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OMG, this icon is so beautiful!!! Ive, you're the god of design! Such a blossoming talent! Please show us more of your masterpieces!

Seriously, with such skills and speed, they won't finish iOS by the fall. By "finish" I mean make it beautiful and usable again.
 
Don't get what the fuss about the icons are about. They look fine to me.

You guys need some colour in your dreary lives.
 
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Everybody needs to calm down and just wait for the final release. If the icons are still there, then feel free to vote with your money and not buy the iOS devices again or send in emails to Apple explaining how sucky those icons are.

What's the point of talking about beta icons?

I already admitted I misunderstood your misuse of the word "stock". This is beta code, and not production, thus by default is not "Stock" but pre-production.

It's been a stock app for many years, has nothing to do with beta/production. You've missed the whole point of what he said.
 
iOS 7 is a mess

Jony Ive is an industrial designer. He doesn't have any experience or expertise doing the visual design of software, and he clearly needs better advisors and collaborators to work with.

I understand that he's enamored with the "honesty" of designing software that eschews emulating real world materials and objects. That might explain why "voice memos" has abandoned the metaphor of an old microphone in favor of a sound wave.

But the current direction is an inconsistent mess. The camera icon has changed to use something that looks like an SLR camera. Why not use a shutter or something more symbolic? Notes icon looks like a real notepad. Settings is an old gear, which is ironically the opposite of anything digital. Videos is still the old clapboard. Mail still uses an envelope. But photos uses a more abstract "flower". Game center is the worst of all -- an unintelligibly abstract metaphor of overlapping circles rendered as if they are real world objects, with glossy highlights.

Interactive elements are spectacularly inconsistent. Buttons have been largely abandoned, replaced with colored text. But sometimes we still get buttons. Sometimes they have square corners and sometimes they have rounded corners. Sometimes they are filled in, and sometimes they are just outlines. Sometimes they are circular. They are almost always flat. Except for the on/off switches which still look like an actual switch.

I mean, WTF. There is zero vision here.
 
For the most part I love the new icons and the new look. I played with a friends' running iOS 7 and now mine feels horribly antiquated. I cannot understand all this hatred, especially in this thread. Get a grip!
 
If you've actually tried the interface you'll know there are a lot of issues. Especially with contrast and font legibility.

So forget about the icons (most are atrocious i.e. the contacts). Fix the font and contrast!
 
I'm looking at that screenshot and then at my iOS6 home screen and wondering what the hell happened to Apple's sense of aesthetics. That theme should be called Atari Asteroids. Do the icons split up into 2-3 smaller icons when I touch them?
 
I liked the old icons better. However, I do like the new app design better in iOS 7.

Look at the new calendar app... It resembles nothing like a calendar. The Photos app is more of a painting tool looking icon than a library of photos. Game Center I don't even have an idea. Weather should add back a temp, preferably local. Stocks shows a line graph..ok? Notes should have some scribble on it.


The rest are fine.
 
Yeah... because a squiggly line is more indicative of "voice recording" than a microphone.

Agreed, seems like some apple "enthusiasts" are following Apples lead (shocking) and are anti-forestall in every detail, even if the "new" isn't actually better than the old.
 
I'm all for the step towards a minimal, clean design but that screen shot of ios 7 looks badly dated. Seriously looks early 90's
 
Some of the icons look pretty good. Some look like crap.

Thinking (and looking) back - the prior icons weren't all good. Game Center, Voice Memos, and Compass all struck me as having particularly poor icons.
 
I hope they include it in iPad too. I really miss it on my iPad. With AirDrop, it will be easy to get the content out too.
 
Let's be real. Which one looks better?

voicememo.jpg


iphone-prototype1-11390746.png


IOS_6_Home_Screen.png



Forstall wasn't all bad. I think that old-school look really sold the devices. The theme is nice a contrast to the sterilized techy crap today. Its like you had an little bit of home in your hands.

Kids probably don't care, but for the 50-60% other consumers who are older, they like to feel comfortable.
 
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It's refreshing too see colour. Yes it's different very very close too android in many ways but heck the original iPhone changed the world people seem too be forgetting that
 
Those are some damn ugly icons. As someone else said earlier, is there not a comfortable medium to be had between the meatier iconography of versions prior and the bare bones design language of iOS 7? I'm for minimalist aesthetics when they're done right, and for the most part the overall UI revisions look slick. The frosted glass, the toggle buttons, everything. The icons just look like garbage, like there's no sense of consistency or anything tying them together or giving them a mutual design context. They just look amateur as hell.

It feels somewhat to me like Apple's designers just lurched and made this huge pivot from their previous design philosophy to this new ones just because, and I think this backlash against iOS 6 is a little overblown. Someone who wrote a raving review of the iOS 7 beta was heaping praise on things like the calculator app, and how the buttons were animated to look like they were really being pressed... Yeah, the calculator app in iOS 6 did the same thing. I thought that was the whole idea with the skeumorphic school of UI design, to lend a sense of physicality and tangibility to a touch-based interface. And I still think the linen textured backdrop in Notification Center looks cool as hell, so it sucks to lose little things like that.
 
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Don't get what the fuss about the icons are about. They look fine to me.

You guys need some colour in your dreary lives.
You mean like the diverse color palettes that got sucked out of most of the stock apps across the board and replaced with empty white space, because minimalism is the new trend, functional benefits be damned?
 
I gave the new icons a chance (as much as I could without an actual iOS7...and I don't like them. The photos icon is terrible and looks like its a paint program. The video icon is boring. The game center icon could represent anything. The settings gear icon is surrounded by gray, so it doesn't look a gear because there is not enough negative space. I don't like the new icons.

I also don't like the emphasis on so much white in the OS. I want more black. I don't want to be looking at a lightbulb all day when I use my phone, plus it will makes more light when I am using it in the dark/hurt my eyes at night.

Im actually considering jailbreaking for the first time if the icons don't change a lot....

Does instant recognition of what it signifies make an icon better? ...
Think about the universally accepted icons for "Pause" and "Play." What do two vertical lines and an isosceles triangle pointing right have to do with pause and play? And yet we know what they mean because they're culturally accepted as such, and because we've used them many times. The criticisms of the icons based on visual appeal are one thing, but all this talk of the icons not "meaning" anything is getting ridiculous, the product of people suddenly overthinking icons since now we're all being critical.

Play is a directional triangle, which signifies movement and direction almost universally. Pause signifies two parallel lines, which represents stasis/equality. Stop is a square because its shape does not represent any motion at all. The shapes on your VCR are not random, and are actually a great example of icon design.
 
Eck

Not diggin those icons or colors at all. It looks like a tasteful attempt to make a web site with a blue background and all red and yellow look tasteful.

I pray they offer an option to go back to the previous style icons or add some kind of "other... aka.... not making your eyeballs feel like they exploded or you have cataracts" version.

Like a few of the new interfaces but it's gone overboard.

When does IOS 8 come out, with new icons that don't make you feel sea sick or like you have beer goggles on.

Maybe someone can come up with an app to change all the icons....
 
If there's any truth to the rumor that Ive put the marketing department to work creating the icons, he needs to be reigned in stat. These icons were clearly not designed by people experienced in human interface design, or in visual design for that matter. They are catchy but that's not the purpose of an icon that is to be used constantly for a year or two.

What happened to beauty and gracefulness? What happened to Apple being cool? Those icons are definitely not cool, not with that keylime green and neon puke blue all over the place

Also, I'd argue that they are not actually minimalist. The new Yahoo Weather app is minimalist design executed perfectly. These icons are just amateurish, like something middle-schooler would come up with. Flat because the artists were incapable of doing anything else.

Could it be that the guy behind these icons is the same one who was behind these:

ref_imac_bd.jpg


imac.jpg
 
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