I think Apple needs to work on creating more confusion within the iPhone lineup. Using different chips in the non-Pro and Pro lines was an excellent start.
That assumes Apple views the shift of demand to higher price-higher profit margin iPhones as a failure. I think given the macro environment (inflation, interest rates, possible recessions, war affecting a major market), Tim might not be too bothered. Plus Apple is still using a fashion industry strategy (even though Ive and Ahrendts are gone) where haute couture/Pro-Max-Ultra designs are used to drive sales of ready-to-wear/non Pro-Max-Ultra merchandise. Disconnecting the launches would make it harder for the "regular" iPhones to grab onto the coattails of the high end phones.Apple needs to consider regular iPhone 14/15 models for the Spring event. No point introducing them during Fall Event. The Pro model steals the thunder.
That would be a nice product mix, although I suspect the Mini battery life wouldn’t fare too well with the extra hardware specs, though happy to be wrong.how about just an iPhone 15 Mini, iPhone 15 und 15 Max. All coming with the pro features.
Apple needs to consider regular iPhone 14/15 models for the Spring event. No point introducing them during Fall Event. The Pro model steals the thunder.
Could it be? In 2023, we may see...
- iPhone 15 Pro
- iPhone 15 Pro Max
- iPhone 15 Ultra
Very trueThe battery life in iPhone 15 Mini won't be able to handle the Pro Camera features![]()
Apple needs to consider regular iPhone 14/15 models for the Spring event. No point introducing them during Fall Event. The Pro model steals the thunder.
Could it be? In 2023, we may see...
- iPhone 15 Pro
- iPhone 15 Pro Max
- iPhone 15 Ultra
So, I will take the 15 Ultra, I got a MAX a few years ago....might have been a X, for me it was just too big, but it had the better camera (optical image stabilization)Apple needs to consider regular iPhone 14/15 models for the Spring event. No point introducing them during Fall Event. The Pro model steals the thunder.
Could it be? In 2023, we may see...
- iPhone 15 Pro
- iPhone 15 Pro Max
- iPhone 15 Ultra
how about just an iPhone 15 Mini, iPhone 15 und 15 Max. All coming with the pro features.
There used to be further differentiation between the max and non max, or plus and non plus, whatever it was called back then. I’m sure someone here remembers the details.
Yeah if the 14 and 14 Plus got dynamic island alone with A16, and nothing else added, they’d be selling like crazy.Apple's iPhone 14 and iPhone 14 Plus are reportedly seeing demand that is "obviously lackluster,"
Maybe because the 14 is basically the 13 with some new color options
Aye. We all remember when Pro models didn’t exist to upsell and raise the ASP of iPhones. RIPhow about just an iPhone 15 Mini, iPhone 15 und 15 Max. All coming with the pro features.