The Silicon division of Apple is one team that seems capable of running fairly autonomously without the executive Cabal's hands allover it. It also seems to be the one division that consistently moves forward.
Not ashamed to say that Apple's got the best mobile silicon in the business.
but at the same time. These improvements, while great on paper, have less and less actual impact on usability. We're already at a point of diminishing returns for 90% of the worlds use case. Users just aren't generally going to feel the difference between all these different devices despite the benchmark scores (which have their own faults).
As Apple continues to push forward on innovation in their CPUs. they are going to need to find a market that takes advantage of that power. As I believe for the vast majority of user, these improvements just won't be all that noticed on a phone.
Apple will need to find a place for these CPU's. the iPad is obviously the next logical one, however, that brings up the typical arguments over the ipad being crippled due to software and not taking advantage of all that power. The next would be their computers, and that too has another entire thread that could have hundreds of posts about.
I think Apple is in a position where they need to expand the uses of their CPU's or risk their engineers going elsewhere as their work becomes less meaningful towards the iPhones usage. I also don't think Apple is a true threat in the CPU world because they refuse to sell or license their designs to anyone else. Sure, the A series CPU might eventually make it's way into MacBooks, But as MacBook sales decline this market is becoming smaller everyday. If they refuse to sell/license their CPU's, Apple could risk being alone in the industry on their own hardware platform again that is unsupported by the general compute industry. They've been there before and it doesn't tend to work out being a 5% player in an exclusive bubble.
Not ashamed to say that Apple's got the best mobile silicon in the business.
but at the same time. These improvements, while great on paper, have less and less actual impact on usability. We're already at a point of diminishing returns for 90% of the worlds use case. Users just aren't generally going to feel the difference between all these different devices despite the benchmark scores (which have their own faults).
As Apple continues to push forward on innovation in their CPUs. they are going to need to find a market that takes advantage of that power. As I believe for the vast majority of user, these improvements just won't be all that noticed on a phone.
Apple will need to find a place for these CPU's. the iPad is obviously the next logical one, however, that brings up the typical arguments over the ipad being crippled due to software and not taking advantage of all that power. The next would be their computers, and that too has another entire thread that could have hundreds of posts about.
I think Apple is in a position where they need to expand the uses of their CPU's or risk their engineers going elsewhere as their work becomes less meaningful towards the iPhones usage. I also don't think Apple is a true threat in the CPU world because they refuse to sell or license their designs to anyone else. Sure, the A series CPU might eventually make it's way into MacBooks, But as MacBook sales decline this market is becoming smaller everyday. If they refuse to sell/license their CPU's, Apple could risk being alone in the industry on their own hardware platform again that is unsupported by the general compute industry. They've been there before and it doesn't tend to work out being a 5% player in an exclusive bubble.