Smart naming if true, for several reasons:
- “7S” doesn’t work since it sounds inferior to iPhone’s direct competitor, the Galaxy S8.
- “iPhone Pro” doesn’t work since it’s not a professional desktop device or replacement.
- “iPhone Edition” doesn’t work since it’s not a regular iPhone with a more expensive case.
So by using deduction and common sense the following works:
- iPhone 8 & 8 Plus: LCD phone with wireless charging, a new case, and major internal upgrades justify a full number bump.
- iPhone X: Apple used the ‘X’ before to designate major redesigns near or on their tenth generation (OS X, Final Cut Pro X), so it’s perfect for the tenth aniversary iPhone.
By the above reasoning there won’t be an “iPhone 8s” come next year since it’ll sound inferior to the expected Galaxy S9. I’d expect this is the last year for LCD iPhones and their naming conventions. So next year we may get an iPhone X2, iPhone X series 2, or just simply iPhone and iPhone Plus as a sort of reset.