future.

Ok, so Apple is pig headed and can't figure out that there's this large pent up demand. What about Google? They aren't making one either. Well, we know that Apple and Google are secretly in cahoots, so thats why they won't make one. But Samsung doesn't make one either. It's well known that they are all members of the Illuminati, and that all the big boys got together and decided to rain on the parade of the trillions of people who want an SE sized phone like you do. Well, LG, Motorola, HTC, Vodafone, Sony, Huawei also don't make-or in Huawei's case, sell in the US, a phone comparable to the SE with mostly up to date features. Obviously each and every company has a bad case of the stupids and can't see what is obvious right in front of their faces.

One thing that no one is doing of course is planning on selling a SE sized phone. Not here, not Europe, and not in Japan, Singapore or South Korea. I wouldn't be surprised if small phones WERE being sold in poorer Asia, or in Africa. But I bet as soon as those areas can afford it those people also will buy larger screen phones. Most people really do believe that bigger is better, and that crosses nationalities.

The reason small screen phones aren't being sold is that there isn't a big enough market for them today. I didn't say there wasn't ANY market, just one not big enough.

Google can’t do it either. Mystery solved.
 
It truly baffles me that folks are defending the price increase. I love Apple as much as anyone on here, but the pricing is ridiculous regardless of how much disposable income you have to work with.
There is no price increase. Seriously, there isn't.

iPhone 7 and iPhone 8 have become cheaper.
iPhone XS costs exactly the same as iPhone X but is quite a bit improved.
iPhone XR is new, it is a lot cheaper than the XS and about the same as the iPhone 8.
iPhone XS Max is $100 or £100 more than iPhone XS. Same difference as between 6 and 6+, 7 and 7+, 8 and 8+.

What is beyond the comprehension of some journalists is that you can also buy these phones either with a ton of memory or with a ******** of memory. And that memory costs money. But it doesn't mean the iPhone is more expensive. It's stupid to say the iPhone XS is too expensive because you can buy it with half a terabyte of memory. Imagine they sold one with 2 TB. Some people would get heart attacks looking at the price, whereas all reasonable people just say "I don't need that much memory".
 
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A few hundred SE fanatics don’t make a business for Apple. Not even 10 million.

Math check: They might make $100 or more in profit per phone on such a device. If they sold 10M phones, that would $1B in PROFIT, not revenue, profit. Even to Apple, who had $10B in profit overall last year, that's a lot.
 
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That was never a flagship device. It was always behind on hardware. No one wants Apple to build a low end device. They want everything in the XS with a smaller footprint.

No they don't. There's NO EVIDENCE of that. A few geeks screaming online about wanting a smaller flagship phone is meaningless. Apple sells tens of millions of these things every quarter. They know what consumers want a lot better than you. Good lord. The SE wasn't a flagship device, but it was hardly a compromise. If you really wanted a smaller phone, it was a solid option, not a "low end" device.
 
The watch example was for size, not for complete replication of what a smartphone can do.The point is, Apple isn't going to make another SE sized phone for the foreseeable future.

Ok, so Apple is pig headed and can't figure out that there's this large pent up demand. What about Google? They aren't making one either. Well, we know that Apple and Google are secretly in cahoots, so thats why they won't make one. But Samsung doesn't make one either. It's well known that they are all members of the Illuminati, and that all the big boys got together and decided to rain on the parade of the trillions of people who want an SE sized phone like you do. Well, LG, Motorola, HTC, Vodafone, Sony, Huawei also don't make-or in Huawei's case, sell in the US, a phone comparable to the SE with mostly up to date features. Obviously each and every company has a bad case of the stupids and can't see what is obvious right in front of their faces.

One thing that no one is doing of course is planning on selling a SE sized phone. Not here, not Europe, and not in Japan, Singapore or South Korea. I wouldn't be surprised if small phones WERE being sold in poorer Asia, or in Africa. But I bet as soon as those areas can afford it those people also will buy larger screen phones. Most people really do believe that bigger is better, and that crosses nationalities.

The reason small screen phones aren't being sold is that there isn't a big enough market for them today. I didn't say there wasn't ANY market, just one not big enough.

Apple has the earlier model iPhones still in the sales inventory like that of the 7, 7Plus to sell in developing countries for around the $500+ price tag. It is also sold here too in the U.S.
 
No they don't. Apple sells tens of millions of these things every quarter. They know what consumers want a lot better than you. Good lord. The SE wasn't a flagship device, but it was hardly a compromise. If you really wanted a smaller phone, it was a solid option, not a "low end" device.

They don’t offer an alternative. 1 MP lower camera is a compromise. Only, it was far worse than that. It didn’t even get the new body as the other devices.
 
Apple has priced the devices now where it makes sense to hold on longer. Which is very apparent with the X and now the XS.
I definitely would if I wasn’t on the iphone upgrade program. I enjoy the iphones. I basically pay tax on the phone and a few bucks more every month if the prices go up but I like that. They have Apple care and I use it and trade it in every year. It’s a guilty pleasure. Glad they offer it. But if I wasn’t on it I’d hold onto the phone for a couple years.
 
You really fall for that marketing BS. Like when they claim they’re “green” and all. Of course they strategize to max profits.

Tim is even better at that than Steve was. Great for the shareholders not the consumer.

Maximizing profits means that you’re better off canibalizing your own sales than letting someone else do it. That’s not “marketing BS.”
 
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They say this now and in a few months the Xs and Xs Max will be the best selling iPhones ever.
iPhones are luxury items. People do not want to be carrying around a "budget" iPhone for $200 less then that of a XS! Most are purchasing on installment plan anyways so moving into the XS is about 6-8 dollars more a month. It not a big deal for most buyers. XS Max might be additional $12 more a month so maybe a payment of around $45 a month depending on memory. People want to say I am somebody and will go for the top of the line model! And this year it a real color gold iPhone that looks like real gold. It is not pinkish or off color gold like the 7 and 8 models earlier.
 
I disagree. The iPhone X was the start of a new super-premium iPhone tier. The iPhone X (and the iPhone XS that supersedes it) is a higher end device than previous Apple flagships. It costs more to make and is priced accordingly. It is not overpriced for what it offers.

Clearly, there is a strong market for a new super-premium iPhone tier. iPhone X sales have proven that.

The iPhone XR is the new mainstream Apple flagship. It is comparable in materials and build to iPhone 6, 6s, 7, and 8 series phones of years past.

Having a premium and a super-premium tier is good for everyone because sales of the super-premium phones help to subsidize the price of the more mainstream iPhone XR. It allows Apple to offer new bleeding edge tech in the mainstream device at a good price.

Yes, this leaves some customers with a little buyer’s envy, but that’s life.
what is it that makes the xs and xs max super premium....other than the price?
 
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Math check: They might make $100 or more in profit per phone on such a device. If they sold 10M phones, that would $1B in PROFIT, not revenue, profit. Even to Apple, who had $10B in profit overall last year, that's a lot.

And? Apple clearly doesn't see the need to offer a smaller phone. They know that virtually no one is going to ditch the iPhone over screen size alone. Plus, and more to the point, the XS isn't huge compared to the SE:

XS:
Height: 5.65"
Width: 2.79"
Depth: 0.3"

SE:
Height: 4.87" (3/4" shorter)
Width: 2.31" (less than 1/2" wider)
Depth: 0.3" (the same)
 
I ordered the XS with 256GB. I currently have a two-year-old 7, so this is the right time and right size for me. Many iPhone users do not upgrade every year! For those who have the X or X+, I understand why you may not be impressed. But I am!

I compared the sizes of the 7, XS, XR and XSMax. Others may like larger screens, but the XS screen is a big upgrade from the 7. It will also fit in my pants pocket. I have no idea how people with the larger sizes can carry them. The tech and the material in the XS seem to me superior, especially the camera. Besides, buying it over 24 months of payments, with no interest charged, make the price only a few $s more per month than the XR.
There is no X+ hence my reason for the Xs Max!
 
Even if your 5% was true (provide a link), by your rationale that would mean Apple should stop making Macs, since revenue share is now well into single digits.

5% of 1 billion devices is still a huge number of people.
Apple sells $25 billion in Macs per year, and it’s a profitable business segment. That has little relevance to the SE.

5% may seem like a lot, but that means 95% of customers preferred a larger phone—even though they’re more expensive (and more profitable for Apple).

Sometimes Apple can make a decent business out of a 5% market share product, for instance the Mac Pro.

If they can’t, it gets canceled. If they can figure out a way to make a smaller phone profitable, they’ll bring it out. But it might not have the features or be priced where it’s something you want.



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5FF6889F-3DB5-4780-A18B-F7748EB87449.jpeg
 
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That was never a flagship device. It was always behind on hardware. No one wants Apple to build a low end device. They want everything in the XS with a smaller footprint.

You, and a handful of others, can repeat this all day long, but that doesn't make it true. There's no evidence that consumers want a smaller phone. None. Zip. Zero. If that were true, other brands would be making tiny flagship phones, but they're not.

The egos some people have thinking they know better than Apple just because they want it... How narcissistic. Ugh.

The XS is only slightly larger than then SE, as I noted in another post. No one is going to ditch the iPhone over 1/2".
 
I have a X and agree that the XS is a marginal upgrade at best. Probably more attractive to people with older models looking to get current without moving to a large screen but want an OLED panel.

My decision to move to an XS Max is two-fold. First, I really like the big screens and two, I'm with T-Mobile and these new phones are the first from Apple to have radios that will work with the new 600 MHz spectrum TMO is aggressively rolling out. True, it will take a few years before it's done, but they are working on it and as they do, building penetration should improve dramatically. In making my decision I talked with a TMO agent and was told that "all areas in which 700 MHz is broadcast will be covered by 600 MHz by the end of the year".

We'll see.

I also decided to move from an AW3 to a 4 based solely on the EKG functionality. I think that's huge. The increased screen size and the ability to add more complications is a bonus (IMO) as well.

XS MAx also will have 4X4 MIMO and LAA specs too, Dual SIMM cards and T-Mobile/ ATT phonesnow have CDMA capability-another plus for T
 
It should be considered that all of those who ordered the X last year, had to preorder oct 27th. Their upgrade every 12 months is not up yet. Making them in line for the XR as apple planned, and getting new adapters to the the X family.




Apple analyst Ming-Chi Kuo has issued a research note today, obtained by MacRumors, outlining his opinions about first-weekend pre-orders for the iPhone XS, iPhone XS Max, and Apple Watch Series 4.

apple-watch-series-4-and-iphone-xs-800x423.jpg

Kuo says Apple Watch Series 4 pre-orders have been "better than expected," as a result of new innovative functions, such as electrocardiogram support. He predicts Apple Watch shipments will reach 18 million units in 2018, with the Series 4 lineup accounting for 50 to 55 percent of those orders.

If the ECG support expands to more countries, Kuo believes the Series 4 lineup could see even stronger shipment momentum.

In contrast, Kuo says iPhone XS pre-orders are "lower-than-expected," as customers opt for the iPhone XS Max or wait for the iPhone XR. Kuo has lowered his forecast for iPhone XS orders, believing the model will account for only 10 to 15 percent of shipments of the new 2018 iPhones, down from 15 to 20 percent.

Kuo says iPhone XS Max pre-orders have been in line with expectations, signifying the success of Apple's high-pricing strategy:Kuo sees a positive outlook for the iPhone XR, available to pre-order October 19, given its lower pricing and dual-SIM support in China.

The well-known analyst increased his forecast for iPhone XR orders, estimating that the model will account for 55 to 60 percent of shipments of the new 2018 iPhones, up from 50 to 55 percent previously.

"We estimate the shipment peak of XS Max and XS will be in October and XR will start shipping and benefiting supply chain momentum in October," said Kuo.

iPhone XS, iPhone XS Max, and Apple Watch Series 4 pre-orders began Friday.

Article Link: Kuo: Apple Watch Series 4 Pre-Orders Above Expectations, iPhone XS Seeing Lackluster Demand



Apple analyst Ming-Chi Kuo has issued a research note today, obtained by MacRumors, outlining his opinions about first-weekend pre-orders for the iPhone XS, iPhone XS Max, and Apple Watch Series 4.

apple-watch-series-4-and-iphone-xs-800x423.jpg

Kuo says Apple Watch Series 4 pre-orders have been "better than expected," as a result of new innovative functions, such as electrocardiogram support. He predicts Apple Watch shipments will reach 18 million units in 2018, with the Series 4 lineup accounting for 50 to 55 percent of those orders.

If the ECG support expands to more countries, Kuo believes the Series 4 lineup could see even stronger shipment momentum.

In contrast, Kuo says iPhone XS pre-orders are "lower-than-expected," as customers opt for the iPhone XS Max or wait for the iPhone XR. Kuo has lowered his forecast for iPhone XS orders, believing the model will account for only 10 to 15 percent of shipments of the new 2018 iPhones, down from 15 to 20 percent.

Kuo says iPhone XS Max pre-orders have been in line with expectations, signifying the success of Apple's high-pricing strategy:Kuo sees a positive outlook for the iPhone XR, available to pre-order October 19, given its lower pricing and dual-SIM support in China.

The well-known analyst increased his forecast for iPhone XR orders, estimating that the model will account for 55 to 60 percent of shipments of the new 2018 iPhones, up from 50 to 55 percent previously.

"We estimate the shipment peak of XS Max and XS will be in October and XR will start shipping and benefiting supply chain momentum in October," said Kuo.

iPhone XS, iPhone XS Max, and Apple Watch Series 4 pre-orders began Friday.

Article Link: Kuo: Apple Watch Series 4 Pre-Orders Above Expectations, iPhone XS Seeing Lackluster Demand
 
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The price points have gotten absurd, imo. I think companies like Apple will continue to drive up the cost of ownership until people speak with their wallets. I, for one, cannot justify the asking price of these devices anymore.

I’ve always carried both Android and iPhones top dogs, but with existing ones performing well above my ask...there’s nearly no compelling reason for me to support the likes of new Galaxy (esp the Note 9) and iPhone’s bottomless greed.

As always, just my opinion.
For those that do the ATT next with yearly upgrade it's only about $6 more a month for me to go from the 7+ to the XSmax so why not do it? I haven't paid outright for a phone for years and with the next program 0% interest "payments" I don't see a reason to pay for one outright until things change.
 
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